Wa Ode Al Zarliani
Department of Agribusiness, Faculty of Agriculture, Universitas Muhammadiyah Buton, Baubau

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The Behavior and Performance of Cashew Market in South Buton Regency, Indonesia Wa Ode Al Zarliani; Wardana Wardana; Achmad Amiruddin
Caraka Tani: Journal of Sustainable Agriculture Vol 36, No 1 (2021): April
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/carakatani.v36i1.44216

Abstract

Some of the major problems in cashew marketing performance are low production, inefficient marketing system and low income received by farmers. In addition, farmer with a low bargaining position will only receive prices from market players in the midst of increasing demand and competition in the market. The aim of this study is to examine the behavior and performance of the cashew market in South Buton Regency, Indonesia. Furthermore, the marketing channels, margins, costs and benefits received by each agency were used to analyze the technical and economic efficiency. In addition, random and snowball sampling techniques were applied to determine the farmers and traders, respectively. The results showed that the behavior of market price was based on the cost analysis, supply and demand, as well as the expected benefit. Meanwhile, the transactions were made partially (initial payment before and after the products were sold) and some in cash. The market players were unique in providing cooperate capital to farmers. Moreover, the market performance shows an efficient system from the two channel patterns formed, close distance indicates a technically efficient system and low marketing cost indicates economic efficiency.
Behavior and Marketing Analysis of Pepper (Piper nigrum L.): A Comparative Study of Farmers, Trading Districts and Retailers in Southeast Sulawesi, Indonesia Wa Ode Al Zarliani; Muzuna Muzuna; Sigit Sugianto
Caraka Tani: Journal of Sustainable Agriculture Vol 38, No 1 (2023): April
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/carakatani.v38i1.59193

Abstract

Inefficient marketing and low production are the main obstacles in the selling of pepper and they also cause a low bargaining position for farmers in the market. Therefore, this study aims to determine the market behavior activities carried out to determine prices, as well as analyze marketing channels, profits received by participants and efficiency. Samples used in this study were 27 farmers, 4 trading districts, and 3 respondent retailers. The qualitative analysis was used to analyze the pattern of channels, the functions performed by associated agencies and the market behavior of the pepper commodity. Quantitative analysis was also carried out to evaluate the marketing margins, costs incurred by traders, profits received and efficiency. The results show that the selling price of pepper was determined by the merchant, with different payment systems including cash, initial deposit, and balance through oral cooperation in the form of an agreement on a place of sales, followed by the provision of capital to farmers. In the marketing process, 4 patterns of channels were formed, which include local markets and others outside the regency, and their efficiencies were above 50%. These results show that government need to provide pepper markets outside the province to improve the welfare of farmers and ensure they don't depend only on the local marketplace during harvest.