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MC Ninik Sri Rejeki
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Perspektif Antropologi dan Teori Komunikasi: Penelusuran Teori-teori Komunikasi dari Disiplin Antropologi Sri Rejeki, MC Ninik
Jurnal ILMU KOMUNIKASI Vol 7, No 1 (2010)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (491.527 KB) | DOI: 10.24002/jik.v7i1.195

Abstract

Abstract : It is important to learn the perspectives derived in communication theories in order to well understand the focuses and characteristic of those theories. There are several perspectives and one of them is derived form Anthroplogy. In this sense, communication is considered as having holistic character and concern in interpretive activities. In this regards, communication is contextualized by culture. Therefore as well culture is unique, communication is also unique. There are several kinds of contribution of Anthropology in the development of communication theories which can be traced. First, structural linguistic as the branch study of linguistic anthropology contributes in semiotics studies. As well, sociolinguistic contributes to understand the relationsip between social reality and culture. Second, in the area of historical archeology, the contrubition of Anthropology is represented in the frame of knowledge on unwritten communication activities. Third, the contribution of ethnology in innovation and diffussion theory as well as ethnography in the emergence of experience and interpretation theories also represent the contribution of Anhtropology. Similary, it can be traced the contribution of Anthropology through the contribution of ethnohistory in explaining the modes of communication of certain community.
Perbedaan Budaya dan Adaptasi Antarbudaya dalam Relasi Kemitraan Inti-Plasma Sri Rejeki, MC Ninik
Jurnal ILMU KOMUNIKASI Vol 4, No 2 (2007)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (252.317 KB) | DOI: 10.24002/jik.v4i2.224

Abstract

Abstract: The difference of culture is a primary characteristic of the intercultural communication. Cultural difference implies to the different communication behavior. These differences raise various communication problems in which its solution needs certain communication competence. Cultural difference in estate system in Indonesia was started by dualistic economy reality and it turns to the raise of the cultural dualism. In one side big estate is oriented to modern capitalism (nucleus estate), and another side small holders (plasma farmer) is oriented to the traditional pre-capitalism. They develop intercultural communication competence by establishing strategy of convergent and divergent adaptation. The difference between nucleus estate and plasma farmer is based on the differences of existence in the orientation of farming and structural tightness. The communities of nucleus estate have culture that take root in economic interests (commercial). Meanwhile some of farmer communities are oriented to family and the communities’ interest. Standardization of existence and control towards job is a part of structural tightness characteristic and nucleus estate’s masculinity. However there are a few modern farmers that begin to concern to the business. This study also shows the adaptation strategy in the communication behavior is applied by nucleus estate people. Adaptation strategy is divided into two strategies: (1) convergent strategy manifested by the adjustment in other party’s communication behavior, meanwhile the divergent strategy manifested by the show of the different behavior appearance as their culture identity.
Perspektif Antropologi dan Teori Komunikasi: Penelusuran Teori-teori Komunikasi dari Disiplin Antropologi MC Ninik Sri Rejeki
Jurnal ILMU KOMUNIKASI Vol. 7 No. 1 (2010)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (491.527 KB) | DOI: 10.24002/jik.v7i1.195

Abstract

Abstract : It is important to learn the perspectives derived in communication theories in order to well understand the focuses and characteristic of those theories. There are several perspectives and one of them is derived form Anthroplogy. In this sense, communication is considered as having holistic character and concern in interpretive activities. In this regards, communication is contextualized by culture. Therefore as well culture is unique, communication is also unique. There are several kinds of contribution of Anthropology in the development of communication theories which can be traced. First, structural linguistic as the branch study of linguistic anthropology contributes in semiotics studies. As well, sociolinguistic contributes to understand the relationsip between social reality and culture. Second, in the area of historical archeology, the contrubition of Anthropology is represented in the frame of knowledge on unwritten communication activities. Third, the contribution of ethnology in innovation and diffussion theory as well as ethnography in the emergence of experience and interpretation theories also represent the contribution of Anhtropology. Similary, it can be traced the contribution of Anthropology through the contribution of ethnohistory in explaining the modes of communication of certain community.
Perbedaan Budaya dan Adaptasi Antarbudaya dalam Relasi Kemitraan Inti-Plasma MC Ninik Sri Rejeki
Jurnal ILMU KOMUNIKASI Vol. 4 No. 2 (2007)
Publisher : FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (252.317 KB) | DOI: 10.24002/jik.v4i2.224

