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EFEKTIFITAS KOMUNIKASI LINGKUNGAN HIDUP PADA PELAJAR SD PUTERA PERTIWI PONDOK CABE TANGERANG SELATAN: Ikhsan Fuady, Titien Yusnita, Putri Limilia
Jurnal COMMED
Commed : Jurnal Komunikasi dan Media Vol. 1 No. 1 (2016): Commed : Jurnal Komunikasi dan Media
Publisher : Prodi Ilmu Komunikasi Universitas Putera Batam
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This research has purposes; (A) measure the effectiveness of communication about the importance of theintroduction and management of waste in elementary students of Putera Pertiwi Pondok Cabe SouthTangerang, (b) identify the effectiveness of the communication on the introduction and management ofenvironmental pollution on elementary students Putera Pertiwi Pondok Cabe South Tangerang, (c) identifythe effectiveness of communication regarding to the importance of limiting consumption and wastefulbehavior of the elementary students of Putera Pertiwi Pondok Cabe South Tangerang. This study is designedas an experimental research with Quasy Experiment approach, by giving treatment by socialization ofvarious environmental issues. To measure the level of knowledge of students before and after treatment, thestudents were are given pretest and posttest using research instruments. Samples of this reasearch areelementary school students of Putera Pertiwi Pondok Cabe South Tangerang. The data were analyzed usingdescriptive statistical analysis (percentage and average / mean) and inferential analysis by paired sample Ttest.The results showed that the effectiveness of the communication environment; (1) the introduction andwaste management, (2) the introduction and management of environmental pollution, and (3)communication about the importace of restrictions on the consumption and provident behavior forelementary students by giving the tutorials, games, and discussion, have any real effect in improvingstudents'knowledge.
Media Baru Dan Komunikasi Organisasi (Studi Kasus Pemanfaatan E-Mail, Yahoo! Messenger, Lync, dan Portal Internal dalam Komunikasi Internal PT Datacomm Diangraha): Annisa Risecha Junep
Jurnal COMMED
Commed : Jurnal Komunikasi dan Media Vol. 1 No. 1 (2016): Commed : Jurnal Komunikasi dan Media
Publisher : Prodi Ilmu Komunikasi Universitas Putera Batam
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PT. Datacomm Diangraha is the company's leading network technology service provider in Indonesia thatprovides solutions and services that are reliable and innovative network nationwide. The purpose of thisstudy was to determine and describe the utilization of e-mail, Yahoo! Messenger, Lync and Internal Portalby ICT in the process of internal communication in PT. Datacomm Diangraha in 2012-2014.Subjects in thisstudy were 3 persons, Mr. Cahyo, HR Manager and Manager ICT PT.Datacomm Diangraha. Data analysistechniques in this research is the data to be obtained from interviews and also from documents of HRD andalso ICT PT. Datacomm Diangraha, After conducting interviews and document study of HR and ICT PT. Theresearch will be conducted by researchers, presentation of data will be done with stories and pictures forfurther clarify the results obtained. Results of the analysis showed that the presence of new media is tofacilitate the process of communication and exchange of information on the company, Improving efficiencyin communication and information, Datacomm be the center of the utilization of new media, as othercompanies began to follow using share point, as well as new media easily accessible and allowing to quicklyobtain feedback
KOMUNIKASI ANTARPRIBADI PIMPINAN DENGAN KARYAWAN DALAM MENINGKATKAN KINERJA KARYAWAN DI KENTUCKY FRIED CHICKEN (KFC) SUZUYA BINJAI: Sukadamai Gea
Jurnal COMMED
Commed : Jurnal Komunikasi dan Media Vol. 1 No. 1 (2016): Commed : Jurnal Komunikasi dan Media
Publisher : Prodi Ilmu Komunikasi Universitas Putera Batam
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The process of communication that occurs in the company in particular concerning the of communicationbetween the and employees is an important factor in creating an organization that effective. Communicationeffective determined by the parties involved in which, namely the and employees. The purposes of theresearch were: to understand the process of communication between the leader and the employer inincreasing the performance of work of the employer at Kentucky Fried Chicken (KFC) Company in SuzuyaBinjai. The method of research used in the researh was Qualitatif Descriptive Method. The technique ofcollecting data was by Observing and Interviewing the information from the manager and the dean ofmanager of KFC as the author of the wisdom. The result of this research showed that the process ofinterpersonal communication between the leader and the employer at Kentucky Fried Chicken(KFC)Company in Suzuya Binjai ran well, where the activity was done offensively, with emphaty, supportingaction, positive action and the equal level between the leader and the employer in increasing theperformance of the employer work at KFC Suzuya Binjai. The process of personal communication betweenpersonal ran well, where the manager always explained various important information to them. Besides that,the manager also trained some kinds of training that fuctioned to motivate the employer so that they couldwork better and more profesional.
