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All Journal E-Journal Of Cultural Studies Gelar : Jurnal Seni Budaya Besaung : Jurnal Seni Desain dan Budaya Jurnal Nawala Visual Narada : Jurnal Desain dan Seni International Journal of Engineering, Science and Information Technology DIVAGATRA - Jurnal Penelitian Mahasiswa Desain Jurnal Dimensi DKV Seni Rupa dan Desain Innovative: Journal Of Social Science Research
Ramanda Dimas Surya Dinata
INSTITUT DESAIN DAN BISNIS BALI
Arts Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Education Electrical & Electronics Engineering Energy Engineering Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Physics Public Health Social Sciences Transportation Other

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PORTRAIT PHOTO STUDY AS COMMUNICATION MEDIA IN A POLITICAL CAMPAIGN I Putu Dudyk Arya Putra; Ramanda Dimas Surya Dinata; Agung Wijaya
Jurnal Nawala Visual Vol 1 No 1 (2019): Jurnal Nawala Visual Mei 2019
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Institut Desain dan Bisnis Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35886/nawalavisual.v1i1.10

Abstract

Campaign in principle is a process of individual or group communication activities institutionalized and aims to create a certain impact. Political contestation at this time currently uses various media as mass communication. One of the most widely used media communications in political campaigns is portrait photos. In a portrait photo that is seen is the protrusion of a figure in a picture frame. Portrait photos are widely used in today's political campaign media and appear to be a mandatory element in campaign media. Its almost certain when there are political activities such as general elections, presidential elections and others, campaign media that display portraits of political figures can be found in strategic public places. Usually photos that are selected or set to be communicative and the appearance of the expressions from political figures sparks smiles and laughter to gain sympathy from their constituents. The form of portrait photos in campaign media appears in various mediums such as banners, billboards, pins, stickers, posters, t-shirts, and others. The communication that is built in the portrait photo media is non verbal communication that requires viewers to see visuals or images. This become interesting to study because portrait photos are not enough to only be read as visual that display personal figures but can be seen from a social angle because their presence functions as signs and illustrative elements.
Refleksi Situasi Sosial Budaya Masyarakat Bali Melalui Analisa Film Dokumenter Karya Mahasiswa/I IDB Bali Anak Agung Ngurah Bagus Kesuma Yudha; Ramanda Dimas Surya Dinata
Innovative: Journal Of Social Science Research Vol. 3 No. 2 (2023): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v3i2.745

Abstract

Tujuan penelitian adalah untuk menganalisis film dokumenter yang dikaitkan dengan situasi sosial budaya masyarakat Bali saat ini. Film dokumenter mampu merangkum catatan yang dapat memperlihatkan keseluruhan malalui sebuah karya dan dapat dinikmati oleh orang banyak. Catatan yang dimaksud ialah sebuah film dokumenter, nilai lebih dari sebuah film dokumenter yaitu dapat menarik minat audiens untuk peduli terhadap kebudayaan Bali, dan juga dapat dijadikan media pembelajaran. Dari segi kuantitas dan kualitas, cukup banyak informasi yang dapat dirangkum ke dalam bentuk film dokumenter, nilai-nilai yang tersirat lebih cepat ditangkap karena adanya kelebihan dari sisi audio dan visual. Lima Film Dokumenter, mulai dari Film Dokumenter Pengrajin Gamelan Bali, Film Dokumenter Kopi Zeen, Film Dokumenter Pengrajin Makrame, Film Dokumenter Seniman Papan Lukis, Dan Film Dokumenter LYS memiliki kaitan yang erat dengan situasi sosial dan budaya masyarakat Bali saat ini. Nilai-nilai yang mapan selama ini telah mengalami perubahan yang pada gilirannya menimbulkan keresahan psikologis dan krisis identitas di banyak kalangan masyarakat Bali. Dalam hal ini sangat penting jika tidak menutup diri dari perkembangam zaman saat ini, masuknya budaya modern menjadikan generasi muda untuk mampu beradaptasi tanpa menghilangkan budaya sendiri. Adaptasi ini dilakukan dengan tetap mengikuti perkembangan zaman dan senantiasa melestarikan budaya yang sudah ada sebelumnya.
PREWEDDING PHOTO HYPERREALITY IN BALI Ramanda Dimas Surya Dinata; I Wayan Ardika; I Nyoman Darma Putra; Ida Bagus Gde Pujaastawa
E-Journal of Cultural Studies Vol 15 No 3 (2022): Volume 15, Number 3, August 2022
Publisher : Cultural Studies Doctorate Program, Postgraduate Program of Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/cs.2022.v15.i03.p02

