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All Journal Journal of Auditing, Finance, and Forensic Accounting Global Financial Accounting Journal NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Widya Dharma Journal of Business Management Analysis Journal
Atik Ul Mussanadah
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Economics, Econometrics & Finance Environmental Science Social Sciences

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Pengaruh Perceived Risk dan Herding Behavior terhadap Intensi Berinvestasi dengan Covid-19 sebagai Variabel Pemoderasi Dian Agustina; Atik Ul Mussanadah; Destya Winda Kholifah; Sarniati Sarniati
Global Financial Accounting Journal Vol 6 No 1 (2022)
Publisher : Faculty of Economics, Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/gfa.v6i1.6494

Abstract

Purpose – This study aims to examine the effect of COVID-19 on investment intentions, the effect of perceived risk and herding behavior on investment intentions, and the effect of perceived risk and herding behavior on investment intentions moderated by COVID-19. Research Method - This research was conducted on individuals who have invested using purposive sampling. The number of samples obtained is 56 investors who invest in the capital market. The data were analyzed using SPSS version 25. Findings - The results showed that perceived risk and herding behavior had a positive effect on investment intentions and COVID-19 moderated the relationship between herding behavior and investment intentions, but on the other hand, COVID-19 did not moderate the relationship between perceived risk and investment intentions. Implication - This research is expected to contribute to improving the behavioral literature on financial markets related to the influence of perceived risk, herding behavior on investment intentions by adding COVID-19 as a moderating variable and to fill research gaps on investment interest during the COVID-19 pandemic in Indonesia which has not been widely studied. The results of the study can be used as consideration for stakeholders to increase individual investment intentions in the capital market by better understanding investor behavior, especially during the COVID-19 pandemic and the transitional period of economic recovery.
Enhancing Firm Value through CSR Disclosure in Crisis Period: Evidence from high-profile Asia-pacific firms Atik Ul Mussanadah
Widya Dharma Journal of Business - WIJoB Vol. 3 No. 2 (2024): Oktober 2024
Publisher : FAKULTAS EKONOMI DAN PSIKOLOGI UNWIDHA KLATEN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54840/wijob.v3i2.326

Abstract

This study investigates the impact of firms’ disclosure about their CSR efforts (CSRD) on firm value during crisis periods, focusing on high-profile companies in the Asia-Pacific region. The analysis examines high-profile companies within the Asia-Pacific region during 2020-2021, using archival data sourced from the Thomson Reuters database. This study finds that CSRD significantly impacts firm value during crises. During times of crisis, transparency in CSR activities is especially valued, as stakeholders seek companies with continuous principles and ethical practices that bond as a commitment to firms’ social responsibility within their surrounding business environment. This positive reputation helps high-profile companies maintain stakeholder relationships and bolster their market standing during global challenges. It highlights CSRD as a critical strategy for enhancing firm value in crisis periods, underscoring the foundational needs of firms in fulfilling their transparency and responsibility to stakeholder trust and supporting a company’s resilience during global crises.
Audit Quality Determinants with Audit Report Lag as a Moderator on State-Owned Enterprises in Indonesia Rohmah, Fian Tri; Pramono, Maylia; Mussanadah, Atik Ul
JAFFA Vol 12, No 2 (2024): October
Publisher : Master of Accounting Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/jaffa.v12i2.27431

Abstract

This research examines the moderating role of audit report lag (ARL) with the association between foundational audit elements (audit firm rotation, auditor switching, audit fees, and auditor gender diversity) and audit quality. By focusing on State-Owned Enterprises (SOEs) listed under the BUMN20 Index, it employs descriptive and inferential statistical analyses through panel data regression and Moderated Regression Analysis (MRA). The findings reveal that all non-moderated associations do not considerably influence audit quality. Inference from the moderation role, it is found that ARL weakens the correlation of audit fees and auditor gender diversity on audit quality. Shortly, it indicates the critical importance of maintaining output quality and timeliness in auditing.
Analysis of the Influence of Brand Advertising and Brand Attachment on Consumer Purchasing Decisions in the Fashion Industry Azizah, Zainab; Al Adawiyah, Rumaisah Azizah; Mussanadah, Atik Ul
Management Analysis Journal Vol. 13 No. 3 (2024): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v13i3.24105

Abstract

This study aims to analyze the influence of brand advertising and brand attachment on consumer purchasing decisions in the fashion industry. This study is motivated by the importance of understanding marketing strategies that can drive consumer behavior amidst increasingly competitive brand competition. A quantitative approach was used in this study, with a survey method through online questionnaire distribution to randomly selected respondents. A total of 172 valid respondents participated in this study. Data analysis was carried out using the Partial Least Squares Structural Equation Modeling (PLS-SEM) technique through SmartPLS software. The results showed that brand advertising had a significant effect on brand attachment (β = 0.628; T = 14.79; p <0.001) and on purchasing decisions (β = 0.377; T = 4.22; p <0.001). In addition, brand attachment also had a significant effect on purchasing decisions (β = 0.238; T = 2.35; p = 0.019). These findings indicate that effective advertising strategies can not only increase consumer brand attachment but also directly and indirectly drive purchasing decisions. Therefore, companies in the fashion industry need to integrate emotional approaches in advertising to strengthen brand attachment and create consumer loyalty.
Pemberdayaan Ekonomi Masyarakat Dusun Thekelan melalui Pemanfaatan Limbah Organik menjadi Eco-Enzyme Ekaviana, Dessy; Trisni Suryarini; Hasan Mukhibad; Nur Anita; Atik Ul Mussanadah; Andhina Putri Keriyanti
Nusantara: Jurnal Pengabdian kepada Masyarakat Vol. 5 No. 4 (2025): November: NUSANTARA Jurnal Pengabdian Kepada Masyarakat
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v5i4.6550

Abstract

Household organic waste production in Thekelan Hamlet has increased along with population density and agricultural activities, potentially having negative impacts on the environment and health. However, this waste actually has the potential to be processed into environmentally friendly products with economic value, one of which is eco-enzymes. This community service activity aims to increase community awareness and skills in processing organic waste into eco-enzymes through a participatory approach, technical training, and live demonstrations. The main partners in this activity are housewives and village environmental cadres, who are the main targets for introducing organic waste processing techniques. During the implementation, participants were trained on the benefits and how to produce eco-enzymes independently. This activity not only provided an understanding of the eco-enzyme production process but also motivated participants to produce eco-enzymes independently at home. The results of this activity showed a significant increase in understanding of the benefits of eco-enzymes as an environmentally friendly product, which can be used as a natural cleaner and organic fertilizer. In addition, participants also began to demonstrate the initiative to produce eco-enzymes independently, which has the potential to reduce household organic waste and increase economic value through the utilization of this product. The findings from this activity demonstrate that community-based waste management can not only be an environmentally friendly solution but also has high economic value. This empowerment model can serve as a sustainable model and be implemented in other areas, providing extensive benefits to the environment and the local economy. Furthermore, this activity introduced the concept of sustainable waste management to the community, providing them not only with new knowledge about organic waste processing but also with the opportunity to apply these techniques in their daily lives.
Co-Authors Al Adawiyah, Rumaisah Azizah Andhina Putri Keriyanti AZIZAH, ZAINAB Destya Winda Kholifah Dian Agustina Ekaviana, Dessy Hasan Mukhibad Nur Anita Pramono, Maylia Rohmah, Fian Tri Sarniati Sarniati Trisni Suryarini