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All Journal JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Populer: Jurnal Penelitian Mahasiswa IIJSE
Hilma Kholilah Lubis
Unknown Affiliation
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

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Analisis Faktor Preferensi Konsumen dalam Pengambilan Keputusan Pemilihan Hotel Syariah di Kota Medan Hilma Kholilah Lubis; Purnama Ramadani Silalahi; Khairina Tambunan
JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Vol 2 No 1 (2022): JIKEM: Jurnal Ilmu Komputer, Ekonomi, dan Manajemen
Publisher : Universitas Muhammadiyah Enrekang

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Abstract

Tujuan penelitian ini adalah untuk mengetahui beberapa faktor yang mempengaruhi preferensi konsumen terhadap pengambilan keputusan dalam memilih hotel syariah di kota Medan. Metode Penelitian yang digunakan adalah metode kualitatif dengan Teknik pengumpulan data melalui observasi, dokumentasi dan wawancara yang tidak terstruktur yang dilakukan dilapangan. Hasil analisis dari wawancara yang didapatkan adalah bahwa factor yang paling menentukan konsumen dalam mengambil keputusan memilih hotel syariah adalah faktor harga kemudian disusul fasilitas dan pelayanan
Local Economy-Based Ecotourism Development Strategy in Mandailing Natal Community Empowerment Using QSPM Hilma Kholilah Lubis; Annio Indah Lestari Nasution; Rahmat Daim Harahap
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 6 No 3 (2023): Sharia Economic: November, 2023
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

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Abstract

Mandailing Natal is an area blessed with abundant natural wealth which is also a source of livelihood for the community. empowering nature tourism (ecotourism) as part of a strategy to take advantage of natural wealth in the Mandailing Natal area without damaging the environment is one of the right steps. By utilizing natural resources which are a tourist attraction in the Mandailing Natal district. The purpose of this research is to identify the conditions of ecotourism in Mandailing Natal based on an analysis of Strengths, Weaknesses, Opportunities, and Threat (SWOT) and to find out the best marketing strategy based on alternative marketing strategies that have been obtained using Quantitative Strategic Planning Matrix (QSPM). The research method used is to use the SWOT and QSPM method. The results of the study show that the Ecotourism Conditions in Mandailing Natal based on an analysis of Strengths, Weaknesses, Opportunities, and Threats (SWOT) have great strengths. This is illustrated by the results of the IFAS and EFAS matrix analysis which describe the position of tourist attractions in Mandailing Natal in quadrant 1-2 positions in the SWOT matrix. Quadrant 2 describes Strategic Diversification, namely Tourism Objects in a stable condition but facing a number of tough challenges. Tourist attractions in Mandailing Natal can carry out several strategies to face the big challenges towards goodness, including (1) increasing the facility of cleanliness, (2) prioritizing traders so that the prices offered are with complete police and sizes, (3) utilizing large areas of land for complete the lacking facilities as well as add new innovations supported by the regional government or the tourism office.
Analisis Finansial Penerapan Konsep Green Supply Chain Manajemen Pada Pengolahan Kopi Sidikalang Hilma kholilah lubis; Lailanur Fadillah Nasution; Rizqy Fahmi; Purnama Ramadani Silalahi; Khoirul Tamimi
Populer: Jurnal Penelitian Mahasiswa Vol. 1 No. 4 (2022): Desember : Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v1i4.454

Abstract

Dunia Usaha harus menghadapi persaingan global untuk dapat bertahan di pasaran. Salah satu strategi yang bisa diterapkan dalam mengembangkan penapatan perusahaan, yaitu manajemen rantai pasokan (supply chain management). Tujuan penelitian ini adalah untuk menganalisis Finansial Penerapan Konsep Green Supply Chain Manajemen Pada Pengolahan Kopi Sidikalan. Metode penelitian adalah dengan menggunakan metode obeservasi lapangan. Hasil penelitian juga menunjukkan bahwa dengan menerapkan konsep GSCM, limbah dari pengolahan kopi yang memiliki potensi ekonomi yang cukup tinggi sehingga menambah penghasilan dan tingkat kelayakan bagi pengolahan ini sekaligus. Dengan nilai tersebut, GSCM sangat layak untuk diterapkan guna mendukung agroindustry yang berkelanjutan.
Co-Authors Khoirul Tamimi Lailanur Fadillah Nasution Nasution, Annio Indah Lestari Purnama Ramadani Silalahi Rahmat Daim Harahap Rizqy Fahmi Tambunan, Khairina