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All Journal Jurnal Bina Bangsa Ekonomika
Yuli Yana Fitri
UIN Raden Intan Lampung
Economics, Econometrics & Finance

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PENGARUH KEPUASAN KONSUMEN TERHADAP LAJU PERKEMBANGAN INDUSTRI PRODUK MAKANAN DAN MINUMAN HALAL INDONESIA Yuli Yana Fitri; Muhammad Iqbal Fasa; Suharto Suharto
Jurnal Bina Bangsa Ekonomika Vol. 15 No. 1 (2022): Jurnal Bina Bangsa Ekonomika (JBBE)
Publisher : LP2M Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jbbe.v15i1.128

Abstract

The Concept of Halal Food and Drink. For Muslim consumers, halal food is a product with halal certification marked by a halal symbol on the packaging. The development of halal food and beverages continues to increase along with the growth of the Muslim population. This study aims to collect and analyze journals related to the value chain and the public awareness perspective on halal food. The research method is qualitative. The results of the study that public awareness of the importance of consuming halal food and beverages can encourage Halal Value Chain (HVC)
Co-Authors Muhammad Iqbal Fasa Suharto