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All Journal PUJANGGA: Jurnal Bahasa dan Sastra International Journal of English and Applied Linguistics (IJEAL) Jurnal Penelitian Ekonomi Manajemen dan Bisnis Masip: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Jurnal Ilmiah Ekonomi dan Manajemen Indonesia
Nurhayati S.
Universitas Bina Sarana Informatika
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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 1 
The Analysis of Category Shift in Surah Ibrahim Verses 1-52 Nurhayati S.
International Journal of English and Applied Linguistics (IJEAL) Vol. 1 No. 2 (2021): Volume 1 Number 2 August 2021
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/ijeal.v1i2.1034

Abstract

Abstracts The translation from the source language into the target language cannot be exact equivalents as both languages are widely different in structure and cultural background. One of the rules in doing the translation is about the shift. This study was carried out to examine the category shift of the translation of  Surah Ibrahim verses 1-52. The data collection uses the source text (English text) and targets text (Indonesian text) from the Quran. The step of this research is to scan all English words (ST) and their Indonesian translation (TT) instead of, according to Catford's theory (1965: 76) ) Identify category transfers. These transfers are divided into structural transfers, class transfers, unit transfers, and intra-system transfers. The dominant category shift results are Unit Shift (46, 71%); Structure Shift with 16,78%; Intra System Shift with the percentage of 16,45%. It was found that several combinations of the category shifts were Unit Shift + Intra System Shift, Unit Shift + Class Shift, Unit Shift + Structure Shift, and Intra System Shift + Structure Shift with a low percentage. The findings of this study were not in line with the writer's previous research for the number of the kinds of the category shift and its domination. It is expected that this study can be one of the references of another related research.
A Study of Code Switching and Code Mixing on Youtube Talk Show Curhat Bang Denny Sumargo with Cinta Laura Nurhayati S.
International Journal of English and Applied Linguistics (IJEAL) Vol. 1 No. 3 (2021): Volume 1 Number 3, December 2021
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/ijeal.v1i3.1299

Abstract

Wardhaugh (2006:1) in his introduction stating that when two or more people communicate with each other in speech, they employ a code as the system of communication. The study was conducted to elaborate on the types and the purposes of code-switching and code-mixing with their occurrence.  The method of this study used qualitative descriptive to analyze the data. The data was taken from the talk show ‘CURHAT BANG Denny Sumargo’ with Cinta Laura on Youtube. The results of this study show that the most dominant type of code-switching and mixing is intrasentential and insertion  (76,5 % and 56, 58 %). Moreover,  9 (nine) purposes of using code-switching and code-mixing are found in this study and the most frequent one is the intention to clarify (32,9 %). This study also showed that Cinta Laura as a multilingual person is the one who is more prominent in switching and mixing the codes from Indonesian into English.
Rhetorical Structure on Research Article Abstracts in Informatics and Computer Science Journals Nurhayati S; fadilah fadilah; Fiza Asri Fauziah Habibah
Pujangga: Jurnal Bahasa dan Sastra Vol 8, No 2 (2022): Volume 8 Nomor 2 Tahun 2022
Publisher : Universitas Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47313/pujangga.v8i2.1969

Abstract

ABSTRACTIn order to attain coherence, research abstracts must contain a number of crucial steps, although these steps do not always follow the same sequence. Contexts tend to dictate different writing styles. This study looked at how the rhetorical structure or move structures were used, distributed, and arranged in 30 abstracts as incorporating of two Computer Science & Engineering, and Information Systems journals in Indonesia. Each move was classified and categorized using the five-move analysis paradigm developed by Hyland. Findings from the analysis showed that there were 12 organizational move pattern appears. Some had all the five moves, some had four moves and others only three. There were  15 abstracts that contained all the five moves identified with 9 abstracts following  the framework M1-M2-M3-M4-M5, while the other 6 are random. 13 abstracts contained 4 moves with 10 following the M1-M2-M3-M4 pattern, while the other 3 are random. Another 2 abstracts only contained three moves with M1-M2-M3 and M1-M2-in pattern. In conclusion, this present study showed that the 50% of  RA abstracts of the two journals  have fulfilled the Hyland’s five model. Furthermore, in order to assist the student researchers in creating well-written abstracts, it would be good to provide explicit training and experiential learning through a genre-based approach.
Investigating Toefl iBT Writing Tasks (A Case-Study of EFL Learners) Nurhayati S.; Rahmi Aulia Nurdini
International Journal of English and Applied Linguistics (IJEAL) Vol. 2 No. 2 (2022): Volume 2 Issue 2 August 2022
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/ijeal.v2i2.1586

