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All Journal Journal of Indonesian Management Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review
Indah Ussania
Universitas Islam Negeri Sumatera Utara
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Sharia Insurance Marketing Distribution Channel Indah Ussania; Nuri Aslami
Journal of Indonesian Management (JIM) Vol. 2 No. 2 (2022): June
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i2.698

Abstract

Product distribution is one of the marketing process's activities. Many product manufacturers do not sell to end users directly. This is due to the fact that cost distribution is typically the primary reason corporations do not sell items to end customers. The marketing channel is in charge of getting the product from the manufacturer (the insurance company) to the consumer/customer. This can overcome the owner of a product or service's isolation from the people who require it in terms of time, location, and property. This marketing channel, in reality, necessitates product marketing channel management in compliance with OJK standards. In addition, any rivalry that emerges in the marketing channel while selling insurance goods. As a result, the goal of this article is to go into detail about the marketing channels for insurance products in public marketing.
Performance Analysis of Agents in Offering Pru Cinta Insurance Products at PT Prudential Binjai Branch Indah Ussania; Tri Inda Fadhila Rahma
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 2 No. 1 (2022): Juni
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v2i1.551

Abstract

Insurance is a two-party arrangement in which the majority of Indonesians have signed insurance agreements or policies with state and commercial insurance organizations. It’s a waste of money and serves no use. It may be inferred that the goal of this study is to use qualitative data collection approaches such as literature reviews and interviews with a variety of consumers or customers at the PT Prudential Branch Binjai. The findings of this study show how agents marketing PruCinta PT Prudential products to customers perform..
Co-Authors Nuri Aslami Tri Inda Fadhila Rahma