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PERAN KOMUNIKASI PARIWISATA DALAM PENYELENGGARAAN PON XXI ACEH-SUMUT DALAM MENINGKATKAN HUNIAN HOTEL DI MEDAN Sihombing, Sihombing; Panjaitan, Hadi
Jurnal Ilmiah Akomodasi Agung Vol 11 No 2 (2024): Jurnal Ilmiah Akomodasi Agung
Publisher : Akademi Pariwisata Darma Agung

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Abstract

The organization of the National Sports Week (PON) in Aceh and North Sumatra in 2024 is expected to have a significant impact on the tourism sector, particularly in increasing hotel occupancy in Medan. This article explores the role of tourism communication, supporting factors, and the effects of this major event on the tourism industry. Using qualitative research methods and secondary data analysis, it is found that effective tourism communication, including promotions through social media and collaboration influencers, can attract visitors' attention. Collaboration among the government, hospitality industry players, and travel agents is also crucial for disseminating accurate information regarding available facilities and tour packages. The findings indicate that PON XXI has the potential to increase both visitor numbers and hotel occupancy during and after the event. Furthermore, hotel managers in Medan are advised to develop sustainable communication strategies to promote the city as an attractive tourist destination, thereby providing long-term positive impacts on regional tourism. With a well-planned approach, Medan can maximize its tourism potential and leverage the momentum of PON XXI to attract more tourists in the future.
Using Anchor and Meaning Theory to Understand Human Suffering: Case Study of Conversation Text Luke 23:39-43 Dhwi Waspodo, Katjuk; Sitepu , Edward; Triadi, Slamet; Situmorang, Lasmawati; Sihombing, Sihombing
Enrichment: Journal of Multidisciplinary Research and Development Vol. 2 No. 10 (2025): Enrichment: Journal of Multidisciplinary Research and Development
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/enrichment.v2i10.262

Abstract

This study examines the narrative of human suffering as depicted in Luke 23:39-43 using Anchor and Meaning Theory. It focuses on the contrasting responses of two criminals crucified alongside Jesus, shedding light on their differing reactions to suffering. The first criminal represents a self-centered perspective, seeking immediate relief without recognizing Jesus' redemptive role, while the second criminal demonstrates faith, acceptance, and a transformative understanding of suffering. By exploring this dialogue, the study highlights the theological significance of suffering, emphasizing its potential for spiritual growth and redemption when anchored in faith. Employing an integrative causality approach, this research utilizes verbal analysis to uncover the cognitive and spiritual dimensions of the narrative. The findings contribute to pastoral care practices by offering insights into addressing human suffering with a focus on faith, redemption, and hope. This study seeks to provide a deeper understanding of the transformative power of suffering, encouraging individuals to embrace faith as a pathway to eternal salvation and joy.