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All Journal Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Lontar : Jurnal Ilmu Komunikasi Minda Baharu Communication The Journal of Society and Media Journal of Tourism and Creativity Edutourism : Journal Of Tourism Reseach Jurnal Kommunity Online Borobudur Communication Review Jurnal Komunikasi Indonesia Prosiding Seminar Nasional Pemberdayaan Masyarakat (SENDAMAS) CommLine
Gayatri Atmadi
Universitas Al Azhar Indonesia, Jakarta, Indonesia
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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How Company Manage Stakeholder Engagement For Sustainable Tourism Development In Indonesia? Atmadi, Gayatri
The Journal of Society and Media Vol 3, No 2 (2019): Social Conflict in Society and Media
Publisher : Department of Social Science, Faculty of Social Science &Law, Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jsm.v3n2.p237-260

Abstract

The background of this research is that in the past, the increasing trend of mountain climbing in Indonesia has reportedly raised environmental problems, especially regarding the tremendous volume of rubbish left behind mountain climbers.  Plastic waste threatens the Indonesia tourism industry in mountain areas. The government stated that the continuously increasing plastic waste threatens to ruin Indonesia's tourism sector. The mineral water industry is one of the government's primary focuses in its plastic waste reduction. As Indonesia's largest plastic-bottled mineral water brand, Aqua is pledging to remove more plastic from the environment than it uses by 2025. The purpose of the research is to get a descriptive analysis of how the company can manage its stakeholder engagement for reducing plastic waste in Indonesia. This research employed a qualitative narrative analysis method with a case study around Aqua’s efforts for reducing plastic waste in Indonesia and data collected from digital media. The principal results of the research show that Aqua made good collaboration between the Trashbag Community Indonesia, The Ministry of Environment and Forestry, and media journalists on the program “Sapujagad 2017" by removing 5 tons of rubbish from Indonesia's mountains. In conclusion, a successful company must do stakeholder engagement and corporate social responsibility activities for supporting sustainable tourism development in Indonesia.
BUDAYA PERUSAHAAN BERBASIS KEARIFAN LOKAL DI PT. MUSTIKA RATU, TBK Atmadi, Gayatri
Communication Vol 4, No 1 (2013): COMMUNICATION
Publisher : Fakultas Ilmu Komunikasi - Universitas Budi Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (119.535 KB) | DOI: 10.36080/comm.v4i1.50

Abstract

Competition in the business world today feels increasingly strengthened demandsevery company to always produce the best quality products. For the cosmetic company inIndonesia, the onslaught of import products from Japan, China, United Kingdom, France andthe United States are flooding the market need serious handling so that Indonesian canappreciate their products of their own nation. With the foundation of a corporate culture thatis rooted on the philosophy of Javanese culture, such as : toto, titi, titis, tatag, tetep, tanggap,teguh and trengginas, The leadership on PT. Mustika Ratu Tbk. was able to make and developa good corporate communication. Understanding corporate culture includes efforts toincrease customer satisfaction, working with family and cultural familiarity, respect forintegrity and professionalism is high as well as mutual support and cooperation in achievingthe corporate goal.Using the approach of qualitative and descriptive method, this study seeksto be an interesting article about understanding the implementation of corporate culturebased on the philosophies of Javanese culture. The collection of data obtained through thesource text, such as: books and articles from some of the media on line that is circulating inthe community.
Media Komunikasi dan Kebutuhan Informasi Pariwisata Indonesia Gayatri Atmadi; Nurul Robbi Sepang
Journal of Tourism and Creativity Vol 2 No 2 (2018): Tourism and Creativity: Destination Management
Publisher : Diploma Travel Business, Faculty of Social and Political Science, Jember University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/jtc.v2i2.13842

Abstract

Abstract The aim of the research is to describe of communication media is able to fullfill the need of tourism information in Indonesia spesccialy for Jakarta worker. The result shows that on-line media is the best choice, because its characteristies is practice, easily to acces, and the information is actual. Detiktravel is on of the best choice media. The other social media are travelkompas.com and Inspirasi Perjalanan Yahoo Indonesia. The selection of digital media is important due to its simplicity and can encourage the Jakarta worker to use it. Time to access information more often at night (during at home) and use smartphone. Keyword: media communication, tourism information
Framing the Fact of Extraordinary Events Atmadi, Gayatri
JURNAL KOMUNIKASI INDONESIA Vol. 8, No. 1
Publisher : UI Scholars Hub

