Arya Putra, I Putu Dudyk
Institut Desain Dan Bisnis Bali

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PENGUATAN PENGUASAAN KOMPETENSI FOTOGRAFI, VIDEOGRAFI DAN TATA KELOLA MEDIA SOSIAL PADA POKDARWIS PEMANIS HERITAGE, DESA WISATA BIAUNG, TABANAN, BALI Desak Putu Yogi Antari Tirta Yasa; I Putu Dudyk Arya Putra
Gorga : Jurnal Seni Rupa Vol 10, No 2 (2021): Gorga : Jurnal Seni Rupa
Publisher : Fakultas Bahasa dan Seni Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/gr.v10i2.28913

Abstract

POKDARWIS (Tourism Awareness Group) Pemanis Traditional Village, hereinafter referred to Pemanis Heritage, is part of the Biaung Cultural Tourism Village tourism group located in Penebel District, Tabanan Regency, Bali Province which focuses on nature and cultural tourism. The problem faced by Pemanis Heritage is that there is no logo that is the identity of Pemanis Heritage, so that until now Pemanis Heritage does not have letterhead, stamp and other administrative purposes. In addition, the promotional media at Pemanis Heritage are also not optimal, such as the absence of graphic info, sign systems and other promotional media. Pemanis Heritage has social media accounts but has not been used optimally as a promotional medium. This shortage occurs due to the absence of human resources who master the management of social media content, photography and videography skills. Departing from the problems mentioned above, this community service activity offers a solution by developing a logo design as the identity of Pemanis Heritage, providing competency training in photography, videography and managing social media content to maximize the promotion of natural and cultural tourism of Pemanis Heritage. The outputs of this activity are mandatory outputs in the form of scientific articles published in national journals or articles on proceedings of national seminars, activity videos, articles on print/digital mass media, as well as increasing the empowerment of partners in Pemanis Heritage.Keywords: social media, photography, videography, pemanis. AbstrakPOKDARWIS (Kelompok Sadar Wisata) Desa Adat Pemanis yang selanjutnya disebut sebagai Pemanis Heritage adalah bagian dari kelompok wisata Desa Wisata Budaya Biaung yang terletak di Kecamatan Penebel, Kabupaten Tabanan, Provinsi Bali yang berfokus pada wisata alam dan budaya. Permasalahan yang dihadapi oleh Pemanis Heritage adalah belum adanya logo yang menjadi identitas Pemanis Heritage, sehingga hingga saat ini Pemanis Heritage belum memiliki kop surat, stempel dan keperluan administrasi lainnya. Selain itu, media promosi yang ada di Pemanis Heritage juga belum maksimal, seperti belum adanya info grafis, sign sistem dan media promosi lainnya. Pemanis Heritage memiliki akun media sosial tetapi belum dimanfaatkan secara maksimal sebagai media promosi. Kekurangan ini terjadi akibat belum adanya SDM yang menguasai tata kelola konten media sosial, keahlian fotografi dan videografi. Berangkat dari permasalahan tersebut di atas, kegiatan pengabdian kepada masyarakat ini menawarkan solusi dengan membuatkan desain logo sebagai identitas Pemanis Heritage, memberi pelatihan kompetensi fotografi, videografi dan tata kelola konten media sosial untuk memaksimalkan promosi wisata alam dan budaya Pemanis Heritage. Luaran dari kegiatan ini adalah luaran wajib berupa artikel ilmiah yang diterbitkan dalam jurnal nasional atau artikel prosiding seminar nasional, video kegiatan, artikel pada media massa cetak/digital, serta peningkatan keberdayaan mitra di Pemanis Heritage.Kata Kunci:media sosial, fotografi, videografi, pemanis. Authors:Desak Putu Yogi Antari Tirta Yasa : Institut Seni Indonesia DenpasarI Putu Dudyk Arya Putra : Institut Seni Indonesia Denpasar References:Asiani, Febri. (2019). Persuasive Copy Writing, Sebuah Seni Menjual Melalui Tulisan. Yogyakarta: Quadrant.Ida, Rachmah. (2014). Metode Penelitian Studi Media dan Kajian Budaya. Jakarta: Kencana.Soedjono, Soeprapto. (2006). Pot Pourri Fotografi. Jakarta: Penerbit Universitas Trisakti.
PORTRAIT PHOTO STUDY AS COMMUNICATION MEDIA IN A POLITICAL CAMPAIGN I Putu Dudyk Arya Putra; Ramanda Dimas Surya Dinata; Agung Wijaya
Jurnal Nawala Visual Vol 1 No 1 (2019): Jurnal Nawala Visual Mei 2019
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Institut Desain dan Bisnis Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35886/nawalavisual.v1i1.10

