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All Journal Tibuana : Journal of Applied Industrial Engineering J-CEKI
Patria Winahyu Binantoro
Universitas PGRI Adi Buana Surabaya
Humanities Social Sciences

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AStudy on Customer Acceptability of Online Payment Systems in Indonesia Yunia Dwie Nurcahyanie; Eva Rosita; Patria Winahyu Binantoro; Suharyanto Suharyanto
Tibuana Vol 5 No 01 (2022): Tibuana
Publisher : UNIPA PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/tibuana.5.01.4980.24-33

Abstract

The finance industry is increasingly promoting innovation as a means of growth. It is thought to have created advancements that make transactions easier for users through the mobile banking function. The customer's adoption is also aided by several internal elements at the customer's disposal. This is a quantitative study in Indonesia to determine the link between perceived helpful factors, perceived ease of use, attitude toward usage, and behavioural intention. The data analysis approach used in this study is SEM-PLS. For example, consumer attitude and behaviour, the attitude variable in mobile banking may streamline the transaction process, feels enjoyable, and is easy to use, whereas the online payment application feels simple and ensures its anonymity. Users will find it simple to use the program for online payments, transactions will be secure, and payments for online shops will be considerably more manageable.
Penerapan Metode Customer Relationship Management (CRM) pada Perbandingan Live E-Commerce Shopee dan Tiktok terhadap Penjualan Produk Atribut Kampanye pada Peristiwa Pemilihan Gubernur Jawa Timur 2024 Wira Yudha Alam; Patria Winahyu Binantoro; Apriliawan Khafid Muzuka; Ida Zuroida; Titik Harniati
J-CEKI : Jurnal Cendekia Ilmiah Vol. 4 No. 1: Desember 2024
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v4i1.5944

Abstract

Pemilihan Kepala Daerah (Pilkada) yang akan digelar serentak pada 27 November 2024 di Indonesia menimbulkan berbagai pro dan kontra, menggambarkan dinamika dalam proses demokrasi. Khususnya di Provinsi Jawa Timur, kompetisi antar kandidat yang siap bersaing semakin menghangat. Di sisi industri, terdapat pertumbuhan yang signifikan di sektor percetakan, yang berupaya memenuhi kebutuhan atribut kampanye dengan cepat dan efisien. Sementara itu, perkembangan e-commerce, terutama melalui fitur live streaming, menyediakan pendekatan baru dalam pemasaran, yang memungkinkan interaksi langsung antara penjual dan konsumen. Dengan meningkatnya penggunaan internet, potensi live streaming di e-commerce semakin besar, dan penerapan Customer Relationship Management (CRM) menjadi krusial untuk memperkuat hubungan dengan konsumen. Analisis menunjukkan bahwa platform seperti Shopee dan TikTok Shop berhasil menerapkan indikator kepercayaan, komitmen, komunikasi, dan penanganan konflik yang baik, mendukung posisi mereka di pasar. Secara keseluruhan, dinamika politik dan perkembangan industri digital ini mencerminkan era baru bagi Indonesia, menghadirkan peluang sekaligus tantangan yang memerlukan perhatian berbagai pihak terkait.
Co-Authors Apriliawan Khafid Muzuka Eva Rosita Ida Zuroida Suharyanto Titik Harniati Wira Yudha Alam Yunia Dwie Nurchayanie