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The very apprehensive fact of disease outbreaks of measles and malnutrition which led to dozens of children die in Asmat, Papua is mentioned as the extraordinary events (KLB) by the Ministry of Health Republic of Indonesia. The reports from journalists about the health disaster in Asmat deep concerns for the readers of the daily Kompas for several days. This research aims to find out how framing the news conducted by editor Kompas which acts as a good watchdog in overseeing the health disaster management in Asmat. By using social construction of mass media theory as the main thought, this research also uses theory of agenda setting and issues management. This type of research is qualitative with constructivism paradigm and research method is text analysis. In constructionist view, daily Kompas is seen as the construction agent of the news and the news published by Kompas is the result of construction of the reality. This study uses framing model analysis from Pan and Kosicki which includes four structures, namely: (1) Syntax, (2). Script, (3). Thematic,(4). Rhetorical. The results show that in framing the fact of extraordinary incident, Kompas already worked hard to gain qualified journalism so that can be a differentiation factor of trusted news in facing the challenge of sustainability mass media business.
Pemberdayaan Karang Taruna dalam Mengoptimalkan Pengolahan Sampah Organik dengan Maggot BSF di Desa Cikidang Sukabumi Gayatri Atmadi; Syafitri Jumianto; Imsar Gunawan; Kun Mardiwati Rahayu; Nurul Robbi Sepang; Dewi Elfidasari
Prosiding Seminar Nasional Pemberdayaan Masyarakat (SENDAMAS) Vol 2, No 1 (2022): Desember 2022
Publisher : UniversitasAl Azhar Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36722/psn.v2i1.1615

Abstract

Masalah kebersihan lingkungan merupakan masalah penting yang perlu diperhatikan semua orang baik di kota mau pun di desa. Oleh karena itu, solusi yang tepat perlu diberikan untuk menghasilkan lingkungan hidup yang bersih, nyaman dan sehat. Salah satu langkah untuk menumbuh- kembangkan kesadaran masyarakat, yaitu melalui pendidikan Karang Taruna di desa Cikidang sebagai “sasaran kegiatan” dalam menciptakan lingkungan yang lebih bersih, rapi dan sehat. Dari hasil observasi yang telah dilakukan, diketahui bahwa pihak Karang Taruna tidak memiliki pengetahuan dalam mengolah sampah organik dengan teknologi ramah lingkungan berupa Maggot BSF (black soldier fly). Beberapa permasalahan yang dihadapi oleh mitra, adalah: (1). Karang Taruna membutuhkan pengetahuan tentang pengolahan sampah organik dengan Maggot BSF. (2). Karang Taruna tidak memiliki ketrampilan tentang pengolahan sampah yang bisa memberi nilai ekonomis. (3). Karang Taruna tidak memiliki peralatan sederhana untuk budidaya Maggot. Solusi yang ditawarkan kepada mitra berupa pemberian pelatihan dan pendampingan tentang pengolahan sampah organik dengan Maggot BSF. sehingga dapat  menjadi makanan ikan dan unggas, serta pemberian peralatan sederhana untuk budidaya Maggot. Kegiatan ini memberikan hasil yang signifikan karena Karang Taruna telah mampu mengurai sampah organik dan budidaya Maggot sehingga bisa menjadi makanan ikan dan unggas yang bernilai ekonomis bagi masyarakat setempat.Kata Kunci: Black soldier fly, Maggot, Mentoring, Pelatihan
Manajemen Krisis Destinasi Wisata Pasca Bencana Tsunami Selat Sunda oleh Humas Pemerintah Putri Widya Oktarini; Gayatri Atmadi
EDUTOURISM Journal Of Tourism Research Vol. 2 No. 02 (2020): TOURISM DESTINATION AND COMMUNITY DEVELOPMENT
Publisher : Samarinda State Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53050/ejtr.v2i02.136

