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All Journal VCD (Journal of Visual Communication Design) Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain
Anak Agung Ngurah Gede Marhendra
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Journal : VCD (Journal of Visual Communication Design)

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Semiotics Study of Kendra Paramita's Illustration in Tempo Magazine Media Anak Agung Ngurah Gede Marhendra
VCD Vol. 4 No. 2 (2019)
Publisher : Universitas Ciputra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vcd.v4i2.1321

Abstract

This study was designed to describe the meaning of the Kendra Paramita illustration works. Qualitative descriptive research with material objects in the form of colors, illustrations, layout, and typography as well as formal objects that have meaning in Kendra Paramita's work that can be studied using Charles Sanders Peirce's semiotic theory using icons, indexes, and symbols. The results showed that: (1) Analysis of Kendra Paramita's illustrated works seen from the study of semiotics. From the analysis that has been done, Kendra's illustrative works always show a relationship or relation between signs. Icons, indexes, and symbols both in color, shape and context always explain the meaning contained in each work. With the intention, describing it can be presented implied content in each work following the information sent will be more easily captured and digested by each reader. (2) Most of the issues raised through Kendra's illustrative work include issues: social, political, and economic that occur in Indonesia.
Co-Authors Agung Eko Budiwaspada Sangayu Ketut Laksemi Nilotama