Claim Missing Document
Check
Articles

Found 2 Documents
Search

Ecotourism Strategy in Facing the New-Normal Era (Case Study: Ecowisata Gunung Anyar) Wiwik Dwi Susanti; Muchlisiniyati Safeyah; Fairuz Mutia
Nusantara Science and Technology Proceedings 5th International Seminar of Research Month 2020
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2021.0966

Abstract

The COVID-19 pandemic has changed all aspects of life including people's habits of traveling and traveling. People limit themselves to mobilization to avoid spreading the virus. But that does not mean tourist attractions do not have the opportunity to rise again during the new normal era. According to the Director of the Indonesia Ecotourism Network, Ary Suhandi, in the new normal era, the trend of large numbers of tourism (mass tourism) is predicted to be replaced by the trend of quality tourism. "Ecotourism, adventure, and wellness tourism are great opportunities (travel.detik.com). So, that serious effort is needed by ecotourism managers to take advantage of these opportunities. The strategy carried out by the management must continue to prioritize the principles of health protocol handling covid 19. So that will provide comfort for visitors and managers. Ecotourism Gunung Anyar is one of the ecotourism in the East of Surabaya City which is back active in the new normal era. Various kinds of strategies are carried out by ecotourism Gunung Anyar to survive during the COVID-19 pandemic conditions. discussing Gunung Anyar's ecotourism strategy in facing the new normal era but still prioritizing the concept of conservation and education. This study uses qualitative and quantitative methods. Based on the results of the study it can be concluded that the strategy carried out includes internal and external strategies. The manager's efforts to continue to prioritize the concept of conservation, while externally are related to service strategies to visitors during the new normal.
Village of Berbek (Bumber) Business Sign System Design Wiwik Dwi Susanti; Masnuna
Nusantara Science and Technology Proceedings 5th International Seminar of Research Month 2020
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2021.0967

Abstract

Bomber is an endeavor the village earth belongs to the village of Berbek. The bomber was founded in October 2019. This business is moving in the field of selling stationery supplies and services for college and office needs. There are several problems faced by Bumber, namely the creation of the Bumber logo not designed based on considerations in making a good logo. So that the logo does not reflect Bumber's character/identity/business image. Stand size not too big give the impression and feel cramped. So it's not easy to see potential customers. Banner material is not durable, so it must continue updated and requires continuous banner creation costs. Sign laying identifier is not well conceptualized, so put it carelessly, and even on the shoulder of the highway which can endanger road users. Location of the parking lot irregular because there is no sign indicating where to park. This business is still classified just started, so it still needs a lot of attractive promotional media in order can get a lot of customers. From the problems described above, then this community service aims to solve the problem by redesigning the Bumber logo which can imitate Bumber, designed the sign system for communicating Bumber's presence, and design promotions to increase the number of subscribers. To achieve this goal the Community Service Program uses both the preparation stage and the creation stage method. The preparation phase includes data collection (observation, interviews, questionnaires) and determining the media. Then the creation stage includes pre-production (verbal concepts, visual concepts, media concept), production (alternative design, final design, media execution), and post-production (media application, evaluation)