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p-Index From 2021 - 2026
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This Author published in this journals
All Journal Ilomata International Journal of Social Science Indonesian Journal of Contemporary Multidisciplinary Research
Euis Komalawati
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Utilization Of Financial Technology Services Media in Improving Customer Satisfaction PT. Shopee International Indonesia Euis Komalawati; Rido Ariftio
Ilomata International Journal of Social Science Vol 2 No 3 (2021): July 2021
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (209.109 KB) | DOI: 10.52728/ijss.v2i3.297

Abstract

Financial Technology is a new way of transacting that uses money and media that has elements of communication and technology in it. Along with the development of technology and lifestyle adaptation in society 5.0, Financial Technology becomes people's choice in shopping for needs and desires through a commercial online system (E-Commerce). Therefore, this study aims to find out and analyze financial technology service media utilization in improving customer satisfaction. Shopee International Indonesia. This research uses a qualitative approach and descriptive method with the selected research object of financial technology media Shopee International Indonesia. Data collection techniques used are interviews, observations and documentation. Based on the results of this study shows that service required a good relationship between customers and the company. The selection of online media or new media such as financial technology can be a communication link between consumer to consumer (C2C) and is supported by several service features that make it different between transactions through e-commerce media and conventional transactions, especially in creating customer satisfaction. The utilization of financial technology media involves customer relations, media services and impact on customer satisfaction
Utilization of Visual Communication ‘Nice Photos’ as Political Communication Media in Increasing Public Participation (Case Study of West Java DPD Candidate Komeng) Rizkia, Nanda Dwi; Euis Komalawati
Indonesian Journal of Contemporary Multidisciplinary Research Vol. 3 No. 4 (2024): July 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/modern.v3i4.10320

Abstract

Political communication, especially at the campaign level of candidates for the Regional Representative Council (DPD) like Komeng in West Java, utilizes visual media strategies such as ballot papers as significant campaign tools. This research adopts a quantitative approach with primary data gathered through interviews and documentation from key informants, including members of the KPU (General Election Commission), Bawaslu (Election Supervisory Agency), TKN (Campaign Team), and the general public. Simple random sampling method was employed to collect data, which was then analyzed using straightforward data processing techniques. The research findings indicate that the Political Communication conducted by Komeng has been able to create a political entertainment stage amidst intense political competition. This concept of political entertainment, highlighting cheerfulness amidst political tension, has resonated strongly with voters emotionally. This strategy successfully garnered public sympathy and increased Komeng's presence in the political arena. Visual communication leveraging Komeng's humorous character provided a positive affective stimulus to voters, thereby fostering positive interactions
Political Communication Strategy and Public Opinion for the Victory of the Prabowo Gibran Pair in the 2024 Presidential and Vice Presidential Elections of the Republic of Indonesia Fardiansyah, Hardi; Euis Komalawati
Indonesian Journal of Contemporary Multidisciplinary Research Vol. 3 No. 4 (2024): July 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/modern.v3i4.10322

Abstract

In the context of a political communication strategy focused on the campaign for candidate pair number 2 Prabowo Subianto-Gibran Rakabuming Raka, this research shows that their communication strategy is very effective, especially among young voters. This research uses a qualitative approach with primary data in the form of interviews and documentation from various informants, such as TKN/Golkar/Partai Pengusung, TKN Secretary, as well as the community and volunteers who were randomly selected. The research results show the Prabowo-Gibran communication strategy. First, the Prabowo-Gibran candidate pair aims to convince the public, especially Generation Z, about their vision and mission as presidential candidates.  This goal includes efforts to build a positive image, increase electability, and win the presidential election. Second, these candidate pairs use various persuasive communication strategies, such as creative and diverse campaigns, the use of social media to spread messages, and participation in debates to strengthen their arguments and vision.   Third, the Prabowo-Gibran candidate pair targets Generation Z in particular as important potential voters, using language and communication platforms that suit Generation Z's preferences and habits to increase their appeal
Co-Authors Fardiansyah, Hardi Rido Ariftio Rizkia, Nanda Dwi