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All Journal TECHNOBIZ : International Journal of Business
Nenny Octarinie
Universitas Palembang
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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PENGARUH LINGKUNGAN KERJA FISIK DAN NON FISIK TERHADAP KINERJA KARYAWAN PDAM TIRTA OGAN DI KABUPATEN OGAN ILIR Yenny Fariska; Nenny Octarinie; Zubaidah Warni
TECHNOBIZ : International Journal of Business Vol. 8 No. 1 (2025): April 2025
Publisher : TECHNOBIZ : International Journal of Business

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33365/technobiz.v8i1.121

Abstract

The work environment is one of the factors that affect employee job satisfaction. If the environment around the workplace gives an uncomfortable impression, employees feel lazy to work. The work environment is everything that surrounds the employee's workplace and can affect the way and work being done. This study aims to assess the effect of the physical work environment and non-physical work environment on employee performance. This research was conducted at PDAM Tirta Ogan Ogan Ilir Regency. The population in this study were all employees of PDAM Tirta Ogan Ogan Ilir Regency with a total sample of 95 people. This research uses SPSS 26 as a calculation tool.
PENGARUH E-COMMERCE (STUDI KASUS PADA APLIKASI SHOPEE) TERHADAP MINAT BELI PAKAIAN PRIA DEWASA PADA MAHASISWA PRODI MANAJEMEN FAKULTAS EKONOMI UNIVERSITAS PALEMBANG Muhammad Lisdan Pondarta; Nenny Octarinie; Rusma Rizal
TECHNOBIZ : International Journal of Business Vol. 8 No. 1 (2025): April 2025
Publisher : TECHNOBIZ : International Journal of Business

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33365/technobiz.v8i1.123

Abstract

Digital marketing is present as a new innovation in the world of marketing. Digital marketing is the process of marketing a product or service via digital means or the internet. Nowadays, people can choose to make purchases online or conventionally. Marketing via the internet allows customers to choose the product or service they want without having to waste time going to the place where they need the product or service. The aim of this research is to examine the influence of e-commerce on interest in purchasing adult clothing among students at the economics faculty at Palembang University. The sample in this research was male students from the Management Studies program, Faculty of Economics, Palembang University. The research method is presented quantitatively, based on questionnaires distributed to respondents. Next, the data was processed using the SPSS 26 program. The final aim of this research is to find out whether all the indicators in the e-commerce variable have an effect on the purchase interest variable.
Co-Authors Muhammad Lisdan Pondarta Rusma Rizal Yenny Fariska Zubaidah Warni