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All Journal IJEBD (International Journal Of Entrepreneurship And Business Development)

Damarsari Ratnasahara

STIE Mahardika

Author-ID : 3981450

Economics, Econometrics & Finance

Published : 3 Documents Claim Missing Document

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Articles

The Influence of Web Quality on Client’s Internet Banking Adoption Mediated by Perceived Ease of Use on Bank Jatim Surabaya Eriet Erawati; Nurul Aini; Joko Suyono; Damarsari Ratnasahara
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 3 No 3 (2020): September 2020
Publisher : LPPM of NAROTAMA UNIVERSITY

Purpose: This paper aims to analyze the influence of web quality on the client’s e-banking adoption through the mediation of perceived ease of use. Design/methodology/approach: The method used is statistic-descriptive and the design used is cross sectional. Findings: 3 out of 7 hypotheses are rejected while the other 4 is accepted. Research limitations/implications: Variables considered in this study are perceived ease of use in technology acceptance model, web quality, accessibility, and internet banking adoption. The samples are a number of customers (60 respondents) in Bank Jatim Surabaya that were chosen using purposive sampling. Practical implications: Results show that the hypotheses proposed are proven by the equation. Originality/value: This paper is original. Paper type: This paper can be categorized as a case study.

The Influence of Service Quality and Brand Equity on Attitude and Behavior Loyalty on Bank Jatim Syariah Surabaya Branch Nurul Kamaril; Nurul Aini; Joko Suyono; Damarsari Ratnasahara
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 4 No 2 (2021): March 2021
Publisher : LPPM of NAROTAMA UNIVERSITY

Purpose: This paper aims to analyze the influence of service quality and brand equity on attitude and behavior loyalty in the customers from Bank Jatim Syariah Surabaya. Design/methodology/approach: The method used is statistic-descriptive and the design used is cross sectional. Findings: 2 out of 7 hypotheses are accepted while the other 5 is rejected. Research limitations/implications: Variables considered in this study are service quality, brand equity, attitude loyalty, and behavior loyalty. The samples are 80 respondents from Bank Jatim Syariah Surabaya that were chosen using purposive sampling. Practical implications: Results show that from the 7 hypotheses proposed, only 2 that are accepted. Originality/value: This paper is original. Paper type: This paper can be categorized as a case study.

The Influence of Site Quality and Trust on Repurchase Interest of Tokopedia through Perceived Usefulness Rully Restiningrum; Nurul Aini; Joko Suyono; Damarsari Ratnasahara
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 4 No 1 (2021): January 2021
Publisher : LPPM of NAROTAMA UNIVERSITY

Purpose: this study aims to examine the relationship between site quality variables and trust in Tokopedia consumer repurchase interest in Surabaya through the mediating variable of perceived usefulness. Design/methodology/approach: This is a quantitative study and the data will be analysed through partial Least Square (PLS). Findings: 5 out of 7 hypotheses cannot be proved and supported by this study Research limitations/implications: The respondent of this study are 95 Tokopedia user. Practical implications: Only 2 out of 7 hypotheses can be proved and supported. Paper type: This study is categorised as a case study.

Co-Authors Eriet Erawati Joko Suyono Nurul Aini Nurul Kamaril Rully Restiningrum

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