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All Journal Jurnal Kajian Komunikasi Jurnal Syntax Transformation Jurnal Signal
Muhammad Nuruzzaman
Universitas Swadaya Gunung Jati
Humanities Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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Communication lifestyle of Indonesian and Malaysia students during the corona virus 19 pandemic Farida Nurfalah; Muhammad Nuruzzaman; Jamilah Ahmad
Jurnal Kajian Komunikasi Vol 10, No 1 (2022): June 2022
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jkk.v10i1.39123

Abstract

Several ways occur in lifestyle 2022 to protect themselves from coronavirus transmission. The research objectives are as follows: To find out the activities of Indonesia Students during the COVID-19 Pandemic, to find out the interests of Indonesian students during the COVID-19 Pandemic, to find out the opinions of Indonesian students during the COVID-19 Pandemic. The research method uses a descriptive approach with the type of qualitative research. The research subjects based on the purposive technique were seven students. The results; Activities of Indonesian students are mainly carried out at home by government regulations by limiting interaction activities with family, friends, and neighbors. Their attention to government policies, studying while doing business, interacting with friends, and entertainment. When making decisions, they are more concerned about money, benefits, and health and are confident in the decisions they make. Student opinions facing the covid pandemic situation are more healthy, grateful, and able to help each other, maintain SOPs, stay productive, the government pays attention to the people, and families always maintain cleanliness and health. Thus, most student activities during the Covid-19 pandemic are carried out at home by limiting interaction activities. Students have attention to government policies, study while doing business, interact with friends, and entertainment to relieve boredom. Students are concerned with maintaining health, being grateful and helping each other. Efforts are being made to maintain SOPs, stay productive, and maintain health protocols. Efforts that need to be made by the government are by listening to the voices of the community and helping the affected communities, while the hope that families need to always maintain cleanliness and provide mutual support, respecting the things around them.
KOMUNIKASI PEMASARAN TOMCIR (ATOM KOCIR) DALAM MEMBANGUN EKSISTENSI SEBAGAI BRAND LOKAL CIREBON (Studi Deskriptif Kualitatif Komunikasi Pemasaran Pada TOMCIR (Atom Kocir) di Kota Cirebon) Neva Rositasari; Nurudin Siraj; M Nuruzzaman
JURNAL SIGNAL Vol 7, No 1 (2019): JURNAL SIGNAL
Publisher : Universitas Swadaya Gunung Djati

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (156.702 KB) | DOI: 10.33603/signal.v7i1.1914

Abstract

ABSTRAK Penelitian ini bertujuan untuk mengetahui bagaimana komunikasi pemasaran yang dilakukan oleh Tomcir dalam membangun eksistensi sebagai brand lokal Cirebon dengan menggunakan metode kualitatif deskriptif. Objek penelitian ini adalah Tomcir (Atom Kocir) dengan akun media sosial Instagram Tomcir Bakpia’e Wong Cerbon. Subyek penelitiannya adalah orang-orang yang dapat memberikan informasi mengenai Tomcir (Atom Kocir) yaitu pemilik dan beberapa konsumen. Hasil penelitian menunjukkan bahwa Tomcir (Atom Kocir) mampu mempertahankan eksistensinya dan bersaing dengan kompetitor lain di kota cirebon. Pelayanan Tomcir mampu memberikan kepuasan dan loyalitas konsumen dan peningkatan penjualan yang diperoleh. Hasil penelitian diantaranya, 1) Bagaimana komunikasi pemasaran Tomcir (Atom Kocir) dalam membangun eksistensi sebagai brand lokal Cirebon. 2) Apa saja faktor pendukung dan penghambat komunikasi pemasaran Tomcir (Atom Kocir) sebagai brand lokal Cirebon. 3) Bagaiman upaya dalam meningkatkan penjualan Tomcir (Atom Kocir) agar tetap membangun eksistensi sebagai produk lokal. Kata kunci: Komunikasi pemasaran, promosi, Tomcir (Atom Kocir) ABSTRACT This study aims to find out how marketing communication conducted by Tomcir in building existence as a local Cirebon brand by using qualitative descriptive methods. The object of this research is Tomcir (Atomic Atomic) with Instagram social media account Tomcir Bakpia'e Wong Cirebon. The research subjects are people who can provide information about Tomcir (Atomic Atomic), namely the owner and several consumers. The results showed that Tomcir (Atomic Kocir) was able to maintain its existence and compete with other competitors in the city of Cirebon. Tomcir services are able to provide customer satisfaction and loyalty and increase sales obtained. Research results include 1) How Tomcir marketing communications (Atomic Kocir) in building existence as a Cirebon local brand. 2) What are the supporting factors and inhibitors of marketing communication Tomcir (Atomic Kocir) as a Cirebon local brand? 3) How is the effort to increase Tomcir sales (Atomic Atomic) in order to continue to build existence as a local product?                                                           Keywords: Marketing communication, promotion, Tomcir (Atom Kocir)
ANALISIS INTERAKSI SOSIAL PELAJAR SMK PGRI I JATIWANGI KABUPATEN MAJALENGKA PENGGUNA BLACKBERRY PADA SITUASI LINGKUNGAN ( Studi Deskriptif Kualitatif Pada Komunikasi Antar Personal ) Eko Fandi Prasetyawan; Heriyani Agustina; Nuruzzaman Nuruzzaman
JURNAL SIGNAL Vol 1, No 2 (2013): JURNAL SIGNAL
Publisher : Universitas Swadaya Gunung Djati

