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All Journal Jurnal Ekonomi Efektif AKADEMIK: Jurnal Mahasiswa Humanis
Reno Ardiansyah
Universitas Pamulang
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Pengaruh Ketepatan Harga Terhadap Keputusan Pembelian Konsumen Pada Flowing Coffee Di Jakarta Alfi Fadhillah; Devi Pratiwi; Reno Ardiansyah; Yoga Arief Mart Sigit; Sachro Yusuf
Jurnal Ekonomi Efektif Vol 4, No 1 (2021): JURNAL EKONOMI EFEKTIF
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/JEE.v4i1.14503

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh ketepatan harga terhadap keputusan pembelian konsumen pada Flowing Coffee di Jakarta. Metode yang digunakan adalah explanatory research dengan sampel sebanyak 100 responden. Teknik analisis menggunakan analisis statistik dengan pengujian regresi, korelasi, determinasi dan uji hipotesis. Hasil penelitian ini variabel ketepatan harga diperoleh nilai rata-rata skor sebesar 3,414 dengan kriteria baik. Variabel keputusan pembelian diperoleh nilai rata-rata skor sebesar 3,834 dengan kriteria baik. Ketepatan harga berpengaruh positif dan signifikan terhadap keputusan pembelian dengan nilai persamaan regresi Y = 9,755 + 0,838X, dan nilai koefisien korelasi 0,768 atau memiliki tingkat hubungan yang kuat dengan nilai determinasi 59,0%. Uji  hipotesis diperoleh signifikansi 0,000 < 0,05.
Peningkatan Kinerja Ditinjau dari Kepemimpinan Transformasional, Motivasi Kerja dan Kedisiplinan melalui Kualitas Sumber Daya Manusia pada Sekretariat Jenderal Dewan Ketahanan Nasional Reno Ardiansyah; Mukrodi Mukrodi
AKADEMIK: Jurnal Mahasiswa Humanis Vol. 4 No. 2 (2024): AKADEMIK: Jurnal Mahasiswa Humanis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/jmh.v4i2.956

Abstract

This research aims to 1) To determine and analyze the influence of transformational leadership on the quality of human resources. 2) To determine and analyze the influence of work motivation on the quality of human resources. 3) To determine and analyze the influence of discipline on the quality of human resources. 4) To determine and analyze the influence of transformational leadership on employee performance. 5) To determine and analyze the influence of work motivation on employee performance. 6) To determine and analyze the influence of discipline on employee performance. 7) To determine and analyze the influence of the quality of human resources on the performance of Secretariat General Wantannas employees. The research method used in this research is a descriptive-quantitative statistical method using SmartPLS (Partial Least Square) software ver 3.2.8 with the PLS Analysis model. The population in this study was 140 people. In this research, the sampling technique used was simple random sampling. Thus, the number of saturated samples used was 100 respondents. The results of this research show that: 1) There is a positive and significant influence of Transformational Leadership on the Quality of Human Resources. 2) There is a positive and significant influence of work motivation on the quality of human resources. 3) There is a significant and significant influence of discipline on the quality of human resources. 4) There is a significant and significant influence of Transformational Leadership on Performance. 5) There is a positive and significant influence of work motivation on performance. 6) There is a positive and significant influence of discipline on performance. 7) There is a significant and significant influence on the quality of human resources on performance.
Co-Authors ., Mukrodi Alfi Fadhillah Devi Pratiwi Sachro Yusuf Yoga Arief Mart Sigit