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All Journal Journal of Maritime Empowerment Bahtera Inovasi
Roni Kurniawan
Jurusan Manajemen, Fakultas Ekonomi, Universitas Maritim Raja Ali Haji, Tanjungpinang
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

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Journal : Bahtera Inovasi

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Pengaruh Gaya Kepemimpinan, Motivasi Kerja dan Lingkungan Kerja Terhadap Kepuasan Kerja Karyawan pada PT. Karwikarya Wisman Graha Tanjungpinang Misdiana Misdiana; Iranita Iranita; Roni Kurniawan
Bahtera Inovasi Vol 2 No 1 (2018): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen Fakultas Ekonomi UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v2i1.1506

Abstract

This study aims to determine the leadership style, work motivation and work environment towards employee job satisfaction at PT. Karwikarya Wisman Graha Tanjungpinang. The research method used is descriptive statistical method with a quantitative approach. Data collection techniques are carried out by observation and questionnaire. The number of research samples used was 115 respondents. Analysis of the data used is multiple linear regression analysis, hypothesis testing in the form of T test and F test and analysis of the coefficient of determination. The research conducted resulted in a leadership style that had a significant effect on employee satisfaction at PT. Karwikarya Graha Tanjungpinang because the value of t count> t table or 3.171> 1.981 and the significance value produced is 0.002 <0.05. Work motivation has a significant effect on employee satisfaction at PT. Karwikarya Graha Tanjungpinang because the value of t count> t table or 2,366> 1,981 and the significance value produced is 0.020 <0.05. The work environment has a significant effect on employee satisfaction at PT. Karwikarya Graha Tanjungpinang because the value of t count> t table or 7.168> 1.981 and the significance value produced is 0,000 <0.05.
Peran dan Kebijakan Pemerintah Terhadap Peningkatan Koperasi Nelayan Kota Tanjungpinang Lia Suprihartini; Roni Kurniawan
Bahtera Inovasi Vol 2 No 2 (2019): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen Fakultas Ekonomi UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v2i2.2532

Abstract

Objek penelitian mengenai pengaruh peran dan kebijakan pemerintahterhadap peningkatan koperasi nelayan kota tanjungpinang. Tipe dari penelitian adalah deskriptif kuantitatif. Hasil hasil dari penelitian menunjukkan bahwa Peran Pemerintah (X1) berpengaruh secara parsial terhadap Peningkatan Koperasi (Y) dengan nilai uji –t sebesar 3,090 dan nilai signifikansi adalah 0,005. Variabel Kebijakan Pemerintah (X2) tidak berpengaruh secara parsial terhadap Peningkatan Koperasi (Y) dengan nilai uji-t sebesar -1,006 dan nilai signifikansi adalah 0,323 di atas dari 0,05. Pada Uji simultan (Uji-F) Peran (X1) dan Kebijakan Pemerintah (X2) berpengaruh secara simultan terhadap Peningkatan Koperasi (Y) dengan nilai yaitu 63,701 dan nilai signifikansi adalah 0,000 di bawah dari 0,05
Pengaruh Nilai Pelanggan Dan Electronic Word Of Mouth Terhadap Kepuasan Pengunjung Dengan Keputusan Berkunjung Sebagai Variabel Intervening Pada New Marjoly Beach And Resort Atika Rosifa; Lia Suprihartini; Roni Kurniawan
Bahtera Inovasi Vol 4 No 1 (2020): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen Fakultas Ekonomi UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v4i1.2759

Abstract

This study aims to determine the effect of customer value on visitor satisfaction through visiting decisions, the influence of electronic word of mouth on visitor satisfaction through visiting decisions, the effect of customer value and electronic word of mouth partially on visiting decisions, the influence of customer value and electronic word of mouth partial to visitor satisfaction and the effect of visiting decisions on visitor satisfaction. Determination of the sample using the incidental sampling method, with the sampling technique using the Slovin formula to obtain 96 respondents. The analysis method used in this research is descriptive test, data quality test, classic assumption test, path analysis, and hypothesis testing. The results of the analysis in this study indicate that customer value partially has a significant effect on visitor satisfaction. Partially, electronic word of mouth has a significant effect on visitor satisfaction. Customer value partially has a significant effect on visiting decisions. Partially, electronic word of mouth has no significant effect on visiting decisions. The decision to visit is not able to mediate between customer value and visitor satisfaction and the decision to visit is also unable to mediate between electronic word of mouth and visitor satisfaction. Based on the research results, it is hoped that the new marjoly beach and resort can maintain and increase visitor satisfaction by paying attention to what factors can support customer value and electronic word of mouth.
Peran Penyuluh Dan Strategi Pemasaran Dalam Meningkatkan Volume Penjualan Kelompok Nelayan Desa Madong Tanjungpinang Lia Suprihartini; Roni Kurniawan
Bahtera Inovasi Vol 1 No 2 (2018): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen Fakultas Ekonomi UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v1i2.3441