PENGALAMAN KOMUNIKASI PEMAKAIAN JILBAB FASHIONABLE: Puji Prihandini
Jurnal COMMED
Commed : Jurnal Komunikasi dan Media Vol. 1 No. 1 (2016): Commed : Jurnal Komunikasi dan Media
Publisher : Prodi Ilmu Komunikasi Universitas Putera Batam
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The background of this research was based on the use of a hijab no longer as a symbol of compliance withreligion but also shifted to art dressing today not less in a modern dressing generally and liven up with theestablishment komunitas-komunitas muslim who is also concerned on fashion muslim fashion, one of them isa community hijabers. Community hijabers constitute a community muslim women very concerned onfashion veil the first in indonesia.This study attempts to looked at how self concept, experience transedentalcommunication, communication interpersonal, communication groups in the veil fashionable communitymembers hijabers bandung. This research in a qualitative study by approach descriptive.And use the theorythe social act of the symbolic interaction as a theory.Data collection method used is through observation andinterviews.But the key informants based on with researchers own observations about the hijab fashionablehijabers members.The result showed that members hijabers feel the concept of her better when afterberjilbab, but in communication transedental, members are more diligent to follow recitation and islamicfirm in knowledge.In communication interpersonal, verbally is changed in the use of language but some,while based on a non verbal trying to improve his behavior when mix, especially to non-muhrim.
POLITICAL CARTOON PARTAI DEMOKRAT DALAM HARIAN KOMPAS: Sholihul Abidin
Jurnal COMMED
Commed : Jurnal Komunikasi dan Media Vol. 1 No. 1 (2016): Commed : Jurnal Komunikasi dan Media
Publisher : Prodi Ilmu Komunikasi Universitas Putera Batam
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The news which is presented variedly is a construction of a social reality. The society then interprets thenews in society’ s point of view freely. Political cartoon in a column ‘ oom pasikom’ of daily news ‘ Kompas’brings out the idea to give a simultaneous interpretation to the conflict of Demokrat party. Known from theCharles Sanders Peirce’ s semiotic theory and Lewis A Coser’ s conflict theory that happened to Demokratparty is an internal conflict. The Conflict was started from the uncovering of corruption which involved AnasUrbaningrum as one of the high-powered person in this party. He was suspected the case of corruption ofHambalang Sport Center project by KPK. Then Anas Urbaningrum was stood down from his function byDemokrat party on behalf of SBY. The culminating point of internal conflict is when Anas Urbaningrum andhis endorsement fought back SBY. Visualized in caricature in column ‘oom pasikom’, published in March2nd, 2013, he revealed his anger by threatening to open up on a charge of his case. He threatened to divulgethe bill out of Century Bank case which was under the KPK investigation. Based on the Lewis A Coser’ sopinion, the conflict between Anas Urbaningrum and SBY in Demokrat party was as a big bang from aninternal conflict because in term of intimate relationship in Demokrat party was possible to their wholepersonality be seen.
PERUBAHAN MEDIA KOMUNIKASI DALAM POLA KOMUNIKASI KELUARGA DI ERA DIGITAL: Ditha Prasanti
Jurnal COMMED
Commed : Jurnal Komunikasi dan Media Vol. 1 No. 1 (2016): Commed : Jurnal Komunikasi dan Media
Publisher : Prodi Ilmu Komunikasi Universitas Putera Batam
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The development of today's digital information age has changed the changes in the communication media used in a family portrait. Family harmony, as a source of information and early socialization has shifted into a digital family, children become digital native, and adults into a digital immigrant. In this study, researchers took the object of study using purposive sampling techniques, the family who lived in Bandung, the active use of digital communication media. Face-to-face interaction and communication is now taken over by the communication mediated by information technology, and is clean in virtual culture. Communication theory suitable for use in this article is the theory of technological determinism. The research approach used in this study is a qualitative approach with descriptive methods. Data collection techniques used were observation, interviews, and documentation. The results showed that the technological development has resulted in a change of communications media in the digital family communication patterns. Changes of this communications medium has created a solitary man (homo-solitarius). Family communication is happening for families who use information technology in the digital age has produced a model of life based on the principles of individualism and economism has created a model of life lonely in a crowd.
