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All Journal Jurnal Manajemen Bisnis Unbara
Jalaludin Jalaludin
Dosen Sekolah Tinggi Ilmu Ekonomi Serelo Lahat
Economics, Econometrics & Finance Education Other

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PENGARUH INOVASI DAN KREATIVITAS WIRAUSAHA TERHADAP KEBERHASILAN USAHA KECIL MENENGAH PADA PENJAHIT PAKAIAN DI KECAMATAN BATURAJA TIMUR KABUPATEN OKU Darman Syafei; Jalaludin Jalaludin
Jurnal Manajemen Bisnis Unbara Vol 2 No 2 (2021)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Baturaja

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (747.524 KB) | DOI: 10.54895/jmbu.v2i2.1024

Abstract

ABSTRACT The analytical method used is a quantitative method using Multiple Linear Regression analysis tool that uses validity and reliability tests, as well as the T test and F test. The results of this study are explaining the value of t Innovation (X1) of 3.090 is higher than the t table of 2.07387 which means that the Innovation variable has a significant influence on Business Success, and t value Entrepreneurial Creativity (X2) of 6.146 is higher than t table of 2.07387 which means that the variable Entrepreneurial Creativity has a significant influence on Business Success. Simultaneous testing (F Test) of Entrepreneurial Innovation and Creativity variable show an arithmetic of 75.119 which is higher than the f table of 3.44, it means that simultaneously the Entrepreneurial Innovation and Creativity influence signficantly on the Success of Small and Medium Enterprises in Clothing Tailors in East Baturaja Sub-District. The (R Square) which is 0.872 means that the contribution of Entrepreneurial Innovation and Creativity is 87.2% and the remaining 12.8% is influenced by other variables not examined in this study such as opportunity and HR factors.
Co-Authors Darman Syafei