Abstract

According to (Sharpe, Orientation to the TOEFL iBT, 2019), the TOEFL iBT assesses the test-taker’s ability to understand and use English for academic purposes. The TOEFL has four sections: listening, reading, speaking, and writing, each with its own set of instructions. The writing section assesses test-takers' ability to write essays in English. They write one essay about an academic topic (integrated task) and one essay about a familiar topic during the test (independent task). The academic essay requires them to relate information from a reading passage to information from a listening passage. The researchers conducted a similar study to learn about EFL learners' challenges when taking the test to improve TOEFL iBT writing instruction strategies. This study aims to investigate the errors and to discover if there are any new findings, as diverse techniques are found in participants' writing tasks, which could provide more general information for researchers and readers. The results showed that the typical grammar errors were almost in line with the previous studies.  Another comparison was that Khoshkou and Keyvanfar did not provide missed information and conclusion insertions as other typical mistakes in the integrated task. However, the other errors—plagiarism, adding one's ideas, and question-addressing—are consistent with the study's findings. It suggests the researchers, as TOEFL iBT tutors,  emphasize paraphrasing techniques and for participants with weaker English proficiency need more practice time to advance.
LINGUISTIC REALIZATIONS OF THE ABSTRACTS IN INFORMATICS, COMPUTER SCIENCE & ENGINEERING, AND INFORMATION SYSTEMS JOURNALS Nurhayati S.; Fadilah Fadilah
Pujangga: Jurnal Bahasa dan Sastra Vol 9, No 1 (2023): Volume 9 Nomor 1 Tahun 2023
Publisher : Universitas Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47313/pujangga.v9i1.2564

Abstract

The abstract is now a required part of a Research Article (RA) for most scientific publications. It is recognized that the functions, linguistic realizations, and rhetorical structures of abstracts and RAs vary (Lores 2004). The study aims to examine how each step in RA abstracts is expressed linguistically. The data come from 30 RA abstracts taken from two Informatics, Computer Science & Engineering, and Information Systems in COMMIT (Communication and Information Technology) Journal and Khazanah Informatika, Jurnal Ilmu Komputer dan Informatika published in 2021-2022. According to Hyland's theory, the writers enumerated each move frequency of the rhetorical structure: Introduction (M1), Purpose (M2), Method (M3), Results (M4), and Conclusion  (M5). The writers then examined each move's linguistic realizations, paying particular attention to the word tense and lexis. It was discovered that the category of "innovation in a field" was the most frequently used one in Move 1; "this" predominates in the category of deictic item in Move 2; and "use" and "show" are the most frequently used verbs in Move 3. Move 4 contains 25 that-complement phrases; At move 5, mixed results were found for each cohort. In Moves 1, 2, 4, and 5, the Present tense was used the most. In all the movements, the active voice predominated, and the passive voice was applied more in Move 3. The findings are a practical guide for beginning researchers conducting comparable studies.
Pengaruh Pengalaman Pengguna dan Persepsi Harga terhadap Kepuasan Pelanggan pada Pengguna Layanan Streaming Netflix di Bekasi Tia Ardiani; Siti Mabrur Rachmah; Nurhayati S
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 5 No. 3 (2026): Agustus: Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v5i3.6762

Abstract

Amid the intense competition in the streaming service industry, Netflix has become one of the most popular platforms both globally and in Indonesia. The success of a platform is determined not only by the number of users but also by its ability to maintain customer satisfaction. This study aimed to analyze the effect of user experience and price perception on customer satisfaction among Netflix streaming service users in Bekasi. This research employed a quantitative approach using a survey method through the distribution of questionnaires to respondents who met the research criteria. The data were analyzed using SPSS software through data quality tests, classical assumption tests, multiple linear regression analysis, t-tests, F-tests, and the coefficient of determination test. The results showed that user experience and price perception had a positive and significant effect on customer satisfaction. The coefficient of determination indicated that user experience and price perception contributed 76.3% to customer satisfaction, while the remaining 23.7% was influenced by other factors beyond the scope of this study. These findings imply that Netflix can maintain its competitiveness in the Video-on-Demand (VoD) industry by integrating an excellent user experience with rational pricing strategies for customers in Bekasi.
PENGARUH WORK-LIFE BALANCE DAN KEPUASAN KERJA TERHADAP KINERJA KARYAWAN PADA DIVISI PEMASARAN CV BERLIAN INTI CAHAYA Faisal Bahri; Siti Mabrur Rachmah; Nurhayati S
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 5 (2026): September
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v3i5.3190