ANALISIS EXPERIENTIAL MARKETING DALAM STASIUN RADIO BERFORMAT OLAHRAGA (STUDI PADA PROGRAM OFF AIR NONTON BARENG RADIO 96.4 BOBOTOH FM BANDUNG): Rochmat Fauzi, Faridhian Anshari
Jurnal COMMED
Commed : Jurnal Komunikasi dan Media Vol. 1 No. 2 (2017): Commed : Jurnal Komunikasi dan Media
Publisher : Prodi Ilmu Komunikasi Universitas Putera Batam
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Radio is one part of the mass media that can reach a large audience. One of them is the radio with a sports format. The format determines how radio programs are planned and implemented, one of which is the program off air radio. Marketing important to applied in order to achieve profitability, and create a consumer experience to the company through the program off air that event. One of them is with experiential marketing through strategic experience models (SEMs). In SEMs there are five elements to create an experience in the minds of consumers and marketing tool called experience provider (EXPROS). This research aims to determine the planning and SEMs elements in the program off air “nonton bareng” by 96.4 Bobotoh FM Bandung Radio. This research use a qualitative approach and descriptive research. The data validity of research by triangulation. The results in this research is unsuccesfull event planning program off air “nonton bareng” according to the characteristics, positioning and radio format. Expereintial marketing planning is not fully planned.The fifth element of strategic experience models contained in the “nonton bareng” is sense element utilizing the senses of sight, the emotional element with a positive feel, think elements with creative thinking, the elements act with spontaneity and invitations, and elements relate to relationships with employees and the
MAKNA KEBERADAAN VESPA EXTREME BAGI SCOOTERIST: Fikri Muhamad Ridho , Heri Hendrawan
Jurnal COMMED
Commed : Jurnal Komunikasi dan Media Vol. 1 No. 2 (2017): Commed : Jurnal Komunikasi dan Media
Publisher : Prodi Ilmu Komunikasi Universitas Putera Batam
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This research is motivated phenomenon rampant vespa extreme use, a vehicle that has been modified vespa was known as extreme, because users produce a wide range of unique vehicles, which adorn the quaint town in Indonesia. Appearance is intentionally made to describe their souls are free to express the impression of what it is. Many vespa has changed into a form that is barely recognizable, either to make them more comfortable or to improve the aesthetics. The purpose of this research is to discover and explain more about the meaning of existence vespa vespa extreme for members of the extreme. This study used a qualitative approach, the method of phenomenology and constructivism. Data collected by interview, observation, literature study and documentation. Researchers took seven informants who are community members vespa extreme in Garut as research subjects to serve as a source of data on the number of questions of interviews conducted by purposive sampling. The results showed that the community members vespa extreme meaning of existence vespa extreme derived from motive "because" community members Vespa Extreme when joining the Community Vespa Extreme, motive "for" community members Vespa Extreme when joining the Community Vespa Extreme, and the experience of communication actions from community members vespa extreme, so it appears the meaning itself of the informant.
PENGGUNAAN JEJARING SOSIAL TWITTER SEBAGAI MEDIA PROMOSI PADA RESTORAN RANJANG 69: Rosianti Utami Dewi, Zam Zam Nurjaman
Jurnal COMMED
Commed : Jurnal Komunikasi dan Media Vol. 1 No. 2 (2017): Commed : Jurnal Komunikasi dan Media
Publisher : Prodi Ilmu Komunikasi Universitas Putera Batam
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Internet as a new medium that provides a lot posibility for marketing development. Social media presence allows the owner of the product, brand, traders to interact directly, in time and inexpensively without having to meet directly. Marketers using social media to carry out various marketing activities including promotion. This study aims to determine the use of Social Networking Twitter as a promotional medium in marketing communications of RANJANG 69 restaurants. The research used in this study is a qualitative method with descriptive research. Promotional strategy developed with regard to informing the community that the company utilizes Ranjangers are active followers twitter of account RANJANG 69 to perform various activities post associating with RANJANG 69 to inform about RANJANG 69 product, location, events and others. Persuading aims to educate the advantages of products owned, while reminding made through recalled to forming engagment to consumers by creating sustainable tweets.
PENGUKURAN EFEKTIVITAS IKLAN (STUDI KOMPARASI: IKLAN MEDIA CETAK DAN IKLAN MEDIA ONLINE): Lasmery RM Girsang
Jurnal COMMED
Commed : Jurnal Komunikasi dan Media Vol. 1 No. 2 (2017): Commed : Jurnal Komunikasi dan Media
Publisher : Prodi Ilmu Komunikasi Universitas Putera Batam
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The shift in advertising in the media have change of strategy in terms of providing for the cost of the ad campaign products/services providers who make the company had to think hard to be able to introduce products / services that attract public attention. Therefore, quantitative research based Theory Usability and Satisfaction (Uses and Gratification Theory) will measure the effectiveness of ads (a comparative study: print ads and online media advertising) by mapping the EPIC model of the 111 respondents in Jakarta. The results were as follows: (1) The average scores for the dimension Empathy magazine ad for 3,74, while on youtube of 3.6; (2) The average scores for the dimensions of Persuasion advertisement in a magazine of 3.60 while on youtube of 3.45; (3) The average scores for the dimensions of the ad in the magazine Impact 3,82 while on youtube by 3, 765; (4) The average scores for the dimensions of a magazine ad Communication of 3.85 while on youtube of 3.84; and (5) EPIC magazine advertising rate of 3.75 while on youtube of 3.67.