Abstract

Campaign in principle is a process of individual or group communication activities institutionalized and aims to create a certain impact. Political contestation at this time currently uses various media as mass communication. One of the most widely used media communications in political campaigns is portrait photos. In a portrait photo that is seen is the protrusion of a figure in a picture frame. Portrait photos are widely used in today's political campaign media and appear to be a mandatory element in campaign media. Its almost certain when there are political activities such as general elections, presidential elections and others, campaign media that display portraits of political figures can be found in strategic public places. Usually photos that are selected or set to be communicative and the appearance of the expressions from political figures sparks smiles and laughter to gain sympathy from their constituents. The form of portrait photos in campaign media appears in various mediums such as banners, billboards, pins, stickers, posters, t-shirts, and others. The communication that is built in the portrait photo media is non verbal communication that requires viewers to see visuals or images. This become interesting to study because portrait photos are not enough to only be read as visual that display personal figures but can be seen from a social angle because their presence functions as signs and illustrative elements.
PELATIHAN FOTOGRAFI DAN PENGELOLAAN MEDIA SOSIAL PADA POKDARWIS PEMANIS HERITAGE DESA WISATA BIAUNG TABANAN BALI I Putu Dudyk Arya Putra
Jurnal Nawala Visual Vol 4 No 1 (2022): Jurnal Nawala Visual Mei 2022
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Institut Desain dan Bisnis Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35886/nawalavisual.v4i1.353

Abstract

Pemanis Heritage is part of the Biaung Cultural Tourism Village tourism group located in Penebel District, Tabanan Regency, Bali Province. The Biaung Cultural Tourism Village concept has been developed since 2006. The Biaung Cultural Tourism Village concept consists of several tourism awareness groups (POKDARWIS) located in each of the traditional villages in the Biaung Village area. POKDARWIS Desa Adat Pemanis, here in after referred to as Pemanis Heritage, is managed independently by Desa Adat Pemanis by forming a Pemanis Heritage manager and its activities involve all elements of the community of Desa Adat Pemanis, one of which is the Sekaa Teruna or traditional village youth organizations. Pemanis Heritage prioritizes natural and cultural tourism. This is in accordance with the unspoiled potential of the Sweet Traditional Village. Cultural tourism that can be developed at Pemanis Heritage is closely related to the cultural richness in Pemanis, such as the existence of ancient temple sites with the form of punden terraces and menhirs, agrarian traditions that are still maintained by the community, traditional culinary riches, and other potentials that continue to be explored. The problem faced by POKDARWIS Pemanis Heritage is, the management of existing promotional media that has not been maximized, Pemanis Heritage has several social media accounts such as Facebook and Instagram. However, the management of these two accounts has not been maximized so that it cannot be a media for promotion and the right information. This deficiency occurs due to the absence of Human Resources who understand the concept of digital marketing, especially the management of social media content, photography and videography skills. The solution offered in this activity program is to provide photography training by concentrating on the use of simple photography techniques that are still based on photographic science such as Speed, Diaphragm, ISO, composition, lighting, depth of field and several approaches in taking photographic objects so that the purpose of this research is valuable. in the improvement and introduction of a new tourist destination POKDARWIS Pemanis Heritage, Biaung village, Penebel Bali.
Perancangan Buku “Jaje Pulegembal Payas” Sebagai Sarana Literasi Serati Banten Di Desa Sedang I Putu Dudyk Arya Putra; Desak Putu Yogi Antari Tirta Yasa
Journal on Education Vol 6 No 1 (2023): Journal On Education: Volume 6 Nomor 1 Tahun 2023
Publisher : Departement of Mathematics Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joe.v6i1.4094

