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Media Komunikasi dan Kebutuhan Informasi Pariwisata Indonesia Gayatri Atmadi; Nurul Robbi Sepang
Journal of Tourism and Creativity Vol 2 No 2 (2018): Tourism and Creativity: Destination Management
Publisher : Diploma Travel Business, Faculty of Social and Political Science, Jember University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jtc.v2i2.13842

Abstract

Abstract The aim of the research is to describe of communication media is able to fullfill the need of tourism information in Indonesia spesccialy for Jakarta worker. The result shows that on-line media is the best choice, because its characteristies is practice, easily to acces, and the information is actual. Detiktravel is on of the best choice media. The other social media are travelkompas.com and Inspirasi Perjalanan Yahoo Indonesia. The selection of digital media is important due to its simplicity and can encourage the Jakarta worker to use it. Time to access information more often at night (during at home) and use smartphone. Keyword: media communication, tourism information
Dialogic Customer Communication on Instagram: Representing Relationships Building in Slow Bar Coffee Shops Kussusanti Kussusanti; Gayatri Atmadi; Nurul Robbi Sepang
LONTAR: Jurnal Ilmu Komunikasi Vol. 14 No. 1 (2026): Lontar : Jurnal Ilmu Komunikasi (IN PRESS)
Publisher : Program Studi Ilmu Komunikasi Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/lontar.v14i1.11777

Abstract

This study examines how dialogic customer communication is represented through Instagram content published by slow-bar coffee shops. Using qualitative content analysis, the study analyzes 100 Instagram posts uploaded by two prominent slow-bar coffee shops in Yogyakarta, Indonesia, namely @klinikkopi and @tadasih, between January 1, 2022, and September 30, 2024. The analysis identifies eight elements of dialogic customer communication: openness, empathy, supportiveness, positiveness, equality, trustworthiness, benevolence, and commitment. The findings reveal that commitment, benevolence, and positiveness are the most prominent elements represented in the Instagram narratives. Analysis of netizens’ comments further indicates that audiences positively interpret and appreciate these relational values. The findings suggest that Instagram functions not merely as a promotional platform but as a digital dialogic space through which emotional attachment and long-term customer relationships are cultivated. The study contributes to the development of dialogic customer communication by demonstrating the salience of commitment, benevolence, and positiveness in digital hospitality contexts. Furthermore, the findings suggest that benevolence, which has received limited attention in interpersonal communication literature, may serve as a complementary dimension to DeVito’s interpersonal communication framework. Practically, the study highlights the importance of communicating relational values through digital platforms to strengthen customer relationships and foster loyalty.