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Communication Pattern in Social Organization of Kampung Cempluk Tourism As the Realization of Campus Ring Village Redy Eko Prasetyo; Bambang Dwi Prasetyo; Antoni Antoni
Journal of Indonesian Tourism and Development Studies Vol. 10 No. 1 (2022)
Publisher : Program Pascasarjana

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Abstract

The villagers are experiencing social problems such as shifting values, land transfer, complex regeneration of youth in agriculture, and land gentrification that make the community increasingly cornered. The firm conception of knowledge about the village plays a role in seeing the people as a lagging community. The presence of actors who parade the village community in Malang City brings a new concept, Kampung Cempluk tourism village, to support the community to move from the marginal condition. This study analyzes how communication patterns occur during the mobilization actors conduct social organizing when promoting the Kampung Cempluk tourism concept in Malang City. The method used is descriptive qualitative by applying interviews and technical data analysis to find in-depth findings. The research findings show that the communication process carried out by the mobilization actor can infiltrate the values of the social wisdom of the Cempluk community. This communication process occurs in various activities such as tahlilan (communal feast for event), prayer, or PKK (Family Welfare Program) meetings. Furthermore, this study shows that the process of transforming knowledge about Kampung Cempluk is directly conveyed through social routines. This social routine encourages the community to collectively agree on the Kampung Cempluk Festival (CVF), where social organizing is carried out in the movement process. The study results show that villagers who are known as disadvantaged groups can pattern complementary communication into symmetrical communication. Submission of concepts by village movers triggers a collective spirit among them and direct action in maximizing the implementation of CVF, and then increases social relations with other stakeholders such as university students, lecturers, and sponsorship.Keywords: communication patterns, kampung cempluk festival, social organizing, tourism. 
Pengaruh Ulasan Pengunjung Online terhadap Adopsi Informasi oleh Wisatawan Muda Aqlia Pratiwi; Bambang Dwi Prasetyo; Ananda Sabil Hussein
Society Vol 13 No 2 (2025): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v13i2.865

Abstract

The rapid growth of digital platforms in Indonesia has changed the way young travelers adopt information. Young travelers increasingly rely on user-generated content available on digital platforms, particularly Online Consumer Reviews (OCR) such as Google Reviews. This study examines the impact of the central route dimensions, which are part of the Elaboration Likelihood Model (ELM) message processing route, on the information adoption behavior of young travelers visiting the Millennium Glow Garden tourist attraction, a popular destination among youth due to its high-tech offerings. The study uses data from 385 respondents who have visited this destination with the help of Google Reviews. Multiple linear regression analysis was conducted on the six central route dimensions: information timeliness, information understandability, information relevance, information accuracy, value-added information, and information completeness. The findings provide strong evidence that timely, easily understandable, relevant, accurate, value-added, and complete information significantly influences the information adoption behavior of young travelers. These findings confirm the applicability of central route processing in the ELM within the context of tourism, particularly among young travelers who are closely tied to the digital evolution.