Abstract

The practice of Hindu marriages in Bali has been unknowingly hit by the name pop culture, or in lifestyle terms as pre-wedding photos. The wedding customs of the Hindu community in Bali as a local tradition or local culture that previously did not recognize the term pre-wedding photos began to be inserted and produced through materialistic discourses and practices. Pre-wedding photos encourage the presence of an element of hyperreality from the millennial lifestyle that is mixed by digital and virtual spaces, as a trend of 'futuristic', 'replica', and 'copy' which has actually surpassed reality itself since its presence in 1996. The research is located in Bali and uses qualitative methods. The problems studied include (1) why there is a tendency for hyperreality in pre-wedding photos; (2) what are the forms of hyperreality of pre-wedding photos in Bali; (3) what are the implications of the hyperreality of pre-wedding photos in Bali. In general, this research is to deconstruct what is behind the pre-wedding photo phenomenon and reveal facts that can provide an overview of knowledge and understanding of its relationship with the hyper-reality of pre-wedding photos in Bali. The analysis of this research uses several theories, namely hypersemiotic theory, deconstruction theory, and commodification theory. The results show that (1) the factors that cause hyperreality in pre-wedding photos are lifestyle factors, commercial industry factors, globalization factors, and the factors of negotiation between photographers and clients (brides); (2) forms of hyperreality in pre-wedding photos in Bali show visual engineering, cultural fabrication, love accentuation, hybrid identity, parody and reinterpretation of style; (3) the implications of the hyperreality of pre-wedding photos in Bali show three implications, namely the implications of aesthetic innovation, the implications of an unstable commercial industry, and the implications of shifting meaning. What is presented in the pre-wedding photo phenomenon is a celebration of desire (symbol sales) in various manipulative ways and various supporting media. Keywords: Hyperreality, pre-wedding photos, Hindu community, Bali
Perancangan Identitas Visual Serta Media Promosi Dapur Yura Wiguna, I Putu Agus Jaya; Dinata, Ramanda Dimas Surya; Rimbawan, Ari; Lestari, Ni Putu Emilika Budi; Setyawan, Agus Budi
DIVAGATRA - Jurnal Penelitian Mahasiswa Desain Vol 5 No 1 (2025): DIVAGATRA #09
Publisher : Fakultas Desain Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/divagatra.v5i1.15760

Abstract

Dapur Yura is a Micro, Small, and Medium Enterprise (MSME) engaged in the Indonesian culinary sector. This MSME serves various typical Indonesian menus, such as yellow rice, geprek chicken, fresh vegetables, and tumpeng rice, which are made with quality ingredients and authentic flavors. Founded by Pipin Swandewi in 2023, Dapur Yura is located at Jalan Raya Baturiti No. 99, Batunya, Baturiti District, Tabanan Regency, Bali. Currently, Dapur Yura does not have a strong visual identity to reflect the characteristics of its products. In addition, the available promotional media is still limited, so it has not been able to reach a wider market. This design aims to create a visual identity, such as a logo and Graphic Standard Manual (GSM), which can increase brand awareness. In addition, a marketing strategy is also designed through offline promotional media, such as signboards, banners, and business cards, as well as online media in the form of Instagram content. This study uses observation methods and direct interviews with MSME owners, as well as a SWOT analysis to identify business strengths, weaknesses, opportunities, and threats. With this design, Dapur Yura is expected to increase sales, expand market segmentation, and become better known to the public.
PERANCANGAN IDENTITAS VISUAL DAN KEMASAN UMKM SANDAT BALI DI DESA BATURITI, BALI: Designing Visual Identity and Packaging of UMKM Sandat Bali in Baturiti Village, Bali Ni Putu Adetya Regina Damayanti, Ni Putu Adetya Regina Damayanti; Ari Rimbawan; Ramanda Dimas Surya Dinata
Jurnal Dimensi DKV: Seni Rupa dan Desain Vol. 10 No. 1 (2025): Jurnal Dimensi DKV Seni Rupa dan Desain
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jdd.v10.i1.22548