Abstract

Yadnya is a sincere holy sacrifice that can be displayed in symbolic forms that are used as a means of worship and offerings to God. Symbols from nature can be seen in the content and form of presentation of ceremonial means. Banten is the main means of ceremony used to realize these offerings. Broadly speaking, ceremonies in Bali are divided into 3 levels, namely Nista, Madya and Utama. The means of ceremony in the form of offerings also differ depending on the level of the ceremony. Jaje pulogembal payas is one part of the banten. The basic ingredients of Pulegembal are made from rice flour which is processed using warm water, after which it is colored and kneaded until it resembles a dough which can then be shaped. After forming, jaje pulogembal payas is then fried and dried in the sun to preserve it before being used as a means of ceremony. In the past, this pulegembal dye used natural dyes, but in its development, food coloring has now been used. The forms of Jaje pulogembal payas are depictions of the universe and its contents, starting from humans, animals, trees, marine life, to the tools used in everyday life. Generally, the people who make jaje pulogembal payas are the Serati. Serati is a person who has expertise in making a series of ceremonial facilities at religious ceremonies in Bali and has been ordained in the form of a ceremony and whose existence is recognized by the village. In addition, the opportunity to learn how to make jaje pulogembal payas is only there when there is a big ceremony at the intermediate or primary level, so jaje pulogembal payas is not made all the time. This rare learning opportunity, coupled with the sometimes stiff properties of Serati, makes jaje pulogembal payasini have a 'tense' impression that not everyone has the courage to learn it. Therefore, especially literacy tools that can display jaje pulogembal payas visually are very important in preserving the knowledge of making jaje pulegembal. Medium Village was chosen as the location of the case object because Medium Village is the village of the writer, so the writer has close proximity to the location so that the writer really understands the situation and conditions in the field. This study uses qualitative research methods with observation, interviews, visual materials and documentation.
PELATIHAN FOTOGRAFI, VIDEOGRAFI DAN MENULIS BERITA DI MEDIA SOSIAL UNTUK PENYANDANG DISABILITAS DI ANNIKA LINDEN CENTRE I Putu Dudyk Arya Putra; Agung Wijaya
Jurnal Lentera Widya Vol 3 No 1 (2021): Jurnal Lentera Widya Desember 2021
Publisher : LPPM Institut Desain dan Bisnis Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35886/lenterawidya.v3i1.274

Abstract

A B S T R A C T English translation. Today's growing digital world also affects the variety of types of work for disabilities. One of the prospective job opportunities for disabled people is freelance work. Freelance work for the disabled is available among others in the world of photography, design and writing such as photographers, news contributors / journalists, graphic design, copywriters, social media admins. These positions certainly require special skills so that disabilities can develop a career in the creative industry sector. If pursued, freelance work can be one of the career alternatives for disability. Many disabled colleagues have an interest in photography but are constrained by physical limitations and the availability of needed devices. Through a series of community service through training in the framework of disability day, want to introduce the world of photography and at the same time utilize the functionality of mobile phones so that it can be maximized by people with disabilities. Photography skills such as editing and other related abilities such as video editing will be useful for disabilities to lead a career into the creative world of photography. The world of photography and journalism are two things that are interrelated, writing becomes a skill mastered by people with disabilities as a writer. The need for journalistic training for disabilities becomes important as a starting point for disability recognizing interests in the field and further building a career in that field. A B S T R A K Dunia digital yang semakin berkembang saat ini turut mempengaruhi variasi jenis pekerjaan bagi disabilitas. Salah satu peluang pekerjaan yang prospektif bagi disabilitas adalah pekerjaan freelance. Pekerjaan freelance bagi disabilitas tersedia antara lain di dunia fotografi, desain dan penulisan contohnya profesi seperti fotografer, kontributor berita/jurnalis, desain grafis, copywriter, admin media sosial. Posisi-posisi tersebut tentunya mensyaratkan keterampilan khusus agar disabilitas dapat mengembangkan karir di sektor industri kreatif tersebut. Apabila ditekuni, pekerjaan freelance dapat menjadi salah satu alternatif karir untuk disabilitas.Banyak rekan disabilitas memiliki minat di dunia fotografi namun terkendala keterbatasan fisik maupun ketersediaan device yang dibutuhkan. Melalui serangkaian pengabdian kepada masyarakat melalui pelatihan dalam rangka hari disabilitas, ingin memperkenalkan dunia fotografi dan sekaligus memanfaatkan fungsionalitas ponsel agar dapat dimaksimalkan oleh penyandang disabilitas. Kemampuan fotografi seperti editing dan kemampuan terkait lainnya seperti video editing akan berguna bagi disabilitas untuk menuju karir ke dunia kreatif fotografi. Dunia fotografi dan jurnalistik adalah dua hal yang saling terkait, penulisan menjadi keahlian yang dikuasai oleh penyandang disabilitas sebagai penulis. Kebutuhan akan adanya pelatihan jurnalistik bagi disabilitas menjadi penting sebagai titik awal disabilitas mengenali minat di bidang tersebut dan untuk selanjutnya dapat membangun karir di bidang tersebut.