Abstract

This study discusses the role of extension agents and how marketing strategies are thought to affect the sales volume of the fishermen group in Tanjung Pinang village. In this study the role of instructor variables is seen from performance and competency indicators; marketing strategy seen from indicators of market segmentation, market positioning, market entry strategy, marketing mix; and sales volume of profit and sales indicators. This study uses the SPSS.V.24 program application, showing that partially the Sales Strategy has a positive and significant effect on Sales Volume and the Extension Role has a positive and significant effect on Sales Volume. Simultaneously the Extension Role and Sales Strategy have a positive and significant effect on Sales Volume
Pengaruh Disiplin Kerja, Pengalaman Kerja, Kepuasan Kerja dan Etos Kerja Terhadap Produktivitas Kerja Pegawai Pada Kantor Balai Benih Ikan (BBI) Pengujan Delfi Wirayani; Lia Suprihartini; Roni Kurniawan
Bahtera Inovasi Vol 1 No 2 (2018): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen Fakultas Ekonomi UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v1i2.3442

Abstract

This study discusses the role of extension agents and how marketing strategies are thought to affect the sales volume of the fishermen group in Tanjung Pinang village. In this study the role of instructor variables is seen from performance and competency indicators; marketing strategy seen from indicators of market segmentation, market positioning, market entry strategy, marketing mix; and sales volume of profit and sales indicators. This study uses the SPSS.V.24 program application, showing that partially the Sales Strategy has a positive and significant effect on Sales Volume and the Extension Role has a positive and significant effect on Sales Volume. Simultaneously the Extension Role and Sales Strategy have a positive and significant effect on Sales Volume
Celebrity Endorser, Online Customer Review, Online Customer Rating Terhadap Keputusan Pembelian dengan Kepercayaan Sebagai Variabel Intervening pada Marketplace Tokopedia Denny Pratama Putra; Lia Suprihartini; Roni Kurniawan
Bahtera Inovasi Vol 5 No 1 (2021): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen Fakultas Ekonomi UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v5i1.3800

Abstract

Broadly speaking, this study aims to determine the effect of Celebrity Endorser, Online Customer Review and Online Customer Rating partially on Purchase Decision, the effect of Celebrity Endorser, Online Customer Review, and Online Customer Rating partially on Trust, the effect of Purchase Decision on Trust, Celebrity Endorser on Purchase Decision through Trust, the effect of Online Customer Review on Purchase Decision through Trust and the influence of Online Customer Rating on Purchase Decision through Trust. The population in this study were all users of Tokopedia who ever purchased at Tokopedia. Determination of the sample using the incidental sampling method, with the sampling technique using the Lameshow' formula to obtain 100 respondents. The data collection method used is a questionnaire. The analytical method used in this research is descriptive test, data quality test, classical assumption test, path analysis and hypothesis testing. The results of the analysis in this study indicate that Celebrity Endorser partially has significant effect on Purchase Decision, partially Online Customer Review has significant effect on Purchase Decision. Online Customer Rating partially has significant effect on Purchase Decision. Partial Trust has a significant effect on Purchase Decision. Trust is not able to mediate between Celebrity Endorser, Online Customer Review and Online Customer Rating on purchase intention. Based on the research results, Tokopedia is expected to continue to increase Purchase Decision by taking into account the factors that support and support Celebrity Endorser, Online Customer Review, and Online Customer Rating.
Co-Authors Atika Rosifa Delfi Wirayani Denny Pratama Putra Iranita Iranita Lia Suprihartini Lia Suprihartini Misdiana Misdiana