Ineke Nursih Widyantari
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Analisis Strategi Pengembangan Usaha Komoditi Kemiri Lokal Arnita Damayanthi Anwar; Ineke Nursih Widyantari; David Oscar Simatupang Simatupang
Musamus Journal of Agribusiness Vol 2 No 01 (2019): Musamus Journal of Agribusiness
Publisher : Musamus University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35724/mujagri.v2i01.2305

Abstract

Merauke Regency is a candlenut production center in Papua Province with an area of ​​land and an ever-increasing amount of production. Candlenut area in 2009 was 114.50 Ha and in 2012 it increased to 207.00 Ha, which was followed by an increase in production by 50% between 2010 and 2012. This study aimed to identify the factors be strengths, weaknesses, opportunities, and threats and formulate development strategies. Purposive research area determination in Yanggandur Village, Sota District, Merauke Regency. The population consisted of 12 people consisting of candlenut farmers, traders, and the government where all populations were sampled. Sampling was done by Purposive Sampling. The data used are sourced from primary data and secondary data. Data analysis using the SWOT method. strengths: availability of land and hazelnut plants in large numbers, the involvement of families and local communities in the business, business activities can help the family economy of farmers, the activity of processing candlenut in the village, how to market the results have reached the traditional markets, the large number of candlenut which falls out every season, the quality of hazelnut produced is quite good. Weaknesses are: lack of adequate equipment in processing activities, lack of business capital, long distance to the location of plants (from community houses to gardens and hamlets) for candlenut harvest, low knowledge, and farmers' desire in cultivation activities, low application of the system management in business, lack of farmers 'skills in processing the candlenut, lack of farmers' ability to do marketing outside the village, transportation facilities that support marketing activities are not yet smooth, the durability (quality) of hazelnut produced is still low. Keywords: development strateg; candlenut commodity; SWOT analysis
Analisis Kepuasan Pelanggan Terhadap Keputusan Pembelian Beras Berlabel Erwan Erwan; Untari Untari; Ineke Nursih Widyantari
Musamus Journal of Agribusiness Vol 3 No 2 (2021)
Publisher : Musamus University

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Abstract

This research aims to : 1) know the influence of simultaneous (shared) between the variable of customer satisfaction toward the purchasing decisions, 2) know whether the customer satisfaction are the variables that influence the purchase decision of partially, 3) know the variable of customer satisfaction dominated of the rice purchases labeled. This research was conducted in Toko Dua departement store for five months, from May to September 2013. Analysis used are Linear Regression Multiple, accidental sampling method based on the total sample are 66 respondents. The results showed that the results of the test simultaneous (F) indicating that Fcount (2,824) > Ftable (2,37); so it is concluded the variable of costumer satisfaction simultaneously and significant to affect of the decision to buy. Partial assay results test (t) indicating that variable, among five namely the quality of the product the prices of emotional factors and charges; that significantly affect customers in a decision to buy rice labeled is variable fee; it showed that t count (2,698) > t table (1,669). The results of the test determinan (R) indicating that variable of customer satisfaction having value domination 19,1 % of the decision of the purchase, the remaining 80,9 % influenced by other factors outside of a operation variable.
Hubungan Penyuluhan Pertanian Terhadap Peningkatan Produksi Petani Padi (Kampung Marga Mulya, Distrik Semangga) Kabupaten Merauke Naning Dwi Anggraheni; Ineke Nursih Widyantari; Untari Untari
Musamus Journal of Agribusiness Vol 4 No 01 (2021): Musamus Journal of Agribusiness
Publisher : Musamus University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35724/mujagri.v4i01.4181

Abstract

Penelitian ini bertujuan untuk mengetahui hubungan penyuluh pertanian terhadappeningkatan produksi padi petani di Desa Marga Mulya Kecamatan SemanggaKabupaten Merauke. Penelitian ini merupakan penelitian deskriptif survei denganmenggunakan analisis skala Likert. selanjutnya dianalisis menggunakan analisis PearsonProduct Moment (PPM) dengan jumlah sampel sebanyak 83 responden dari totalpopulasi sebanyak 493 orang. Hasil penelitian ini menunjukkan bahwa penyuluhanpertanian memberikan pengaruh yang signifikan/terlihat terhadap peningkatan produksipadi, hal ini dapat dilihat dari hasil perhitungan analisis menunjukkan bahwa nilai t =8,949 lebih besar dari nilai t tabel = 1,989, sedangkan kontribusi hubungan penyuluhpertanian terhadap peningkatan produksi padi sebesar 49,7% yang ditentukan oleh SDMdan sisanya 50,3% dipengaruhi oleh variabel lain yang tidak termasuk dalam modelanalisis korelasi Pearson Product Moment seperti seperti kondisi iklim, modalmanajemen pertanian
Analisis Kelayakan Usahatani Ikan Asin Gabus ( Ophiocephalus Striatus ) Di Distrik Sota Kampung Sota Hilarius R.M. Ena; Untari Untari; Ineke Nursih Widyantari
Musamus Journal of Agribusiness Vol 4 No 01 (2021): Musamus Journal of Agribusiness
Publisher : Musamus University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35724/mujagri.v4i01.4182

Abstract

Usaha budidaya ikan asin Gabus merupakan salah satu komoditi unggulan yang adadi Kampung Sota. Pengembangan usaha ini masih bersifat tradisional dan skalarumah tangga. Penelitian ini bertujuan untuk menganalisis kelayakan usaha budidayaikan asin Gabus menggunakan Revenue Cost Ratio (R/C ratio) di KecamatanKampung Sota, penelitian dilakukan selama satu bulan, dimulai dari bulan April 2015sampai dengan Mei 2015. Penarikan sampel dilakukan dengan menggunakan TotalSampling yang ditentukan secara sengaja, dan analisis data dilakukan dengan metodekualitatif dan kuantitatif, teknik ini digunakan untuk besar biaya, tingkat pendapatan,dan analisis kelayakan usaha seperti R/C ratio.Hasil penelitian menunjukkan bahwa pendapatan rata-rata budidaya ikan asin gabusper musim adalah sebesar 13.259.187,00. Budidaya ikan asin gabus layak tandingKecamatan Kampung Sota, hasil analisis kelayakan budidaya ikan asin gabusmemperoleh nilai R/C ratio sebesar 1,23