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EVALUATION ANALYSIS ON A TEXTBOOK ENTITLED “CAMBRIDGE ENGLISH IDIOM IN USE ADVANCED” testiana deni wijayatiningsih
Jurnal Lingua Idea Vol 9 No 1 (2018)
Publisher : Faculty of Humanities, Universitas Jenderal Soedirman

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Abstract

This study discussed about an evaluation of textbook analysis entitled “Cambridge English Idiom in Used Advanced” written by written by Felicity O’Dell and Michael McCarthy. In this study, the textbook was analyzed using rubric of textbook evaluation in term of layout and design, activities, language type, materials, subject and content. From the discussion, it can be concluded that the book is suitable for advanced learner in term of the composition, given example, exercises and context.
The Students’ Engagement Realization in Academic Writing Flipped Classroom Enny Dwi Lestariningsih; Testiana Deni Wijayatiningsih; Dian Ratu Ayu Uswatun Khasanah
English Language and Literature International Conference (ELLiC) Proceedings Vol 5 (2022): Innovative Practices in Language Teaching, Literature, Linguistics, and Translation
Publisher : Universitas Muhammadiyah Semarang

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Abstract

They were teaching academic writing to fulfill the students’ ability in writing action research through blended synchronous faces some problems in this endemic COVID 19. Most issues are found in creating a face-to-face environment, but the condition is studied from home. We applied synchronous and asynchronous learning to academic writing courses using android gamification media to overcome this problem. The objective analysis of this current research is to investigate the effectiveness of android gamification media on academic writing courses through synchronous and asynchronous learning. The participants were 25 students from the second semester. The results showed that the implementation of android gamification media is effective in teaching academic writing courses through synchronous and asynchronous learning. The students’ engagement had positive results when the students learned academic writing through synchronous and asynchronous learning. Thus, this study contributes to the successful implementation of android gamification media through synchronous and asynchronous learning in academic writing courses.
EXPLORING MORPHOLOGICAL FEATURES OF INSTAGRAM CAMPAIGN SLOGANS Tanalina - Arifah; Testiana Deni Wijayatiningsih; Siti - Sarah; Muhammad Patu DIva Abror; Amara Azmi Addinda Khansa
SIGEH ELT : Journal of Literature and Linguistics Vol 6, No 1 (2026)
Publisher : University of Muhammadiyah Lampung, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36269/sigeh.v6i1.4663

Abstract

This study exploredthe morphological features employed in Instagram campaign slogans and examines how word-formation processes contribute to persuasive digital advertising discourse. Using a quantitative descriptive research design, the study analyzed27 English-language Instagram campaign slogans selected through a rigorous multi-stage sampling process from campaigns published between 2020 and 2023. The slogans were segmented into individual lexical units, yielding 83 analyzable word items, which were systematically coded using a validated morphological coding scheme. The analysis focuses on key word-formation processes, including compounding, derivation, blending, clipping, acronyms, borrowing, and neologism. The findings revealedthat compoundingwas the most dominant morphological process, followed by derivation, indicating a strong preference for compact and semantically rich lexical constructions in Instagram slogans. Less frequent processes such as blending, clipping, and neologism nonetheless playedan important stylistic role by enhancing creativity, brand identity, and platform relevance. The results also show that morphological complexitywas strategically balanced with simple lexical forms to maintain clarity within Instagrams visually driven and text-limited environment. Overall, the study highlightedmorphology as a crucial linguistic resource that supportedbrevity, memorability, and persuasive impact in digital advertising. These findings contributedto linguistic studies on social media discourse and offerredinsights into how word-formation strategieswereoptimized for contemporary marketing communication.