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All Journal EKONOMIS : Journal of Economics and Business Jurnal Akuntansi, Manajemen Dan Ekonomi Islam (JAM-EKIS)
Debby Arisandi
Universitas Islam Negeri Fatmawati Sukarno Bengkulu
Humanities Economics, Econometrics & Finance Social Sciences

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Kepuasan Belanja Fashion Online dan Offline (Studi pada Muslimah Kecamatan Selebar Kota Bengkulu Provinsi Bengkulu) Nurhasanah Fitri Ayu; Yulina Agata; Mepin Satriani; Asnaini Asnaini; Debby Arisandi
Ekonomis: Journal of Economics and Business Vol 6, No 1 (2022): Maret
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v6i1.446

Abstract

The purpose of this study is 1) to determine the effect of product quality, price, service quality, emotional factors, cost and convenience on fashion online and offline. 2) to compare fashion online and offline. This type of research is comparative associative with a quantitative approach. The research subjects were 130 women aged 20-40 years in Selebar District, Bengkulu City.was a Purposive sampling technique used to take samples. Data analysis used multiple linear regression and dependent t-test. The results showed that there was a simultaneous influence of product quality, price, service quality, emotional factors, cost and convenience on fashion online and offline. From the results of the equation product quality, price, cost and convenience affect offline, service quality and emotional factors have no effect offline. Meanwhile, from the results of the equation product quality, price, and service quality do not affect online fashion, emotional factors, cost and convenience influence online fashion. The results of this study also mention that there is a difference between fashion online and offline
ANALISIS CUSTOMER SATISFACTION KUALITAS PELAYANAN DI BANK SYARIAH INDONESIA (BSI) KCP. BENGKULU ARGAMAKMUR Yunita Sri Lestari; Asnaini; Debby Arisandi
Jurnal Ilmiah Akuntansi, Manajemen dan Ekonomi Islam (JAM-EKIS) Vol. 6 No. 1 (2023): Jurnal Ilmiah Akuntansi, Manajemen, dan Ekonomi Islam (JAM-EKIS)
Publisher : Universitas Muhammadiyah Bengkulu

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Abstract

The purpose of this study was to determine customer satisfaction at Indonesian Islamic banks KCP. Bengkulu Argamakmur and to find out the form of Indonesian Islamic bank KCP services. Bengkulu Arga Makmur. This research method is a field research (field research). Sources of data used in this study are primary data and secondary data. Collecting data using interviews, documentation, and observation. The data analysis technique used is data reduction, data display and conclusion drawing/verification. The results of this study indicate that the services available at Bank Syariah Indonesia KCP. Bengkulu Arga Makmur provides satisfaction for customers. This is shown through 5 (five) factors, namely: tangible (physical evidence) in the form of office locations and waiting room facilities are points of great concern. Reability (reliability) ease of service procedures such as banking transactions provided quickly and precisely. Responsiveness is provided through a responsive response to customer needs, helping customers who have difficulty filling out slips, directing customers to units that suit customer needs. Assurance consists of several components such as communication, credibility, security, competence and courtesy. Empathy (empathy) gives attention by trying to understand the wishes of customers.
Co-Authors Asnaini Asnaini Asnaini Diandra, Didip Eka Sri Wahyuni Mepin Satriani Nurhasanah Fitri Ayu Shi Badio Muhammad Juliansyah wilyandi wilyandi Yulina Agata Yunita Sri Lestari