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Optimalisasi E-Commerce Dalam Meningkatkan Penjualan UMKM Prabu Jaya Almunium Retno Cahyaningati; Ninik Lukiana; Kasno Kasno; M Wimbo Wiyono; Muhammad Rijalus Sholihin; Deni Juliasari
Indonesia Berdaya Vol 3, No 1: November 2021-January 2022
Publisher : Utan Kayu Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/ib.2022184

The Covid-19 pandemic has dealt a severe blow to Indonesian MSMEs. The existence of Covid 19 has paralyzed the world economy, including many MSME businesses that have gone out of business. However, there are some MSMEs who benefit. Community Service Activities at MSME Prabu Jaya Almunium try to overcome some of the problems faced due to the impact of the covid 19 pandemic, this requires MSMEs to step more creatively and innovatively so that the sustainability of their business remains stable. Efforts to uncover sales are carried out by increasing the optimization of e-commerce, and financial management assistance so that financial stability is always maintained. The existence of this community service activity has proven to be able to increase sales at Prabu Jaya Aluminum SMEs, and can understand how to do good financial management, they can compile financial reports and apply accounting records on a regular basis, so that company performance can also be measured properly.Pandemi Covid – 19 telah memberikan pukulan telak terhadap UMKM Indonesia. Adanya Covid 19 telah melumpuhkan perekonomian dunia termasuk bisnis UMKM banyak yang gulung tikar. Namun ada beberapa UMKM yang diuntungkan. Kegiatan Pengabdian Masyarakat pada UMKM Prabu Jaya Almunium mencoba untuk mengatasi beberapa permasalahan yang dihadapi karena pandemi covid 19, hal ini menuntut UMKM untuk melangkah lebih kreatif dan inovatif agar berusaha tetap stabil. Upaya peningkapan penjualan yang dilakukan adalah dengan meningkatkan optimalisasi e-commerce,dan pendampingan pengelolaan keuangan agar kestabilan keuangan selalu terjaga. Adanya Kegiatan Pengabdian masyarakat ini terbukti dapat meningkatkan penjualan pada UMKM Almunium Prabu Jaya, serta dapat memahami bagaimana cara melakukan pengelolaan keuangan yang baik, mereka dapat menyusun laporan keuangan dan menerapkan akuntansi secara berkala, sehingga kinerja perusahaan juga dapat diukur dengan baik.

THE EFFECT OF COVID 19 ON COMPANY PERFORMANCE IN MANUFACTURING COMPANIES IN INDONESIA Retno Cahyaningati; Ninik Lukiana; M.Wimbo Wiyono; Kasno Kasno; Muhammad Rizalus Sholihin; Deni Juliasari
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 5 No 1 (2022): January 2022
Publisher : LPPM of NAROTAMA UNIVERSITY

Purpose: This study was conducted to determine and explore the effect of the COVID-19 pandemic on company performance using control variables for sales growth, leverage, and company size in companies listed on the Indonesia Stock Exchange Design/methodology/approach: The study used a population of manufacturing companies listed on the Indonesia Stock Exchange for the quarter/quarter period during 2020. The sample was taken using purposive sampling 148 observation companies matched the research criteria. This study uses secondary data, namely the quarterly/quarterly financial statements of each sample company Findings: The results showed that in testing the partial correlation of the independent variables, namely covid 19 with the control variables of sales growth, leverage and company size has a significant effect on company performance, but the effect was still weak. Partially covid 19 has a significant positive effect on company performance. Partially, sales growth has no significant effect on the company's performance. Partially, leverage has no significant effect on company performance. Partially, company size has a significant positive effect on company performance. Simultaneously, the independent variables of covid 19, sales growth, leverage, and company size significantly affect the performance of manufacturing companies listed on the Indonesia Stock Exchange in 2020. Research limitations/implications: Implikasi teoritis dalam penelitian ini berfokus pada tingkat kinerja perusahaan, Penelitian kami membahas secara konprehensif pengaruh pandemi Covid 19 terhadap kinerja perusahaan. Practical implications: Untuk pelaku bisnis di ASIA diharapkan dapat menemukan solusi terkait adanya ketidakpastian global ini Originality/value: Covid 19 ke kinerja perusahaan dengan pertumbuhan penjualan, leverage, size sebagai variabel kontrol. Paper type: Research paper Keyword: Covid 19, sales growth, leverage, company size, and firm performance.

