A.A. Sri Purnami
Fakultas Ekonomi Universitas Warmadewa

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Pengaruh Kualitas Layanan dan Citra Perusahaan terhadap Loyalitas Nasabah pada PT. BPR Sari Jaya Sedana di Klungkung Kadek Novita Maharani Dewi; A.A. Ketut Jayawarsa; A.A. Sri Purnami
Warmadewa Economic Development Journal (WEDJ) Vol. 2 No. 1 (2019): Warmadewa Economic Development Journal
Publisher : Program Studi Ekonomi Pembangunan, Fakultas Ekonomi, Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/wedj.2.1.1150.18-30

Abstract

The aims of this research is to know the influence of the quality of service and customer loyalty towards the company's image simultaneously and partial on BPR Sari Jaya Sedana. Samples become the object of the research is the customer on BPR PT Sari Jaya Sedana. The analysis of the data used is test validity and reliability, test the assumptions of classical linear regression method, and multiple. The results showed that the simultaneous service quality and corporate image of the positive effect significantly to customer loyalty. Then partially also the service quality and corporate image of the positive effect significantly to customer loyalty.
Pengaruh Dana Pihak Ketiga, Kecukupan Modal dan Risiko Kredit terhadap Profitabilitas LPD Desa Adat Jimbaran Periode Tahun 2013-2017 Kadek Jedicia Valentina Yo; A.A. Sri Purnami; A. A. Gede Agung Parameswara
Warmadewa Economic Development Journal (WEDJ) Vol. 3 No. 1 (2020): Warmadewa Economic Development Journal
Publisher : Program Studi Ekonomi Pembangunan, Fakultas Ekonomi, Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/wedj.3.1.1591.21-28

Abstract

To answer the questions posed in this study, the method of the Classic Assumption Test, Multicollinearity Test, Heterocedasticity Test, Autocorrelation, Multiple Linear Regression Analysis, t Test, Determination Coefficient, and the third F Test, capital adequacy and credit risk to the profitability of Credit Institutions Desa (LPD) Adat Jimbaran Village, and through the data collection method used is a multiple linear regression data analysis technique method. Thus it can be made multiple linear regression as follows: DPK variables are positive and not significant to profitability, if deposits increase then profitability will increase, and vice versa. The capital adequacy variable has a positive and not significant effect on profitability, if capital adequacy increases the profitability increases, so that the opposite variable credit adequacy has a negative and not significant effect on profitability, if credit credit increases then profitability will increase, and vice versa.