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All Journal Jurnal Pengabdian UNDIKMA
Rayie Tariaranie Wiguna
Program Studi Manajemen, Fakultas Ekonomi, Universitas Negeri Malang
Religion Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Public Health Social Sciences Other

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Pelatihan Technopreneurship bagi Kelompok Pengrajin Rotan di Kelurahan Balearjosari Kota Malang Sudarmiatin Sudarmiatin; Rayie Tariaranie Wiguna; Adelia Sabrina Pramega
Jurnal Pengabdian UNDIKMA Vol. 3 No. 1 (2022): May
Publisher : LPPM Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jpu.v3i1.4633

Abstract

The purpose of this service activity is to provide technopreneurship training to rattan craftsmen in order to increase sales turnover. The method used consists of 3 stages, namely; (1) FGD with rattan craftsmen; (2) Provide training to create and operate business Instagram with link_tree; (3) Provide consultation and assistance so that online businesses can run independently. The results of the activity showed that there was an increase in knowledge and technopreneurship skills in the rattan craftsman group by 50%, after having an online business account the craftsman's attitude became more optimistic in facing the future, the formation of business Instagram marketing media with link_tree to increase sales of rattan handicrafts.
Co-Authors Adelia Sabrina Pramega Sudarmiatin