Abstract

Designing Visual Identity and Packaging of UMKM Sandat Bali in Baturiti Village, Bali. Sandat Bali MSME is a local business specializing in women's sandals that incorporate Balinese art and cultural wisdom. However, it struggles with an inconsistent and less attractive visual identity and packaging, reducing its market competitiveness. This study aims to enhance its brand image through a harmonious design approach by integrating monoline, classic, and Art Nouveau elements that reflect Balinese cultural richness. A bright color palette inspired by sandal flowers and summer, along with elegant serif typography, gives the brand a unique identity. The addition of ornamental borders enhances packaging aesthetics, creating a premium feel. A well-defined visual identity and appealing packaging design can improve market competitiveness, strengthen emotional connections with customers, and enhance brand loyalty. This research highlights how an effective visual identity contributes to successful branding and marketing, emphasizing the importance of aesthetics in boosting consumer engagement with local products.
Documentary Video Introduction of Modern Tebe System Based on Video in Cemenggaon Village, Sukawati, Gianyar Palguna Brahmanta, I Wayan Agus; Surya Dinata, Ramanda Dimas; Pradnyanita, Anak Agung Sagung Intan
International Journal of Engineering, Science and Information Technology Vol 5, No 3 (2025)
Publisher : Malikussaleh University, Aceh, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52088/ijesty.v5i3.890

Abstract

Cemenggaon traditional village, located in Sukawati Gianyar subdistrict, has developed a modern tebe system to deal with the problem of organic waste. This modern tebe has been implemented in every resident's house, with around 245 heads of families already having at least two modern tebe. Cooperation between the government, stakeholders, and others is needed to manage non-organic waste. Also, residents, where several waste banks and non-organic waste have been prepared, will be sorted and have a sale value. Introducing the modern tebe system to the broader community, especially the younger generation, will train a responsible attitude towards preserving nature by caring for and keeping the environment clean of rubbish. Some respondents do not know and do not have sufficient insight into organic waste management, nor do they know how to handle organic waste using the modern tebe system.
Creation of a 3D animated film titled "Made and the Lost Spirit" Krishna, Ida Bagus Ista; Dinata, Ramanda Dimas Surya; Jaya, Kadek Prana; Rimbawan, Ari
International Journal of Engineering, Science and Information Technology Vol 5, No 3 (2025)
Publisher : Malikussaleh University, Aceh, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52088/ijesty.v5i3.893

Abstract

3D Animation is a form of Animation that uses three-dimensional objects so that the visuals presented look more real and immersive. 3D objects can be rotated and viewed from various perspectives. Bali, with its unique cultural values, should not only be a tourist attraction but can also be the basis for creating multiple creations, especially in animation design, which can be an attraction and introduce Balinese culture to the international arena. In this research, the Animation tells the story of a child named Made who did not have a parental figure from childhood and lived alone with his grandfather in the village. The village where Made lives is not safe; evil demons have destroyed it. This made Made trained by his grandfather to become a strong child worthy of adventure to save the village and find his missing parents. Made's adventure is not alone; Made is accompanied by a good spirit in the form of a barong named Dharma, who will guide Made's journey. Made's efforts are constantly hampered by his older brother, who is an evil spirit with great power, and the only way Made can stop his grandfather is by joining forces with Dharma. The method used in this research is computer graphics with pre-production, production, and post-production stages. This research aims to design an animation entitled Made and The Lost Spirit inspired by the values of the Galungan holiday celebration in Bali. Apart from this, the novelty of this Animation lies in highlighting Balinese culture and ornaments in the visual elements presented in the creation of international standard quality animation with intellectual Property owned by the author.
A qualitative photographic analysis of Guardian figures in Chinese temples in Bali: visual rhetoric and cultural hybridity Dinata, Ramanda Dimas Surya; Hendrawan, Freddy; Setyawan, Agus Budi; Prameswari, Gusti Ayu Ratih
Gelar: Jurnal Seni Budaya Vol. 23 No. 1 (2025)
Publisher : Institut Seni Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33153/glr.v23i1.7131

Abstract

This study investigates how the guardian figures in Chinese temples across Bali visually represent cultural hybridity between Chinese religious traditions and Balinese symbolic aesthetics. Using a descriptive-interpretive qualitative approach based on the idea of visual rhetoric, this study examines seven temples across Balinese regencies. Photographic documentation and ethnographic interviews with temple representatives and craftsmen were conducted to collect data. In this sense, photography is a documentation tool, yet also a visual analysis method, providing a deeper interpretation of cultural negotiation. This study shows that while the guardian figures within the Chinese temples in Bali retain core Chinese iconographic elements, such as mythological animals and heroic deities, they also adopt Balinese traditional ornaments. Due to influenced by the both Chinese and Balinese heritage of the Chinese-Balinese community, these visual adaptations demonstrate a conscious integration of Balinese cultural identity within Chinese sacred forms. In this sense, guardian figures play a significant role as visual intermediaries within sacred spaces, representing both protective symbolism and the spatial hierarchy of the temple’s design. Ultimately, this study contributes to the understanding of transcultural religious design and provides insights into the role of visual culture as a medium of spiritual expression and the construction of hybrid identity within a multicultural urban environment.
“Keraton’s Culinary”: Strategi Edukasi Budaya Melalui Board Game Augmented Reality Bagi Gen Z Yogyakarta Santana, Romario; Hendrawan, Freddy; Dewi, Ni Made Emmi Nutrisia; Dinata, Ramanda Dimas Surya
Besaung : Jurnal Seni Desain dan Budaya Vol. 10 No. 3 (2025): Besaung: Agustus-November
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jsdb.v10i3.5931

