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All Journal International Journal of Economics, Business and Accounting Research (IJEBAR)
Indra Hastuti
University of Duta Bangsa Surakarta
Economics, Econometrics & Finance

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SUSTAINABILITY DEVELOPMENT IN THE BUSINESS COMMUNITY STUDENTS OF UNIVERSITAS DUTA BANGSA SURAKARTA WITH UNI-KL MALAYSIA STUDENTS BUSINESS COMMUNITY Indra Hastuti; Shariana Usman; Erna Chotidjah; Ratini Ratini
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 1 (2022): IJEBAR
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i1.4735

Abstract

Sustainable development in the field of entrepreneurship in the business community, students need to be developed so that after graduating students can still run their businesses to develop and sustainably. Indonesian and Malaysian students after graduating from college on average look for work and do not continue their business. This research was conducted to obtain a model of developing entrepreneurship training through a Project Based Learning approach based on contextual business problems, applying a real planned business. make a profit, create jobs, reduce unemployment and poverty in Indonesia. This study uses a qualitative research method with a simulation observation research strategy. Observations were made on business groups, where each group consisted of 4-5 students from Duta Bangsa University and Malaysian University students. This research was conducted for 4 months divided into 2 stages. The first stage of the research is to identify and map the fields of Micro, Small and Medium Enterprises (MSMEs) with the prerequisites of entrepreneurial competence possessed by students, this stage is carried out using a qualitative descriptive method. The second stage is to build an entrepreneurship training development model based on a business plan with a Project Based Learning approach. The results of the research are mapping student entrepreneurship and obtaining an entrepreneurship training development model.
STUDENT BUSINESS DEVELOPMENT AND SUSTAINABILITY Indra Hastuti; Indah Wahyu Utami; Sopingi Sopingi
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 5, No 3 (2021): IJEBAR : Vol. 05, Issue 03, September 2021
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v5i3.3067

Abstract

The entrepreneurship development program aims to foster and assist students who already have a business or are just starting a business so that their business develops and is sustainable. Business development and business sustainability of students are highly expected because many businesses have been carried out by students with very interesting ideas and creativity, but the business carried out did not last long for various reasons of busy completing college, thesis and others. Their problems are limited manpower, lack of cooperation with partners and unsustainable marketing. The method of implementing entrepreneurship development program activities for students is to provide socialization of activities, provide training in Human Resource Management, Financial Management, online marketing, use of the UDB Market place, workshops on making web designs followed by mentoring, business visits, and business bazaars to introduce products. The result of this Entrepreneurship Development Program activity is to make 20 student tenants have independent and growing and sustainable businesses. Keywords: Development, sustainability, entrepreneurship, independent business
Co-Authors Erna Chotidjah Indah Wahyu Utami Ratini Ratini Shariana Usman Sopingi Sopingi, Sopingi