Heny Sukesi
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PENGEMBANGAN SUSU SEGAR DALAM NEGERI UNTUK PEMENUHAN KEBUTUHAN SUSU NASIONAL Miftah Farid; Heny Sukesi
Buletin Ilmiah Litbang Perdagangan Vol 5 No 2 (2011)
Publisher : Trade Analysis and Development Agency, Ministry of Trade of Republic of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1600.017 KB) | DOI: 10.30908/bilp.v5i2.128

Abstract

Milk is one of the important foods for fulfilling nutrition needs. There is a wide gap between milk production and consumption. In 2002-2007, fresh milk production only grew by 2 percent; but the consumption rose by 14percent. This paper uses a descriptive analysis to explain policy and program needed by the government to develop a milk development plan. In addition, it provides material for improving coordination among government institutions. On farm level, farmers need technical assistant through government programs and Corporate social Responsibility (CSR), facilitation grass fields, and import facilitation of cows. On marketing level, government plays a very important role in creating a captive market for spreading domestic fresh milk market, evaluating the possibility of milk processing industry to be obliged to purchase domestic fresh milk, improving capital access, and improving mutual cooperation among farmers, and among milk processing firms.
KAJIAN RANTAI PASOKAN DAN PENGANEKARAGAMAN KONSUMSI PANGAN BERBASIS PRODUK UMBI-UMBIAN : STUDI KASUS JAWA BARAT Heny Sukesi
Buletin Ilmiah Litbang Perdagangan Vol 4 No 1 (2010)
Publisher : Trade Analysis and Development Agency, Ministry of Trade of Republic of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (5676.27 KB) | DOI: 10.30908/bilp.v4i1.145

Abstract

Supply chain of tubers research in West Java purpose to study accelerating consumption diversification based local content food, especially tubers product. According to industrial cluster and one village one product (OVOP) approach chose 5 regency in West Java as research region. West java has potentially tubers are cassava and sweet potato. The cassava production in West Java annually achieves 2 million tones, whereas its potential production approximaly 4 million tones. The production of sweet potato in West Java achieves 390 thousand tones, whereas its potential production about 700 thousand tones. The cassava production at 5 regency overall more than 1 million tones, whereas its potential production can reach almost 2 million tons a year. The sweet potato production at 5 regency overall is 220 thousand tones, whereas its potential production is 350 thousand tons a year. According to potency of production as mention above, the tuber supply chain in West Java has already builded on traditional chain, either that begin from small farmer (the holder of limited farm) or large farmer/trader which those managed through developing distribution line. It in line with product diversification including tuber flavor and other tuber product. In the future,the tuber product development will give big the market opportunity either for trader/farmer or other related stakeholder.
KAJIAN PRAKTEK CARA MENJUAL DALAM BISNIS RITEL DAN STRATEGI PENGAWASANNYA Heny Sukesi
Buletin Ilmiah Litbang Perdagangan Vol 4 No 1 (2010)
Publisher : Trade Analysis and Development Agency, Ministry of Trade of Republic of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2462.533 KB) | DOI: 10.30908/bilp.v4i1.148

Abstract

Nowadays, retail business in Indonesia shows a rapid development. This condition drives the retail businessmen to undertake various ways to grab the market by conducting selling practices such as giving discount, prize, voucher and promotion..Current selling practices display an indication of deceit and trickery towards consumers. On the other hand, monitoring efforts for consumer protection have not been optimal. This is due to the lack of regulation and technical guidance monitoring handbook. The aim of this article is to know the condition and selling practices in retail business as well as to formulate a monitoring strategy. Juridical normative.Sociological method are use to analyze selling practice and the problems of business retail. The results shows that several countries are more advanced and established in monitoring selling practices and selling practices in Indonesia use many deceitful selling practices.A detailed technical and operational guideline is required to regulate selling practices of retail business.