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All Journal eCo-Buss Prosiding National Conference for Community Service Project
Ho Gefi Lee
Universitas Internasional Batam
Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education

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Analysis Of Service Quality, Food Quality, Atmosphere Against Revisit Intention and Positive Word Of Mouth at Casual Dining Restaurant in Batam City Ho Gefi Lee; Renny Christiarini
eCo-Buss Vol. 4 No. 2 (2021): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v4i2.274

Abstract

The purpose of this study is to analysis the impact of three elements of service quality dimensions (reliability, responsiveness and tangible), food quality and atmosphere on satisfaction, and to analysis if customer satisfaction have an impact to customer revisit intention and positive word of mouth. Data were collected from customers who had visited casual dining restaurants in Batam city through a self-administered questionnaire. Research questionnaires were distributed by researchers via google form, and have collected 359 (three hundred and fifty-nine) respondent data. This study shows that the three dimensions of service quality and food quality were significant to customer satisfaction. Also, the customer satisfaction were significant to positive word of mouth. But this study also shows that atmosphere was found not significant to customer satisfaction, and customer satisfaction not significant to revisit intention. This research conjectured that factors that influence the customers to be more satisfaction and do revisit to the casual dining restaurant are worthy of repeat research because of the decrease COVID-19 cases in batam city.
Start-Up Daerah Wisata Melalui Edukasi dan Manajemen Sampah di Kampung Pelangi Melvin Carrie; Derwin Gallen; Alessandro Del Piero; Ellen Engelica; Kenny Ogusstianto; Dessy Karlina; Jenny June; Ho Gefi Lee
National Conference for Community Service Project (NaCosPro) Vol 1 No 1 (2019): The First National Conference of Community Service Project 2019 (Accepted Papers)
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kampung Pelangi is one of the tourist villages that are in Tanjung Uma, Batam. The creation of Kampung Pelangi that is filled with colors begins with a simple idea, but as time goes by, this idea that was just an idea has become a reality that is pioneered by one of the members of Baitul Maal was Tamwil (BMT) Seri Pelangi Kepri. The problem that we found from our research is the place that is used as a tourism spot has a lot of garbage around it, and because of that, it reduce the beauty of the tourism spot itself. The purpose of this research is to make garbage bins around the area of the tourism spot and educate the public so that Kampung Pelangi can be more beautiful and comfortable in the eyes of local residents as well as foreigners. The method that we use in this research is a qualitative study design with observational descriptive. Then there are also assessment techniques that are carried out by field survey, group discussion that involves participants, open interview, and literature study. The result from our research proves that the activities that we do together in the area produced a very satisfying result, because of the teamwork and helping each other.
Co-Authors Alessandro Del Piero Derwin Gallen Dessy Karlina Ellen Engelica Jenny June Kenny Ogusstianto Melvin Carrie Renny Christiarini