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Faktor-Faktor yang Mempengaruhi Kinerja Usaha Pedagang Eceran Studi Kasus: Pedagang Kaki Lima Di Kota Yogyakarta Endang Hariningsih; Rintar Agus Simatupang
Jurnal Riset Manajemen dan Bisnis Vol 3, No 2 (2008): Jurnal Riset Manjemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2008.32.204

Abstract

The aim of th* stufu was to recognize the faaors it{luencing theperfonnances of raailers.rThosefactors were age, mwital status, mtmber of dependan*, level of efucation, working hours, irwentory level, location, ond number of employees. The performwtces of the venfurs were meoswed byusing margin profit. The data were obtained by doing suruey questionnaires completed by street vendors. Smtples were obtained through mahod probability sompling with simple rutdom sornpling teclmique. The data were, then, analyzed byusing multiple regression analysis. The result of this study illustrated that the age, the marital status, the numberof dependan*, the educational level, the working hours, the retailers *perience before being independent, their uperience undq c-urrent position, the stock level, and the location simultowously as awhole, had significant andpositive irfluence on the mogin prafit. Hawever; partialb the individual variables that influenced the mwgin profit of the vendors were the age, the marital status, the iwentory level, and the number of employees.Keywords : Informal s ector, street vmdors, p*formances.
PEMBUATAN KEPUTUSAN, DEMOGRAFIS, DAN KEPUASAN PASCA BELI PADA KELOMPOK LOYAL MEREK DAN TIDAK LOYAL MEREK Rintar Agus Simatupang; Marlis Ida
Jurnal Riset Manajemen dan Bisnis Vol 10, No 2 (2015): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2015.102.268

Abstract

The objectives of this research were to test difference of decision making on brand loyal group andnon brand loyal group, association between demographical factor and brand loyal group and nonbrand loyal group, and difference in postpurchase satisfaction on brand loyal group with high priceand non brand loyal group with low price. Data analysis technique used were discriminant analysis,Chi-Square, and t-test. Result of the research indicated that there is no difference in shoppingorientation and buying criteria on brand loyal group and non brand loyal group for Jeans and shirtsproducts. Age and income variables had no association with brand loyal group and non brand loyalgroup for Jeans and shirt products. In addition, there was no difference in post-purchase satisfactionbrand loyal group with high price and non brand loyal group with low price for Jeans product, butthere was association for shirt product.Keywords: Brand Loyalty, Shopping Orientation, Buying Criteria, Age, Income, andPost-Purchase Satisfaction
STRUKTUR MODAL PADA USAHA MIKRO KECIL DAN MENENGAH DI KABUPATEN MANOKWARI Nugroho Riyanto; Rintar Agus Simatupang; Louis Soemadi Bopeng
Jurnal Riset Manajemen dan Bisnis Vol 11, No 1 (2016): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2016.111.258

Abstract

Micro Small and Medium Enterprises (SMEs) is a business that is able to reduce the unemploymentrate in the district of Manokwari. The number of SMEs from year to year the numbers continue toincrease, but in the course of time is less developed. Most successful businesses are growing, due tothe limited capital to fund operations. Fulfillment of the capital do business owners throughborrowing at the bank. Banks in lending charge a large interest expense, there by aggravating thebusiness owner if the loan amount is too large. This study aims to analyze the influence of assetstructure, company size and profitability of the capital structure. The sampling technique this studyusing purposive random sampling, with 87 SMEs. Based on the results of the analysis indicate thatvariable asset structure, company size, and profitability influence simultaneously and partially to thecapital structure. For business owners should be before the structure of assets pledged as collateralfor a loan should pay attention to the amount of borrowed funds in accordance with the value of theexisting asset structure, so that business activities more efficient and effective.Keywords: capital structure, asset structure, company size, profitability
PENGARUH KEPERCAYAAN, KEPUASAN KONSUMEN, DAN NILAI TERHADAP LOYALITAS PRODUK Rintar Agus Simatupang
Jurnal Riset Manajemen dan Bisnis Vol 12, No 1 (2017): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis UKDW