Abstract

The purpose of this research is to: (1). Obtained comprehensive descriptions of crisis management conducted in Tanjung Lesung tourist destination after Sunda Strait tsunami natural disaster by The Public Communication Bureau of the Ministry of Tourism. (2). Media options used by the Public Communications Bureau to support crisis management. This study uses an interpretive paradigm method with a qualitative descriptive approach and a case study as research strategy. The method of collecting data in this study was through direct interviews with the Ministry of Tourism's Public Communication Crisis Team. The results showed that the crisis management and strategy carried out was by conducting impact research and news in the media, making programming planning in the form of the appointment of aspokesperson, key public, publishing press releases regularly and organizing events. Besides that, the implementation involved several related communities in disseminating information.
Pemanfaatan Situs Resmi oleh Humas Pemerintah dalam Acara Pekan Kebudayaan Nasional Fildzah, Dinar; Atmadi, Gayatri
CommLine Vol 7, No 1 (2022)
Publisher : Universitas Al Azhar Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36722/cl.v7i1.904

Abstract

Kementerian Pendidikan dan Kebudayaan Republik Indonesia (Kemendikbud) untuk pertama kalinya menyelenggarakan festival kebudayaan nasional bertingkat nasional, Pekan Kebudayaan Nasional. Humas pemerintah, khusunya humas Kemendikbud, melakukan publikasi dengan berbagai cara, salah satunya dengan siaran pers. Siaran pers dikonstruksi dan dibingkai sedemikian rupa agar Pekan Kebudayaan Nasional dapat dipresentasikan ke publik dengan kesan dan citra yang positif. Maka dari itu, peneliti ingin melihat bagaiam konstruksi framing Pekan Kebudayaan Nasional oleh humas Kemendikbud dalam siaran pers pada website kemdikbud.go.id. Penelitian ini menggunakan teori, konsep, dan metode framing dan menggunakan data berupa siaran pers yang terkait dengan Pekan Kebudayaan Nasional yang terdapat pada website kemdikbud.go.id. Hasil penelitian menunjukkan siaran pers dibingkai oleh humas Kemdikbud bahwa Pekan Kebudaayaan Nasional sebagai upaya Kemendikbud dalam agenda pemajuan dan ketahanan kebudayaan dengan menampilkan keberagaman kegiatan yang diselenggarakan. Dalam membingkai siaran pers, humas Kemendikbud, banyak menggunakan kutipan sumber dan juga fitur nonverbal untuk menggambarkan Pekan Kebudayaan Nasional.
PENINGKATAN PROFESIONALISME BISNIS UMKM MELALUI PELATIHAN KEWIRAUSAHAAN BAGI IBU SANTRI YATIM Kussusanti, Kussusanti; Atmadi, Gayatri; Gunawan, Imsar; Sepang, Nurul Robbi
MINDA BAHARU Vol 9, No 1 (2025): Minda Baharu
Publisher : Universitas Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33373/jmb.v9i1.7026

Abstract

Sustainability Development Goals (SDGs) yang dirancangkan oleh Perserikatan Bangsa-Bangsa, program pengabdian kepada masyarakat menjadi tanggung jawab bersama seluruh masyarakat. Salah satu pihak yang memerlukan bantuan adalah ibu santri yatim. Ibu tunggal yang merawat anak yatim piatu bukan hal mudah untuk memenuhi kebutuhan hidup sehari-hari karena terbatasnya pendidikan dan keterampilan. Sebagai solusi, membuka usaha kecil menjadi pilihan. Namun, usaha kecil yang dikelola tidak berkembang dengan baik dan kurang profesional. Menyikapi hal ini, tim Program Pengabdian Kepada Masyarakat dari Universitas Al Azhar Indonesia menyele nggarakan pelatihan dengan tema peningkatan keterampilan usaha kecil, agar para ibu santri yatim dapat menjalankan UMKM dengan lebih profesional. Peserta pelatihan ini adalah 20 orang ibu santri yatim yang bernaung di Yayasan Yatim Piatu Pejaten (YYPP), yang berlokasi di Jakarta Selatan. Metode yang digunakan adalah pelatihan secara offline tatap muka di YYPP dengan tema Peningkatan Keterampilan Usaha Kecil, meliputi achievement motivation, business creativity, time management, product and service quality serta communication skills. Target atau indikator capaian keberhasilan kegiatan ini adalah terjadi perubahan pengetahuan dari para peserta. Pre test dan post test menunjukkan perubahan pengetahuan mengenai lima materi yang disampaikan, berkisar dari 20% sampai 50%. Sedangkan untuk tingkat kepuasan, terukur sebesar 87% peserta menyatakan sangat puas terhadap pelatihan ini.
Dialogic Customer Communication on Instagram: Representing Relationships Building in Slow Bar Coffee Shops Kussusanti Kussusanti; Gayatri Atmadi; Nurul Robbi Sepang
LONTAR: Jurnal Ilmu Komunikasi Vol. 14 No. 1 (2026): Lontar : Jurnal Ilmu Komunikasi
Publisher : Program Studi Ilmu Komunikasi Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/lontar.v14i1.11777