Abstract

Dalam era persaingan bisnis yang semakin ketat, kinerja karyawan menjadi faktor penting bagi keberlangsungan perusahaan, termasuk bagi perusahaan skala menengah yang bergerak di bidang distribusi seperti CV Berlian Inti Cahaya. Tuntutan pekerjaan dan target penjualan yang tinggi berpotensi menimbulkan tekanan kerja yang memengaruhi work-life balance serta kepuasan kerja karyawan, sehingga pada akhirnya dapat berdampak pada kinerja perusahaan secara keseluruhan. Penelitian ini bertujuan untuk menganalisis pengaruh work-life balance dan kepuasan kerja terhadap kinerja karyawan pada Divisi Pemasaran CV Berlian Inti Cahaya, baik secara parsial maupun simultan. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei melalui penyebaran kuesioner berskala Likert kepada 31 karyawan sebagai sampel jenuh. Data dianalisis menggunakan uji validitas, uji reliabilitas, uji asumsi klasik, analisis regresi linear berganda, uji T, uji F, dan uji koefisien determinasi dengan bantuan SPSS Statistics 24. Hasil penelitian menunjukkan bahwa work-life balance secara parsial tidak berpengaruh signifikan terhadap kinerja karyawan, sedangkan kepuasan kerja berpengaruh positif dan signifikan terhadap kinerja karyawan. Secara simultan, kedua variabel tersebut berpengaruh signifikan terhadap kinerja karyawan dengan kontribusi sebesar 24,4%, sedangkan sisanya sebesar 75,6% dipengaruhi oleh faktor lain di luar model penelitian ini. Temuan ini mengindikasikan bahwa manajemen perusahaan perlu memprioritaskan peningkatan kepuasan kerja sebagai strategi utama dalam meningkatkan kinerja karyawan divisi pemasaran.
Pengaruh Promosi dan Harga terhadap Keputusan Pembelian Konsumen Tokopedia di Jakarta Timur Tri Indawati; Siti Mabrur Rachmah; Nurhayati S
Masip: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan Vol. 4 No. 3 (2026): September: MASIP: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/masip.v4i3.1581

Abstract

Advancements in information technology and the internet have driven an increase in trading activities via e-commerce platforms. Intensifying competition among marketplaces necessitates the implementation of appropriate marketing strategies by companies to influence consumer purchasing decisions. This study aims to determine the impact of promotion and price on the purchasing decisions of Tokopedia consumers in East Jakarta. A quantitative approach was employed, utilizing a survey method involving the distribution of questionnaires to 100 Tokopedia users. Data analysis techniques included validity and reliability tests, classical assumption tests, multiple linear regression analysis, t-tests, F-tests, and the coefficient of determination. The results indicate that promotion, on its own, does not have a significant effect on purchasing decisions t-count 1.863 < t-table 1.984; significance 0.065 > 0.05. Conversely, price has a positive and significant effect on purchasing decisions t-count 10.947 > t-table 1.984; significance 0.000 < 0.05. Simultaneously, promotion and price significantly influence purchasing decisions F-count 125.315 > F-table 3.09. An R-square value of 0.721 indicates that promotion and price account for 72.1% of the variation in purchasing decisions.
Pengaruh Kualitas Pelayanan Administrasi dan Kualitas Informasi terhadap Kepuasan Orang Tua Siswa di SDN Jatimakmur V Kota Bekasi Rizaldi Aditya Permana; Siti Mabrur Rachmah; Nurhayati S
Jurnal Ilmiah Ekonomi dan Manajemen Indonesia Vol. 2 No. 2 (2026): JULI-DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/2k2cm571

Abstract

Penelitian ini dilatarbelakangi oleh pentingnya kualitas pelayanan administrasi dan kualitas informasi dalam meningkatkan kepuasan orang tua siswa sebagai pengguna layanan pendidikan di sekolah. Penelitian ini bertujuan untuk mengetahui pengaruh kualitas pelayanan administrasi dan kualitas informasi terhadap kepuasan orang tua siswa di SDN Jatimakmur V Kota Bekasi, baik secara parsial maupun simultan. Penelitian menggunakan pendekatan kuantitatif dengan metode survei. Data dikumpulkan melalui penyebaran kuesioner kepada 271 orang tua/wali siswa yang dipilih menggunakan teknik purposive sampling. Analisis data dilakukan menggunakan uji validitas, uji reliabilitas, uji asumsi klasik, analisis regresi linear berganda, uji parsial (uji t), uji simultan (uji F), dan koefisien determinasi dengan bantuan SPSS. Hasil penelitian menunjukkan bahwa kualitas pelayanan administrasi secara parsial berpengaruh positif dan signifikan terhadap kepuasan orang tua siswa dengan nilai t hitung sebesar 12,920 dan signifikansi 0,000 < 0,05. Kualitas informasi secara parsial juga berpengaruh positif dan signifikan terhadap kepuasan orang tua siswa dengan nilai t hitung sebesar 8,253 dan signifikansi 0,000 < 0,05. Secara simultan, kualitas pelayanan administrasi dan kualitas informasi berpengaruh signifikan terhadap kepuasan orang tua siswa dengan nilai F hitung sebesar 131,685 dan signifikansi 0,000 < 0,05. Nilai R Square sebesar 0,496 menunjukkan bahwa 49,6% variasi kepuasan orang tua siswa dapat dijelaskan oleh kualitas pelayanan administrasi dan kualitas informasi, sedangkan 50,4% sisanya dijelaskan oleh faktor atau variabel lain di luar penelitian. Dengan demikian, peningkatan kualitas pelayanan administrasi dan kualitas informasi dapat meningkatkan kepuasan orang tua siswa di SDN Jatimakmur V Kota Bekasi.  
Co-Authors Fadilah Fadilah Faisal Bahri Fiza Asri Fauziah Habibah Nurdini, Rahmi Aulia Rizaldi Aditya Permana Siti Mabrur Rachmah Tia Ardiani Tri Indawati