Article Per Year (5 Year)
p-Index From 2021 - 2026
1.285
P-Index
This Author published in this journals
All Journal JURNAL PENGABDIAN KEPADA MASYARAKAT CARADDE: Jurnal Pengabdian Kepada Masyarakat Jurnal Surya Masyarakat Jurnal Sistem Komputer dan Informatika (JSON) Madaniya Community Empowerment Mechanical Engineering for Society and Industry Automotive Experiences Urecol Journal. Part E: Engineering Prosiding University Research Colloquium Borobudur Engineering Review
Tuessi Ari Purnomo
Universitas Muhammadiyah Magelang, Indonesia
Religion Aerospace Engineering Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Transportation Other

Published : 13 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Community Empowerment

 1 
Digital marketing for ring craftsmen in Basen Village, Kotagede, Yogyakarta Eko Muh Widodo; Meidar Hadi Avizenna; Tuessi Ari Purnomo
Community Empowerment Vol 7 No 11 (2022)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.7936

Abstract

One of the producers of handcrafted rings and jewelry is Mbasen, whose crafts are based on customer preferences. 9 workers can only produce 10–12 pairs of rings each day, which is still below the ideal manufacturing capacity. The marketing component has also not been utilized to its full potential. Community service projects are carried out to help the handmade ring jewelry business overcome the issues of low manufacturing capacity and ineffective marketing strategy. The approach used to provide the assistance is called community development, and it consists of four stages: socializing, training, technology deployment, and ongoing support. The technology that will be applied is information about Search Engine Optimization (SEO) which is used to expand the market through digital marketing and digital branding for website creation. To improve production capacity, the team additionally helped with the procurement of power inverters.
Co-Authors Aditya Kolakoti Alper Calam Andi Triyanto Ardhin Primadewi Dimas Sasongko Dori Yuvenda Eko Muh Widodo Eko Muh Widodo Karmiadji, Djoko Wahyu Lilik Suwito Meidar Hadi Avizenna Muchamad Gozali Muhammad Imron Rosyidi Muhammad Kunta Biddinika Muhammad Resa Arif Yudianto Muji Setiyo Nor Azwadi Che Sidik Oesman Raliby Al Manan Olusegun David Samuel R Arri Widyanto Rizqi Aga Pratama Setiawan, Agus Thirunavukkarasu Raja Tria Mardiana Yun Arifatul Fatimah