Amal Alghamdi
University of Jeddah

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Predicting customers churning in banking industry: A machine learning approach Amgad Muneer; Rao Faizan Ali; Amal Alghamdi; Shakirah Mohd Taib; Ahmed Almaghthawi; Ebrahim Abdulwasea Abdullah Ghaleb
Indonesian Journal of Electrical Engineering and Computer Science Vol 26, No 1: April 2022
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijeecs.v26.i1.pp539-549

Abstract

In this era, machines can understand human activities and their meanings. We can utilize this ability of machines in various fields or applications. One specific field of interest is a prediction of churning customers in any industry. Prediction of churning customers is the state of art approach which predicts which customer is near to leave the services of the specific bank. We can use this approach in any big organization that is very conscious about their customers. However, this study aims to develop a model that offers a meaningful churn prediction for the banking industry. For this purpose, we develop a customer churn prediction approach with the three intelligent models Random Forest (RF), AdaBoost, and Support Vector Machine (SVM). This approach achieves the best result when the Synthetic Minority Oversampling Technique (SMOTE) is applied to overcome the unbalanced dataset and the combination of undersampling and oversampling. The method on SMOTED data has produced excellent results with a 91.90 F1 score and overall accuracy of 88.7% using RF. Furthermore, the experimental results show that RF yielded good results for the full feature-selected datasets.
BMSP-ML: big mart sales prediction using different machine learning techniques Rao Faizan Ali; Amgad Muneer; Ahmed Almaghthawi; Amal Alghamdi; Suliman Mohamed Fati; Ebrahim Abdulwasea Abdullah Ghaleb
IAES International Journal of Artificial Intelligence (IJ-AI) Vol 12, No 2: June 2023
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijai.v12.i2.pp874-883

Abstract

Variations in sales over time is the main issue faced by many retailers. To overcome this problem, we attempt to predict the sales by comparing the previous sales data of different stores. Firstly, the primary task is to recognize the pattern of the factors that help to predict sales. This study helps us understand the data and predict sales using many machines learning models. This process gets the data and beautifies the data by imputing the missing values and feature engineering. While solving this problem, predicting the monthly sales value is significant in the study. In addition, an essential element is to clear the missing data and perform proper feature engineering to better understand them before applying them. The experimental results show that the random forest predictor has outperformed ridge regression, linear regression, and decision tree models among the four machine learning techniques implemented in this study. The performance of the proposed models has been evaluated using root mean square error (RMSE).