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.2017.121.274

Abstract

This study aims to examine the influence of trust, customer satisfaction, perceived value on loyalty simultaneously and test the influence of trust, customer satisfaction, and perceived value on loyalty partially. Respondents in this study are consumers of notebook users. The sampling technique is done through convenience sampling technique. The number of respondents that can be used as a sample is as much as 250 respondents. Before the first analysis is done the validity and reliability test with the aim of knowing the level of validity and reliability, then analyzed using multiple linear regression analysis. The result of analysis shows that trust, consumer satisfaction and perceived value have positive influence on loyalty simultaneously, then based on partial test of trust variable does not affect to loyalty, while consumer satisfaction and perceived value have positive effect on loyalty.Keywords: Trust, Consumer Satisfaction, Perceived Value, Loyalty.Penelitian ini bertujuan untuk menguji pengaruh kepercayaan, kepuasan konsumen, nilai yang dipersepsikan pada loyalitas secara simultan dan menguji pengaruh kepercayaan, kepuasan konsumen, dan nilai yang dipersepsikan pada loyalitas secara parsial. Responden dalam penelitian ini adalah konsumen pengguna notebook. Teknik pengambilan sampel dilakukan melalui teknik convenience sampling. Jumlah responden yang dapat digunakan sebagai sampel adalah sebanyak 250 responden. Sebelum dilakukan analisis terlebih dahulu dilakukan uji validitas dan reliabilitas dengan tujuan mengetahui tingkat validitas dan reliabilitas, kemudian dianalisis menggunakan analisis regresi linier berganda. Hasil analisis menunjukkan kepercayaan, kepuasan konsumen dannilai yang dipersepsikan berpengaruh positif pada loyalitas secara simultan, kemudian berdasarkan pengujian secara parsial variabel kepercayaan tidak berpengaruh terhadap loyalitas, sedangkankepuasan konsumen dan nilai yang dipersepsikan berpengaruh positif pada loyalitas.Kata Kunci: Kepercayaan, Kepuasan Konsumen, Nilai yang Dipersepsikan, Loyalitas
PENGARUH KEPERCAYAAN, KEPUASAN KONSUMEN, DAN NILAI TERHADAP LOYALITAS PRODUK Rintar Agus Simatupang
Jurnal Riset Manajemen dan Bisnis Vol. 12 No. 1 (2017): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis Universitas Kristen Duta Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.v12i1.186

Abstract

ABSTRACT This study aims to examine the influence of trust, customer satisfaction, perceived value on loyalty simultaneously and test the influence of trust, customer satisfaction, and perceived value on loyalty partially. Respondents in this study are consumers of notebook users. The sampling technique is done through convenience sampling technique. The number of respondents that can be used as a sample is as much as 250 respondents. Before the first analysis is done the validity and reliability test with the aim of knowing the level of validity and reliability, then analyzed using multiple linear regression analysis. The result of analysis shows that trust, consumer satisfaction and perceived value have positive influence on loyalty simultaneously, then based on partial test of trust variable does not affect to loyalty, while consumer satisfaction and perceived value have positive effect on loyalty. Keywords: Trust, Consumer Satisfaction, Perceived Value, Loyalty. ABSTRAK Penelitian ini bertujuan untuk menguji pengaruh kepercayaan, kepuasan konsumen, nilai yang dipersepsikan pada loyalitas secara simultan dan menguji pengaruh kepercayaan, kepuasan konsumen, dan nilai yang dipersepsikan pada loyalitas secara parsial. Responden dalam penelitian ini adalah konsumen pengguna notebook. Teknik pengambilan sampel dilakukan melalui teknik convenience sampling. Jumlah responden yang dapat digunakan sebagai sampel adalah sebanyak 250 responden. Sebelum dilakukan analisis terlebih dahulu dilakukan uji validitas dan reliabilitas dengan tujuan mengetahui tingkat validitas dan reliabilitas, kemudian dianalisis menggunakan analisis regresi linier berganda. Hasil analisis menunjukkan kepercayaan, kepuasan konsumen dan nilai yang dipersepsikan berpengaruh positif pada loyalitas secara simultan, kemudian berdasarkan pengujian secara parsial variabel kepercayaan tidak berpengaruh terhadap loyalitas, sedangkan kepuasan konsumen dan nilai yang dipersepsikan berpengaruh positif pada loyalitas. Kata Kunci: Kepercayaan, Kepuasan Konsumen, Nilai yang Dipersepsikan, Loyalitas.
PEMBUATAN KEPUTUSAN, DEMOGRAFIS, DAN KEPUASAN PASCA BELI PADA KELOMPOK LOYAL MEREK DAN TIDAK LOYAL MEREK Rintar Agus Simatupang; Marlis Ida
Jurnal Riset Manajemen dan Bisnis Vol. 10 No. 2 (2015): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis Universitas Kristen Duta Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.v10i2.205

