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All Journal Business Management Journal Program Studi Manajemen International Journal of Health, Economics, and Social Sciences (IJHESS)
Arko Pujadi
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Public Health Social Sciences

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FAKTOR-FAKTOR YANG MEMPENGARUHI MOTIVASI BELAJAR MAHASISWA: STUDI KASUS PADA FAKULTAS EKONOMI UNIVERSITAS BUNDA MULIA Arko Pujadi
Business Management Journal Vol 3, No 2 (2007): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (6499.04 KB) | DOI: 10.30813/bmj.v3i2.338

Abstract

AbstrakPenelitian bertujuan mengetahui karakteristik motivasi belajar mahasiswa Fakultas Ekonomi Universitas Bunda Mulia, perbedaan motivasi belajar diantara mahasiswa yang berbeda gender, jurusan dan tahun angkatan, serta hubungan antara motivasi belajar mahasiswa dengan faktor intrinsik dalam dirinya dan faktor-faktor ekstrinsik (lingkungan belajarnya), seperti kualitas dosen, materi kuliah, metode perkuliahan, kondisi dan suasana ruang kuliah, dan fasilitas persputakaan. Sampel penelitian dipilih dari mahasiswa Fakultas Ekonomi Universitas Bunda Mulia dengan pertama-tama mengelompokkan mereka dalam jurusan Akuntansi dan Manajemen, kemudian dari tiap jurusan tersebut dipilih sampel secara berjenjang dari angkatan tahun 2003, 2004 dan 2005.            Data dan informasi yang dikumpulkan dari sampel penelitian kemudian dianalisis dengan menggunakan metode deskriptif untuk mengetahui karakteristik motivasi belajar mahasiswa, dan metode induktif untuk menguji hipotesis mengenai perbedaan motivasi belajar diantara mahasiswa yang berbeda gender, jurusan dan tahun angkatan, serta hipotesis mengenai hubungan motivasi belajar mahasiswa dengan faktor intrinsik dan faktor-faktor ekstrinsiknya. Hasil penelitian menunjukkan bahwa motivasi belajar mahasiswa Fakultas Ekonomi Universitas Bunda Mulia masih perlu ditingkatkan. Motivasi belajar tersebut sama (merata) diantara mahasiswa yang berbeda gender, jurusan dan tahun angkatan.            Sementara, dari hasil pengujian terhadap faktor-faktor yang diduga memiliki hubungan dengan motivasi belajar mahasiswa, empat diantaranya, yaitu faktor intrinsik dalam diri mahasiswa, kualitas dosen, bobot materi kuliah, dan metode perkuliahan, terbukti memiliki hubungan yang signifikan dengan motivasi belajar mahasiswa. Sedangkan hubungan motivasi belajar mahasiswa dengan dua faktor lainnya, yaitu kondisi dan suasana ruang kuliah dan fasilitas perpustakaan, ternyata tidak signifikan.Kata KunciMotivasi Belajar, Faktor Intrinsik, Faktor Ekstrinsik
PENGARUH KEBIJAKAN BAURAN PEMASARAN UNIVERSITAS BUNDA MULIA TERHADAP KEPUTUSAN MAHASISWA UNTUK KULIAH DI UNIVERSITAS BUNDA MULIA Arko Pujadi
Business Management Journal Vol 5, No 2 (2009): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (7919.897 KB) | DOI: 10.30813/bmj.v5i2.743

Abstract

This research tries to found out the effect from the marketing mix of Bunda Mulia University to student’s decision to college in Bunda Mulia University. Students in generally said that Bunda Mulia University already has sufficient marketing mix policy. This opinion arose from the academic facilities and services. From correlation analysis, this research found that there are two variables of marketing mix which has significant effect to student’s decision. Those variables are, academic facilities and services and promotion.This research is conducted to find out the effect of the marketing mix of Bunda Mulia University onto each student’s decision to enroll in Bunda Mulia University. In general, the students stated that Bunda Mulia University already had sufficient marketing mix policy. From the correlation analysis, this research found that there are two variables of marketing mix-which have the significant effect onto the student’s decision. Those variables are academic facility along with services and promotion.Key WordsMarketing Mix, student, and correlation
ANALISIS TINGKAT KEPUASAN MAHASISWA ATAS KUALITAS PELAYANAN LAYANAN ADMINISTRASI MAHASISWA UNIVERSITAS BUNDA MULIA, JAKARTA William Darius; Arko Pujadi
Business Management Journal Vol 6, No 1 (2010): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (600.757 KB) | DOI: 10.30813/bmj.v6i1.607

Abstract

The purpose of this research is to find out about the difference between expectation of University of Bunda Mulia students and the performance of Layanan Administrasi Mahasiswa performances.This research is descriptive research. The method of sampling is non probability sampling and the technique is purposive sampling. The sample consists of 100 respondent that obtained from Bunda Mulia University students in odd semester period 2009/2010. The result of this research shows that Bunda Mulia University students feel satisfy with Layanan Administrasi Mahasiswa service after compare Layanan Administrasi Mahasiswa performances with Bunda Mulia University student’s expectation. Keyword : Service quality, Satisfaction, Performances
The Effect of Company Policy on Employee Compliance with the Implementation of AI to Maintain Company Data Security Evan Haviana; Nina Dwi Putriani; Putri Wahyu Novika; Arko Pujadi; Nurlaila Syarfiah Asfo
International Journal of Health, Economics, and Social Sciences (IJHESS) Vol. 7 No. 1: January 2025
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/ijhess.v7i1.7039

Abstract

The rapid advancement of artificial intelligence (AI) in corporate data security presents both opportunities and challenges, particularly in ensuring employee compliance with security policies. This study aims to analyze the influence of corporate policies on employee adherence to AI-driven data security measures, focusing on how well-implemented policies can enhance awareness and compliance. Using a quantitative survey approach, data were collected from 200 employees working in companies that integrate AI into their security systems. Multiple linear regression analysis was employed to examine the relationship between corporate policies and employee compliance, with employee perceptions of AI serving as a moderating variable. The findings reveal that clear policies and comprehensive training programs have a significant positive impact on employee compliance with data security regulations. Furthermore, employee perceptions of AI moderate this relationship, indicating that those with a more positive understanding of AI are more likely to comply with established security policies. The study concludes that AI implementation for data security must be supported by strong corporate policies, effective training systems, and clear communication between management and employees. Companies must ensure that AI adoption not only strengthens data security but also addresses ethical and privacy concerns to foster trust and compliance among employees.
Co-Authors Evan Haviana Nina Dwi Putriani Nurlaila Syarfiah Asfo Putri Wahyu Novika William Darius