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All Journal JMM UNRAM (Jurnal Magister Manajemen Universitas Mataram)
Nur aida Arifah Tara
FEB UNRAM
Humanities Education Social Sciences Other

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PENGARUH SEASONAL EFFECT TERHADAP RETURN SAHAM LQ-45 DI BURSA EFEK INDONESIA TAHUN 2019 – 2020 Budiman Budiman; Nur aida Arifah Tara; I Nyoman Nugraha AP
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 10 No. 2 (2021): JMM Juni 2021
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (961.645 KB) | DOI: 10.29303/jmm.v10i2.654

Abstract

The purpose of this research was to examine the existence of Monday Effect, Week Four Effect, and Rogalsky Effect on stock return of LQ-45 index ini Indonesian Stock Exchange (IDX) during 2019 – 2020. The statistic methods used to test the hypotheses are Mann Whitney. The results show that Monday Effect, Week Four Effect, and Rogalsky Effect exist on stock return of LQ-45 index in IDX.Keywords :Monday Effect, Week Four Effect, Rogalsky Effect, Return
PENGARUH TINGKAT INFLASI, SUKU BUNGA BI, DAN NILAI TUKAR RUPIAH TERHADAP IHSG Desi Ratjaya Ningsih; Nur Aida Arifah Tara; Muhdin Muhdin
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 10 No. 2 (2021): JMM Juni 2021
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (958.274 KB) | DOI: 10.29303/jmm.v10i2.655

Abstract

The Composite Stock Price Index (IHSG) is a description of information regarding the movements of all stock prices that affect capital market conditions and produce a trend. There are three factors that mainly influence the IHSG, namely inflation, BI interest rates, and the rupiah exchange rate. The purpose of this study was to examine the relationship between inflation, BI interest rates, rupiah exchange rate and the IHSG in the period of 2016-2020. The method in this research used quantitative methods. The results showed that inflation and BI interest rates have a negative and insignificant effect on the IHSG, while the Rupiah exchange rate has a significant negative effect on the IHSG.Keywords :IHSG, Inflasi, Suku Bunga BI, Nilai Tukar Rupiah
IDENTIFIKASI FAKTOR-FAKTOR PENENTU STRATEGI PEMASARAN DESA WISATA BANYUMULEK Lalu Adi Permadi; Nur Aida Arifah Tara; G. A. Sri Oktariyani
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 11 No. 4 (2022): JMM November 2022
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jmm.v11i4.751

Abstract

This research is aimed to identify determinant factors of Banyumulek rural tourism marketing strategy. This research was qualitative research that used descriptive techniques and SWOT analysis as its tools. The participants chosen by a purposive sampling method. The data was collected by using observation, interview, documentation, and library study. The result of the research showed that there were 13 internal factors and 8 external factors which became the determinant factors of Banyumulek rural area marketing strategy. These factors were divided into nine Strengths, four Weaknesses, four Opportunities, and four Threats. The main Strength of the village was the ability of village craftsmen to produce traditional pottery. The prime weakness of the rural tourism area was low tourism facility. Meanwhile the Banyumulek village main opportunity was market opportunity at home and abroad; and the prime threat to the Banyumulek Tourism Village is the decrease in the use of earthenware products due to the fading of cultural customs and local wisdom values. Keywords: Rural; Tourism; Internal factors; External factors
Co-Authors Budiman Budiman Desi Ratjaya Ningsih G. A. Sri Oktariyani I Nyoman Nugraha AP Lalu Adi Permadi Muhdin Muhdin