Identification of Human Resources in the Application of SME Technology Riza Bahtiar Sulistyan; Danang Wikan Carito; Retno Cahyaningati; Mokhamad Taufik; Kasno Kasno; Samsuranto Samsuranto
Wiga : Jurnal Penelitian Ilmu Ekonomi Vol. 12 No. 1 (2022): March 2022
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/wiga.v12i1.799

Small and Medium Enterprises (SMEs) are required to keep up with technological developments. However, in its implementation there are still many obstacles that occur. The purpose of this study is to identify the obstacles that occur for SMEs in implementing technology. This research uses a case study approach by conducting a more in-depth investigation. A total of 396 SMEs identified the obstacles in the application of technology. The results showed that the obstacles found were in the form of factors from owners who did not understand or follow technological developments, age factors, education levels, online promotions were not maximized, few customers, few types of goods, competition, and relatively short age of goods. Technological developments are applied more to the sales system that is carried out online. The main obstacle is the human resource factor owned by business actors, so it must really be overcome to increase the competence of its human resources

Financial Literacy and Entrepreneurial Finance In Bumdesa Management Study Moh. Hudi Setyobakti; Istifadah Istifadah; Intan Awwaliyah; Kasno Kasno
Jurnal Ilmu Manajemen Advantage Vol. 5 No. 2 (2021): December
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v5i2.766

The purpose of this study is to get an overview of the knowledge and financial aspects of entrepreneurship to be a decisive part in the management of Bumdesa. The method used in this research is descriptive qualitative with a case study approach. The results obtained are from the aspect of financial literacy of the Bumdesa management on human resource input, knowledge of the preparation of financial reports and the inadequate ability to analyze financial statements so that they have not been able to make financial reports as a basis for decision making. The financial aspect of entrepreneurship can be seen from the Bumdesa business idea. running a business idea, the ability to organize a business, develop innovation as a whole have been implemented, but have not run optimally, so that it has an impact on the Bumdesa financial performance.

Model of Assistance for BUMDesa Fisheries Business Groups in Improving Community Economy Mohammad Ato’Illah; Kasno Kasno
Innovation Business Management and Accounting Journal Vol. 1 No. 1 (2022): January - March
Publisher : Mahameru Publisher

The field of community empowerment is one of the Government's efforts to support the community's economy. One of the efforts to mobilize the economic potential in villages that spread across Indonesia, the government supports and encourages the formation of Village Owned Enterprises (BUMDesa). This is like what already exists in the village of Labruk Lor, Lumajang District, Lumajang Regency. However, there are obstacles related to the development of processed products in the fisheries unit at the Bumdesa Labruk Lor. The purpose of this research is to provide knowledge about product processing development activities and provide hands-on training. The method used is in the form of active participation in mentoring activities, lectures and practices. This activity was carried out for 6 months by involving the local government sector and universities. The results show that the Bumdes management understands the benefits that will be obtained from developing processed products from the fisheries unit, besides that it is hoped that this activity will also have an impact on increasing income for Bumdes.

Entrepreneurship Learning and Training Model Business Canvas Model as a Stimulant for Santri Entrepreneurial Interest Fauzan Muttaqien; Mokhamad Taufik; Kasno Kasno; Danang Wikan Carito
Innovation Business Management and Accounting Journal Vol. 1 No. 2 (2022): April - June
Publisher : Mahameru Publisher

The tendency of entrepreneurial interest can grow from an early age, especially in the world of education because of a systematic learning process. Previous studies stated that entrepreneurial interest can be carried out through the right learning system in the field of entrepreneurship studies and effective training on entrepreneurship. This shows that aspects of theoretical science and applied science and practice must be in synergy. Previous research provides empirical evidence that the Business Canvas Model (BCM) entrepreneurship learning model and entrepreneurship training have an effect on the growth of entrepreneurial interest in higher education. The research was conducted at Miftahul Midad Islamic Boarding School, Lumajang Regency. Primary data obtained from the distribution of questionnaires were analyzed by multiple linear regression test. The results showed that the Business Canvas Model (BCM) entrepreneurship learning model and entrepreneurship training had an effect on interest in entrepreneurship. Because of the large influence of learning and entrepreneurship training on students' interest in entrepreneurship, an appropriate and systematic model is needed to stimulate them to become competent entrepreneurs.