Abstract

This study examines how dialogic customer communication is represented through Instagram content published by slow-bar coffee shops. Using qualitative content analysis, the study analyzes 100 Instagram posts uploaded by two prominent slow-bar coffee shops in Yogyakarta, Indonesia, namely @klinikkopi and @tadasih, between January 1, 2022, and September 30, 2024. The analysis identifies eight elements of dialogic customer communication: openness, empathy, supportiveness, positiveness, equality, trustworthiness, benevolence, and commitment. The findings reveal that commitment, benevolence, and positiveness are the most prominent elements represented in the Instagram narratives. Analysis of netizens’ comments further indicates that audiences positively interpret and appreciate these relational values. The findings suggest that Instagram functions not merely as a promotional platform but as a digital dialogic space through which emotional attachment and long-term customer relationships are cultivated. The study contributes to the development of dialogic customer communication by demonstrating the salience of commitment, benevolence, and positiveness in digital hospitality contexts. Furthermore, the findings suggest that benevolence, which has received limited attention in interpersonal communication literature, may serve as a complementary dimension to DeVito’s interpersonal communication framework. Practically, the study highlights the importance of communicating relational values through digital platforms to strengthen customer relationships and foster loyalty.
PENGELOLAAN STAKEHOLDER RELATIONS MELALUI AKTIVASI SPECIAL EVENT  PADA KOMUNITAS LOMBOK WOMANPRENEUR CLUB Ruvira Arindita; Shaina Babheer; Safira Hasna; Gayatri Atmadi
Jurnal Kommunity Online Vol. 7 No. 1 (2026): Jurnal Kommunity Online
Publisher : Program Studi Pengembangan Masyarakat Islam (PMI) FDIKOM, UIN Syarif Hidayatullah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/jko.v7i1.50680

Abstract

Kewirausahaan perempuan memegang peran penting dalam mendorong pertumbuhan ekonomi, salah satunya di wilayah Nusa Tenggara Barat (NTB). Komunitas Lombok Womenpreneur Club (LWC) menjadi pelopor pemberdayaan ekonomi perempuan melalui pelatihan, edukasi, dan penyelenggaraan event tahunan Womanpreneur Day. Pengelolaan relasi dengan beragam pemangku kepentingan menjadi hal yang rentan konflik karena masing-masing memiliki kepentingan yang berbeda. Penelitian ini bertujuan untuk menganalisis pengelolaan stakeholder relations melalui aktivasi special event pada komunitas LWC. Penelitian menggunakan pendekatan kualitatif dengan metode studi kasus, teknik purposive sampling, dan pengumpulan data melalui wawancara mendalam, observasi, serta dokumentasi. Hasil penelitian menunjukkan bahwa pengelolaan stakeholder relations pada event LWC Womanpreneur Day melalui lima tahap yaitu pemetaan stakeholder dengan membaginya berdasarkan skala prioritas, visualisasi stakeholder dengan menentukan alur kerja tim dan hubungannya dengan masing-masing stakeholder, engagement melalui komunikasi dua arah dan pelibatan stakeholder sesuai dengan pembagian peran masing-masing serta ditutup dengan monitoring untuk menunjukkan transparansi kegiatan. Untuk komunitas, event ini menjadi medium untuk memperluas jaringan usaha, meningkatkan kapasitas anggota, dan membentuk citra komunitas yang profesional. Secara internal, kegiatan ini memperkuat solidaritas dan loyalitas anggota. Pengelolaan stakeholder relations melalui special event yang dilakukan LWC dapat memperkuat pemberdayaan perempuan dan membangun kerja sama yang berkelanjutan dengan mitra strategis yaitu dunia perbankan, pemerintah dan media massa.
Co-Authors Dewi Elfidasari Fildzah, Dinar Imsar Gunawan Kun Mardiwati Rahayu Kussusanti Melati Andria Widanarko Nurul Robbi Sepang Nurul Robbi Sepang Putri Widya Oktarini Ruvira Arindita Safira Hasna Sepang, Nurul Robbi Shaina Babheer Syafitri Jumianto