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All Journal Jurnal Netnografi Komunikasi
Dessita Chairani
Universitas Bakrie
Arts Humanities Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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ANALISIS FRAMING, SIMULASI POLITIK, DAN HIPERREALITAS DALAM KARIKATUR NAWADOSA JOKOWI PADA EDISI KHUSUS TEMPO.CO JULI 2024 Chairani, Dessita; Dwiana, Ressi
Jurnal Netnografi Komunikasi Vol. 4 No. 1 (2025): JNK National Accredited Rank. SINTA 5 based on SK KemdiktiSaintek RI No.10/C/C3
Publisher : Communication Science Department - Faculty of Social and Political Sciences, Universitas Satya Negara Indonesia (USNI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59408/jnk.v4i1.88

Abstract

This study examines how Tempo's special edition "Nawadosa Jokowi" frames President Joko Widodo using Jean Baudrillard’s concepts of simulacra and hyperreality, alongside Robert Entman’s framing analysis. Employing a qualitative approach, the study analyzes the visual representation in the caricature to understand its impact on public perception of Jokowi’s leadership. The findings show that the caricature constructs a symbol of broader political failure, framing his leadership as a regression of democracy. The application of simulacra and hyperreality reveals that Jokowi’s image has transitioned from reality to a media-constructed perception, which dominates public discourse. This highlights the power of media in shaping political reality, where visual representation creates a hyperreality more influential than the actual political facts.
Co-Authors Donna Asteria Khodjaeva, Nilufar Kurniyawan, Dede Natalia, Dewi Lestari Panjaitan, Liza Erica Ressi Dwiana Wolter T.W., Michael