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (427.019 KB) | DOI: 10.33603/signal.v1i2.681

Abstract

Hasil penelitian ini dapat memberikan gambaran terhadap pentingnya interaksi sosial yang efektif pada situasi lingkungan yang terjadi disekitar kita. Salah satu inovasi yang mempermudah proses komunikasi adalah telepon selular berbasis Smartphone khususnya Blackberry atau yang biasa disingkat dengan kata BB. Media ponsel memberikan kemudahan berkomunikasi melalui fitur-fitur yang dapat memudahkan kita dalam berkomunikasi. Permasalahan dalam penelitian ini adalah selain memberikan manfaat, BlackBerry juga memberikan dampak yang negatif bagi kalangan masyarakat. Dampak negatif dari penggunaan BlackBerry bagi masyarakat salah satunya adalah orang yang terlalu asyik dengan BlackBerrynya memberikan pengaruh dengan lingkungan sekitar terutama dengan efektivitas interaksi sosialnya. Hal ini sering kita jumpai dimana saat kita sedang berbicara dengan seseorang, namun orang tersebut sedang sibuk dengan dunianya sendiri, mereka mendengarkan apa yang kita bicarakan namun mereka tetap terfokus dengan kesibukan menggerakan jari-jarinya diatas handphone. Hasil yang diperoleh dari penelitian ini untuk mengetahui alasan audiens memilih menggunakan media tertentu, dan mengetahui fungsi Ponsel bagi masyarakat Indonesia pada umumnya, dan khususnya pelajar SMK PGRI 1 Jatiwangi Kabupaten Majalengka. Kata Kunci : Interaksi Sosial, Situasi Lingkungan
Quick Response Crisis Communication Strategies Insights from Public Relations PT. KAI DAOP 2 Bandung's Train Accident Response Cintia Cintia; Tantri Aditya Susanti; Grisha Amanda; Muhammad Nuruzzaman; Aghnia Dian Lestari
Jurnal Syntax Transformation Vol 5 No 6 (2024): Jurnal Syntax Transformation
Publisher : CV. Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jst.v5i6.966

Abstract

A crisis that occurs in a company has the potential to damage the company's reputation. However, if the crisis can be handled properly, then the crisis will not harm the company. The purpose of this research is to find out the crisis communication steps and efforts made by the Public Relations of Daop 2 Bandung in dealing with the crisis situation caused by the train accident. Researchers use a descriptive analysis approach because it is considered capable of describing something clearly and each part can be studied one by one, so that the facts of a case can be revealed transparently. Data collection techniques in the form of interviews, in this study the data source consists of primary data and secondary data. Primary data was obtained from interviews with Mr. Ayep Hanapi as Public Relations Manager of PT KAI Daop 2 Bandung. The results showed that PT KAI Public Relations has made several efforts to maintain the company's image, namely: First, pre-crisis PT KAI applies the zero accident principle by increasing employee competence and discipline as well as maintaining facilities and infrastructure. Second, PT KAI's crisis team collaborates with stakeholders, provides solutions, is responsive in serving the media by preparing accurate data and fact information. Third, post-crisis to improve the image by providing compensation to employees and accident victims and conducting evaluations to improve train safety and security in the future.
Co-Authors Aghnia Dian Lestari Cintia Cintia Eko Fandi Prasetyawan Farida Nurfalah Grisha Amanda Heryani Agustina Jamilah Ahmad Neva Rositasari Nurudin Siraj Tantri Aditya Susanti