Abstract

Abstract: The difference of culture is a primary characteristic of the intercultural communication. Cultural difference implies to the different communication behavior. These differences raise various communication problems in which its solution needs certain communication competence. Cultural difference in estate system in Indonesia was started by dualistic economy reality and it turns to the raise of the cultural dualism. In one side big estate is oriented to modern capitalism (nucleus estate), and another side small holders (plasma farmer) is oriented to the traditional pre-capitalism. They develop intercultural communication competence by establishing strategy of convergent and divergent adaptation. The difference between nucleus estate and plasma farmer is based on the differences of existence in the orientation of farming and structural tightness. The communities of nucleus estate have culture that take root in economic interests (commercial). Meanwhile some of farmer communities are oriented to family and the communities’ interest. Standardization of existence and control towards job is a part of structural tightness characteristic and nucleus estate’s masculinity. However there are a few modern farmers that begin to concern to the business. This study also shows the adaptation strategy in the communication behavior is applied by nucleus estate people. Adaptation strategy is divided into two strategies: (1) convergent strategy manifested by the adjustment in other party’s communication behavior, meanwhile the divergent strategy manifested by the show of the different behavior appearance as their culture identity.
Penggunaan Media Komunikasi Organisasi di Yayasan Sayap Ibu Daerah Istimewa Yogyakarta dan Kopilimo Café & Homestay Negoro, Sherly Hindra; Sri Rejeki, MC Ninik
Jurnal Atma Inovasia Vol. 2 No. 1 (2022)
Publisher : Lembaga Penelitian dan Pengabdian pada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jai.v2i1.5305

Abstract

Sebuah organisasi penting untuk memahami komunikasi organisasi. Dengan pemahaman yang baik dari para aktor pengelola organisasi, maka akan tercapai praktek komunikasi organisasi yang berkualitas. Salah satu praktek komunikasi organisasi adalah penggunaan media komunikasi organisasi. Yayasan Sayap Ibu DIY (YSI) dan Kopilimo Café & Homestay belum memiliki panduan penggunaan media komunikasi organisasi. Permasalahannya adalah tidak terdistribusikannya informasi yang penting dan bermanfaat, lemahnya pemahaman akan konsep komunikasi organisasi, dan lemahnya fungsi koordinasi. Pengabdian kepada masyarakat ini bertujuan untuk memberikan pendampingan bagi YSI dan Kopilimo Café & Homestay dalam menyusun panduan penggunaan media komunikasi organisasi.Landasan teoritik yang digunakan dalam penyusunan panduan adalah komunikasi organisasi, mencakup konsep komunikasi organisasi dan media komunikasi organisasi, serta pemanfataannya. Metode pelaksanaan pendampingan berupa ceramah, diskusi, dan workshop.Target pendampingan sebanyak tujuh kali pertemuan dengan luaran pengabdian berupa panduan penggunaan media komunikasi organisasi. Panduan memuat jenis media, konsep, dan tata cara penggunaan, serta petunjuk teknis dalam menggunakan setiap jenis media. Kesimpulan dari kegiatan pengabdian kepada masyarakat ini adalah bahwa efektifitas komunikasi organisasi harus ditunjang oleh tersedianya panduan penggunaan media komunikasi organisasi yang terrencana. Untuk itu diperlukan pendampingan dari tim pengabdi yang memiliki kompetensi di bidang komunikasi organisasi. 
Pendampingan Masyarakat dalam Merumuskan Bentuk Partisipasi pada Padukuhan Karang dan Eco-camp Mangun Karsa: Discovery, Dream, Design, Delivery Sri Rejeki, MC Ninik; Praharsiwi, Caecilia Santi; Dwi Asmoro Tunggal, Immanuel
Jurnal Atma Inovasia Vol. 4 No. 2 (2024)
Publisher : Lembaga Penelitian dan Pengabdian pada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jai.v4i2.8656

Abstract

Abstrak—Keberadaan Eco Camp Mangun Karsa hidup berdampingan dengan warga Pedukuhan Grigak. Peran dari Eco Camp sendiri seharusmya dapat menjadi kesempatan untuk mengembangkan potensi yang ada di Pedukuhan Grigak. Oleh karena itu, penting untuk dilakukan pemetaan kebutuhan dari warga Grigak dan berasal dari kesadaran warga secara langsung. Pendekatan dengan menerapkan prinsip-prinsip Appreciative Inquiry yang menekankan pada paradigma dimana masyarakat atau komunitas menemukan apa yang dibutuhkan untuk membuat hidup komunitasnya menjadi lebih baik. Hasil dari FGD ditemukan bahwa warga Pedukuhan Karang dan Eco Camp Mangun Karsa dapat bersinergi untuk meningkatkan kualitas hidup masyarakat melalui pembukaan akses pasar dalam memasarkan hasil produksi warga. Kata Kunci—Eco-Camp, Appreciative Inquire, Pemberdayaan
Co-Authors Dwi Asmoro Tunggal, Immanuel Praharsiwi, Caecilia Santi Sherly Hindra Negoro