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All Journal JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen
Aisyah Fitri Pasaribu
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Humanities Computer Science & IT Economics, Econometrics & Finance Environmental Science Library & Information Science

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Pengaruh Brand Image dan Brand Awareness Terhadap Pembeli di Market Place (Studi Kasus pada Aplikasi Shopee) Aisyah Fitri Pasaribu; Purnama Ramadani Silalahi
JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Vol 2 No 1 (2022): JIKEM: Jurnal Ilmu Komputer, Ekonomi, dan Manajemen
Publisher : Universitas Muhammadiyah Enrekang

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Abstract

This journal aims to determine the effect of brand image and brand awareness on buyer decisions in the marketplace (a case study on the shopee application). The research method used by the author is a quantitative method by distributing questionnaires to respondents. The population of people who often shop online using the shopee application. Until the study, there were 75 people aged 18 to 30 years who often shopped at shopee. The test tool in this study used SPSS version 22
Pelaksanaan Analisis Jabatan Tepat dalam Rangka Meningkatkan Efektivitas Kerja (Studi Kasus Pada Bagian Organisasi Setda Kota Binjai) Aisyah Fitri Pasaribu; Muhammad Irwan Padli Nasution
JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Vol 2 No 1 (2022): JIKEM: Jurnal Ilmu Komputer, Ekonomi, dan Manajemen
Publisher : Universitas Muhammadiyah Enrekang

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Abstract

Job analysis is very important in organizations to place people in a position / job according to their abilities. However, in reality there are organizations that feel that there is no need to bother making job descriptions and job specifications because they assume that all employees will know what to do later. The research method used by the researcher in this research is a qualitative approach with a descriptive method. Data collection techniques were carried out through observation, interviews and documentation studies. The results obtained by the researchers are that the implementation of proper job analysis can increase the effectiveness of employees' work at the Binjai Mayor's office.
Strategi Manajemen Perubahan dalam Meningkatkan Disiplin Perguruan Tinggi Aisyah Fitri Pasaribu; Nuri Aslami
JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Vol 2 No 1 (2022): JIKEM: Jurnal Ilmu Komputer, Ekonomi, dan Manajemen
Publisher : Universitas Muhammadiyah Enrekang

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Abstract

Change is something that often happens by itself without realizing it. The purpose of change is so that the organization does not become static but remains dynamic in the face of the times, technological advances and in the field of health services is to increase patient awareness of quality services. Higher education is one form of organization or container where there is an agent of changes that will bring big changes to society. The method used in the application of this research is qualitative-based research. The type of research used is a literature study.
Co-Authors Nasution, Muhammad Irwan Padli Nuri Aslami Purnama Ramadani Silalahi