Abstract

The rapid development of technology and intense exchange of information has caused the younger generation to be easily influenced by outside cultures. This has resulted in the traditional food of Kraton Yogyakarta, which is full of philosophy and deep cultural values, is threatened to be forgotten by the current generation, especially Generation Z in Yogyakarta. The purpose of this research and design is to focus on efforts to preserve traditional food through board game media integrated with Augmented Reality technology to educate the importance of traditional cuisine as a regional cultural identity. The design method uses the ADDIE (Analysis, Design, Development, Implementation, Evaluation) model, which consists of needs analysis, game conceptual design, prototype development, trial implementation, and effectiveness evaluation. This method was chosen because it provides a systematic structure in designing an effective gaming experience. The results of the study indicate that there is a crisis of knowledge regarding traditional culinary culture among Generation Z in Yogyakarta, caused by a lack of media that presents such content in a visually appealing and technologically relevant manner. The design results show that board games with Augmented Reality technology can create an interactive and immersive educational experience and increase Generation Z's understanding of the food philosophy of the Yogyakarta Palace. This research and design is expected to contribute to the development of interactive, immersive, and sustainable educational media.
Representasi Simbolik Rejang Inyeng Melalui Film Dokumenter di Desa Adat Tiyingan Kabupaten Badung: Indonesia Sukadana, I Putu; Suyoga, I Putu Gede; Dinata, Ramanda Dimas Surya; Hendrawan, Freddy
Besaung : Jurnal Seni Desain dan Budaya Vol. 10 No. 3 (2025): Besaung: Agustus-November
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jsdb.v10i3.5940

Abstract

Rejang Inyeng  is a sacred dance preserved in Tiyingan Village, Petang District, Badung Regency. Performed by young girls before menstruation during the Purnama Kapat and Purnama Kedasa ceremonies, the dance functions as a ritual to welcome deities. However, its continuity faces challenges due to limited academic documentation and a hiatus during the pandemic. This study aims to represent the symbolic meaning of Rejang Inyeng  through documentary film as a cultural preservation strategy. The research employed a qualitative approach by combining Ferdinand de Saussure’s semiotics, visual ethnography, and the Save the Cat narrative model. Data were collected through observation, interviews, questionnaires, literature studies, and documentation, while information tracing was guided by the concept of Catur Guru and the Glass Box method. Analysis was conducted by linking signifiers, such as dance movements and performers, with signifieds such as purity, sanctity, and cultural regeneration, further deepened through the concept of Dasa Aksara. The findings indicate that the documentary effectively represents the symbolism of Rejang Inyeng  in a communicative way, serving not only as a visual archive but also as an educational and cultural transmission medium. The novelty of this research lies in the integration of Saussurean semiotics with Dasa Aksara, the application of Catur Guru in data exploration, and the adaptation of Save the Cat within a sacred documentary.
Co-Authors Agung Wijaya Agus Budi Setyawan Anak Agung Ngurah Bagus Kesuma Yudha Ari Rimbawan Artana, I Wayan Bimaskaran Arya Putra, I Putu Dudyk Dewi, Ni Made Diah Septiani Hendrawan, Freddy I Gede Yudha Pratama I Nyoman Darma Putra I Wayan Ardika Ida Bagus Gde Pujaastawa Jaya, Kadek Prana Krishna, Ida Bagus Ista Ni Made Emmi Nutrisia Dewi, Ni Made Ni Putu Adetya Regina Damayanti, Ni Putu Adetya Regina Damayanti Ni Putu Emilika Budi Lestari Palguna Brahmanta, I Wayan Agus Pradnyanita, Anak Agung Sagung Intan Prameswari, Gusti Ayu Ratih Santana, Romario Septiani Dewi, Ni Made Diah Sukadana, I Putu Suyoga, I Putu Gede Wiguna, I Putu Agus Jaya