Akar Bahar Craft a Business Development Strategy to Increase Income Fetri Setyo Liyundira; Khoirul Ifa; Kasno Kasno
Wiga : Jurnal Penelitian Ilmu Ekonomi Vol. 12 No. 3 (2022): September 2022
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/wiga.v12i3.868

In the era of the modern economy, producers not only sell their products directly to final consumers, but also use the services of various parties such as intermediary agents and distributors. People's income can certainly be obtained with the success of how to manage finances, product innovation and marketing. This study uses primary data by distributing questionnaires to Akar Bahar craftsmen. There are three factors examined in this study, firstly financial management, knowledge of financial management in the business is still relatively low so they think they don't really need financial management in stabilizing and increasing people's income because the income they earn will be replayed as business capital. Furthermore product innovation which is also not related to the income because product innovation may only be for sweeteners will not change or increase people's income, especially Akar Bahar craftsmen because it is considered too much time wasted to expand the line, adding new products because of the old product it can still be sold. The third, marketing is very closely related to people's income, because marketing is an important activity of all business carried out by companies, especially for profit-oriented companies in an effort to meet consumer needs and desires.

Model of Assistance for BUMDesa Fisheries Business Groups in Improving Community Econom Mohammad Ato'illah; Kasno Kasno
Innovation Business Management and Accounting Journal Vol. 1 No. 1 (2022): January - March
Publisher : Mahameru Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56070/ibmaj.v1i1.4

The field of community empowerment is one of the Government's efforts to support the community's economy. One of the efforts to mobilize the economic potential in villages that spread across Indonesia, the government supports and encourages the formation of Village Owned Enterprises (BUMDesa). This is like what already exists in the village of Labruk Lor, Lumajang District, Lumajang Regency. However, there are obstacles related to the development of processed products in the fisheries unit at the Bumdesa Labruk Lor. The purpose of this research is to provide knowledge about product processing development activities and provide hands-on training. The method used is in the form of active participation in mentoring activities, lectures and practices. This activity was carried out for 6 months by involving the local government sector and universities. The results show that the Bumdes management understands the benefits that will be obtained from developing processed products from the fisheries unit, besides that it is hoped that this activity will also have an impact on increasing income for Bumdes.

A Stimulator of Entrepreneurial Interest: BCM Entrepreneurship Learning and Training Model Fauzan Muttaqien; Mokhamad Taufik; Kasno Kasno; Danang Wikan Carito
Innovation Business Management and Accounting Journal Vol. 1 No. 2 (2022): April - June
Publisher : Mahameru Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56070/ibmaj.v1i2.10

In the world of school, where learning is organized systematically, the propensity for entrepreneurial curiosity can develop from a young age. According to earlier studies, entrepreneurship interest can be cultivated through the proper educational framework for entrepreneurship studies and efficient entrepreneurship training. This demonstrates how some elements of theoretical research, applied science, and practice must work together. The Business Canvas Model (BCM) entrepreneurship learning model and entrepreneurship training have an impact on the rise of entrepreneurial interest in higher education, according to prior research, which offers empirical support. The study was carried out in the Lumajang Regency's Miftahul Midad Islamic Boarding School. This study set out to determine the level of entrepreneurial interest among the younger generation receiving their education at Islamic boarding schools in the Lumajang district. Multiple linear regression analysis was used to examine the primary data that were received through the distribution of questionnaires. The findings demonstrated that entrepreneurship training and the Business Canvas Methodology (BCM) learning model had an impact on participants' interest in entrepreneurship. A suitable and systematic methodology is required to encourage students to become competent entrepreneurs given the significant influence that education and entrepreneurship training have on their interest in entrepreneurship.

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