Tatik Yuniarti
Universitas Islam “45” Bekasi

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KEKUATAN MEDIA SEBAGAI AKTOR POLITIK PEMERINTAH DALAM PERUBAHAN SOSIAL MASYARAKAT Tatik Yuniarti
Avant Garde Vol 4, No 2 (2016): Avant Garde
Publisher : Fakultas Komunikasi & Desain Kreatif - Universitas Budi Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36080/avg.v4i2.609

Abstract

Media plays an important role as an actor to disseminate information to the public. Without the mass media, the government will be very difficult to reach people quickly. Therefore, the presence of media becomes one of the right channel used as a tool by the government in disseminating information. Through packaging positive content in the media, it is expected to also influence the thoughts and actions of people for social change in achieving development goals
DISEMINASI INFORMASI PROGRAM KERJA PEMERINTAH KOTA BEKASI MELALUI RADIO VIVI OKTAVIANI; TATIK YUNIARTI
Interpretasi: Communication & Public Relations Vol 1, No 1 (2020): Interpretasi: Communication & Public Relation
Publisher : Institut Bisnis Muhammadiyah Bekasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (478.1 KB) | DOI: 10.53990/ijpik.v1i1.111

Abstract

Radio is a mass media that can be used to disseminate information. Nielsen Radio Audience Measurement noted that in the third quarter of 2017, 57% of the total radio listeners came from generation Z and millennials. This made the Bekasi City government collaborate with the localradio media to spread information related to the Bekasi City government's work program. The study was conducted to determine the information dissemination of Bekasi City government work programs via radio. The research method uses descriptive qualitative. The results showed that the dissemination of information on the Bekasi City government work program in order to realize development in Bekasi City was divided into four elements. First, sources in the dissemination of information on the work program of the Bekasi City government are delivered directly by speakers in accordance with their field expertise. Second, the delivery of messages is done through radio talkshows relating to the vision and mission of the City of Bekasi. Third, the Bekasi City government disseminatesinformation on the Bekasi City government work program through local radio media in Bekasi City, namely Dakta, Elgangga and Gaya radio by interactively opening via Phone, SMS, Whatsapp, Fanpage and Twitter to get responses from the community related to information dissemination and the development of Bekasi City government work programs. Fourth, the Bekasi City community as the recipient of the message during the talkshow can directly deliver criticisms and suggestions related to the work program of the Bekasi City government in accordance with communication skills, attitudes, knowledge, social and cultural systems that affect the Bekasi City community in receiving messages
PARTICIPATORY COMMUNICATION OF BEKASI CITY RESIDENTS IN COVID 19 VACCINATION ACTIVITIES Hamluddin Hamluddin; Tatik Yuniarti; Febrianto Nugroho; Sahrul Budiman; Rizqyututa Primadiansyah
Makna: Jurnal Kajian Komunikasi, Bahasa, dan Budaya Vol 11 No 2 (2022): MAKNA: Jurnal Kajian Komunikasi, Bahasa dan Budaya
Publisher : Fakultas Komunikasi, Sastra, dan Bahasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33558/makna.v11i2.4617

Abstract

It has been argued that the provision of suitable participatory communication can improve people’s participation especially for taking Covid 19 vaccines. The present study aims to analyze the participatory communication of Bekasi local government to reach their goal, making minimum of 30% Bekasi population receiving vaccine. The present study uses a descriptive qualitative approach through observation, interviews and documentation. Four key informants are interviewed while mass messages from the key informants are observed. The results of present study suggest that participatory communication related to the administration of Covid 19 vaccines to Bekasi residents involve Regional Work Units (SKPD) to the lowest local apparatus such as Neighborhood Association (RT) and Citizens Association (RW). Messages are spread using WhatsApp Groups of each RT. In addition, residents who have not taken the vaccine will be encouraged to take vaccines at the nearest vaccination posts.