Rispa Eliza
Sekolah Tinggi Ilmu Ekonomi Tuah Negeri

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PENGARUH KUALITAS LAYANAN ADMINISTRASI, KEUANGAN, DAN PERPUSTAKAAN TERHADAP KEPUASAN MAHASISWA STIE TUAH NEGERI Rispa Eliza; Nasrullah Nasrullah; Meri Yanti; Indah Maha Sari
Jurnal Daya Saing Vol. 12 No. 2 (2026): JURNAL DAYA SAING (JDS)
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/dayasaing.v12i2.2987

Abstract

This study aims to analyze the effect of administrative, financial, and library service quality on student satisfaction at Sekolah Tinggi Ilmu Ekonomi (STIE) Tuah Negeri. A quantitative approach with an associative causal design was applied to 114 active students selected through non-probability (accidental) sampling. Data were collected via a five-point Likert scale questionnaire and analyzed using multiple linear regression. Results show that: (1) administrative service quality has a positive and significant partial effect on student satisfaction (Beta = 0,253; sig = 0,001); (2) financial service quality has a positive and significant partial effect on student satisfaction (Beta = 0,371; sig = 0,000); (3) library service quality has a positive and significant partial effect on student satisfaction (Beta = 0,347; sig = 0,000); and (4) simultaneously, the three variables significantly influence student satisfaction (F = 215,800; sig = 0,000) contributing 85,5%. These findings confirm the strategic importance of integrated service quality management for higher education institutions.