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All Journal Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat
Camelia Dewi Rahmawati
Universitas Maarif Hasyim Latif, Jl. Megare Ngelom, Sidoarjo 61257, Indonesia
Humanities Public Health Other

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Penerapan Digital Marketing dan Inovasi Model pada Produsen Sepatu Kulit (Bapak Misbah di RT. 06. RW. 01 Desa Buduran Sidoarjo) Darno Darno; Wulan SE Purnamasari; Nurul Laili Fitriya; Eko Purwanto; Jaya Adi Gama; Kuswana Rama Rama Destian; Camelia Dewi Rahmawati; Andre Brata K; Wahyu Putra Budi
Jurnal Komunitas : Jurnal Pengabdian kepada Masyarakat Vol 4, No 2: Januari 2022
Publisher : Institut Ilmu Sosial dan Manajemen Stiami

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (485.778 KB) | DOI: 10.31334/jks.v4i2.1933

Abstract

Shoes serve to protect our feet from dust and dirt, shoes are one of the important aspects to perfect one's appearance. Armed with experience in making shoes, Mr. Misbah, a resident of Banjarsari village, Buduran District, Sidoarjo Regency, Mr. Misbah started a business selling shoes with a conventional sales and marketing system. Until the covid 19 pandemic, which had to divert office activities to work from home (WFH) and the online learning process, resulted in a decrease in the number of shoe orders. Mr. Misbah couldn't help but have to close his shop temporarily because none of the orders came in. In the new normal era after this pandemic. Therefore, the Community Service (PKM) team helps our partner, Mr. Misbah, especially in finding alternatives to online marketing, including models and how to take photos of their products. 
Co-Authors Andre Brata K Darno Darno Eko Purwanto Jaya Adi Gama Kuswana Rama Rama Destian Nurul Laili Fitriya Wahyu Putra Budi Wulan SE Purnamasari