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All Journal Jurnal Ilmu Komunikasi LINIMASA: JURNAL ILMU KOMUNIKASI
Latifa Zahra
Universitas Islam Negeri Sunan Kalijaga
Humanities Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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PERAN KOMUNIKASI KELUARGA DALAM MENUMBUHKAN MOTIVASI BERPRESTASI SISWA SELAMA MASA COVID-19 Alya Dwi Salsabila; Yani Tri Wijayanti; Latifa Zahra
Linimasa : Jurnal Ilmu Komunikasi Vol. 5 No. 2 (2022): Juli 2022
Publisher : Ilmu Komunikasi, FISIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/linimasa.v5i2.5191

Abstract

ABSTRACT The COVID-19 pandemic is a disease outbreak that spreads very widely throughout the world, including Indonesia on March 2020. The pandemic has an impact on all areas of life, one of which is the education sector. The government has taken a policy to study from home, as an effort to reduce the impact of the spread and sufferers of Covid-19. Parents have an important role as long as students study at home. The teaching and learning process, which was previously face-to-face, has been changed to online. This online learning and teaching process has been running for more than a year, making many students feel bored, less productive and passive in terms of motivation to reach achievement. But this doesn’t apply to students at MAN Insan Cendekia Ogan Komering Ilir, South Sumatra Province, even though in the midst of the pandemic they still have a myriad of achievements. Family communication by parents to increase their children's motivation is one of the influential factors. This study aims to determine the magnitude of the influence of family communication on student achievement motivation in the midst of the COVID-19 pandemic.
Minat Pilih Dan Gen Z: Personal Branding Prabowo Pada Pilpres 2024 Di Daerah Istimewa Yogyakarta Vika Puja Kesuma; Latifa Zahra
Jurnal Ilmu Komunikasi Vol 24 No 1 (2026): April
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v24i1.16667

Abstract

The Presidential Election (Pilpres) is a crucial moment in Indonesia's democratic system, and in the 2024 Presidential Election, Generation Z plays a significant role as a potential voter cohort. Generation Z places a high value on personal branding when choosing a leader. Prabowo Subianto, as one of the potential candidates, builds a self-image that is more relaxed, humorous, and close to the younger generation. Therefore, this study aims to analyze the influence of Prabowo Subianto's personal branding on Generation Z voters' interest in the 2024 presidential election in the Special Region of Yogyakarta (DIY). This study uses indicators from Montoya's personal branding. This study uses a survey method involving 400 Generation Z respondents living in the Special Region of Yogyakarta. Data analysis techniques include validity and reliability tests, descriptive analysis, and hypothesis testing using correlation and simple linear regression. Meanwhile, to see the highest response from respondents, the Respondent Achievement Level (TCR) test is used. The results of the study show that Prabowo Subianto's personal branding has a positive and significant influence on Generation Z voters' interest. From the results of the coefficient of determination test, it was found that the influence of Prabowo Subianto's personal branding on the interest of Generation Z voters in DIY in the 2024 Presidential Election was 61%, the most influential factors in Prabowo's personal branding were aspects of leadership, personality, and good name.
Co-Authors Alya Dwi Salsabila Vika Puja Kesuma Yani Tri Wijayanti