Abstract

ABSTRACT The objectives of this research were to test difference of decision making on brand loyal group and non brand loyal group, association between demographical factor and brand loyal group and non brand loyal group, and difference in postpurchase satisfaction on brand loyal group with high price and non brand loyal group with low price. Data analysis technique used were discriminant analysis, Chi-Square, and t-test. Result of the research indicated that there is no difference in shopping orientation and buying criteria on brand loyal group and non brand loyal group for Jeans and shirts products. Age and income variables had no association with brand loyal group and non brand loyal group for Jeans and shirt products. In addition, there was no difference in post-purchase satisfaction brand loyal group with high price and non brand loyal group with low price for Jeans product, but there was association for shirt product. Keywords: Brand Loyalty, Shopping Orientation, Buying Criteria, Age, Income, and Post-Purchase Satisfaction. ABSTRAK Penelitian ini bertujuan menguji perbedaan, hubungan demografis, serta perbedaan kepuasan pasca beli pada harga mahal dan harga murah dalam pembuatan keputusan pada kelompok loyal merek dan kelompok tidak loyal merek. Teknik pengumpulan data menggunakan kuesioner. sampel yang digunakan sebanyak 150 respoden untuk kategori produk yaitu Jeans dan kemeja. Teknik analisis data yang digunakan analisis diskriminan dan Chi-square, serta t test. Hasil penelitian menunjukkan tidak terdapat perbedaan orientasi belanja dan kriteria pembelian pada kelompok loyal merek dan kelompok tidak loyal merek untuk Jeans dan kemeja. Pada usia dan pendapatan tidak memiliki hubungan dengan kelompok loyal merek dan kelompok tidak loyal merek untuk Jeans dan kemeja. Juga, tidak terdapat perbedaan kepuasan pasca beli pada kelompok loyal merek dengan harga mahal dan kelompok loyal merek dengan harga murah untuk Jeans tetapi sebaliknya terdapat perbedaan untuk kemeja. Kata kunci: Loyalitas merek, Orientasi Belanja, Kriteria Pembelian, Usia, Pendapatan dan Kepuasan Pasca Beli.
NIAT MAHASISWA UNTUK BERWIRUSAHA PADA PERGURUAN TINGGI SWASTA DAN NEGERI DI MANOKWARI Rintar Agus Simatupang; Rinto Patadungan; Deasy Novita Emelia Frisa May
Jurnal Riset Manajemen dan Bisnis Vol. 9 No. 1 (2014): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis Universitas Kristen Duta Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.v9i1.223

Abstract

ABSTRACT This study aimstoanalyzethe factorsthat affecta student's intention to entrepreneurship. Sample sizewere 276respondents. Respondentsin this study were students who have taken entrepreneurship courses. The methodof analysis usedin the study were factor analysis and multiple linear regression. Based on the analysis, this study concluded that student achievement motivation was most influence to entrepreneurship. Then based onthe results ofmultiple linear regression analysis concluded tha tthe factor influencing student intention to entrepreneurship was the locus of controlforUNIPA respondents, whereasself-efficacy factor was forSTIEMah-Eisa and ISTI Manokwari respondents. Keywords: Achievement motivation, Risk taker, Desire for independent, Locus of control, Self efficacy, Innovation, intention. ABSTRAK Penelitian ini bertujuan untuk menganalisis faktor – faktor yang mempengaruhi niat mahasiswa untuk berwirausaha.Ukuran sampel penelitian adalah 276 responden. Kriteria sampel dalam penelitian ini adalah mahasiswa yang sedang dan atau telah mengambil mata kuliah kewirausahaan.Metode analisis yang digunakan dalam penelitian adalah analisis faktor dan regresi linier berganda. Berdasarkanhasilanalisis disimpulkan bahwa faktor yang paling mempengaruhi mahasiswa untuk berwirausaha adalah motivasi berprestasi. Kemudian berdasarkan hasil analisis regresi linier berganda disimpulkan faktor yang paling mempengaruhi niat untuk berwirausaha mahasiswa adalah faktor locus of controluntuk respondenUNIPA,sedangkan untuk data responden STIE Mah-Eisa dan ISTI Manokwari adalah faktor self efficacy. Kata Kunci: Motivasi berprestasi, Pengambil Risiko, Independen, Lokus kendali, kepercayaan diri, Inovasi, Niat