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Ollivia Ollivia
Gunadarma University
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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THE FACTOR EFFECT OF HOSPITAL SERVICES, MEDICAL STAFF QUALITY AND HOSPITAL SERVICE QUALITY ON INDONESIAN PATIENT MEDICAL TREATMENT INTENTION IN SINGAPORE Jony Oktavian Haryanto; Ollivia Ollivia
Jurnal Ilmiah Ekonomi Bisnis Vol 14, No 2 (2009)
Publisher : Universitas Gunadarma

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Abstract

Health was valuable assets. Recently, medical treatment has become a new business prospect. Therefore, the health service providers are trying to be able to catch new patients and maintain loyalty of their existing patients. The intention factors of Indonesian patients to take a medical treatment in Singapore are: (1) Factor of hospital services, (2) Quality of medical staff, and (3) Service quality of the hospitals. This research is aimed to analyze the determinant factors of patient intention to take medicine in Singapore. Data were collected using valid and reliable Likert’s scale questionnaire. Sample size used in the study is 100 and data is analyzed using multiple regressions method. The factor of hospital services does not affect the intention of Indonesian patient to take medical treatment in Singapore. The quality of medical staff and factor service quality of hospitals affect the intention of Indonesian patient to take a medical treatment.Key word: hospital services, medical staff quality, hospital service quality
Pengaruh Faktor Pelayanan Rumah Sakit, Tenaga Medis, dan Kualitas Pelayanan Rumah Sakit Terhadap Intensi Pasien Indonesia Untuk Berobat di Singapura Jony Oktavian Haryanto; Ollivia Ollivia
Jurnal Ilmiah Ekonomi Bisnis Vol 14, No 2 (2009)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (53.736 KB)

Abstract

Pelayanan kesehatan merupakan bisnis yang menjanjikan pada saat ini. Berbagairumah sakit, berusaha memberikan pelayanan yang baik agar pasien mereka tetapsetia. Tetapi pada kenyataannya banyak masyarakat yang pergi berobat keSingapura. Faktor penyebabnya adalah persepsi pelayanan rumah sakit, kualitastenaga medis, kualitas pelayanan rumah sakit. Penelitian ini bertujuan menganalisisfaktor penentu yang membuat seseorang pergi berobat ke Singapura. Sampel diambilsebanyak 100 pasien. Data dikumpulkan menggunakan kuesioner dengan skala Likert.Hasil penelitian menunjukkan bahwa persepsi pelayanan rumah sakit bukan penyebabseseorang pergi berobat ke Singapura, tetapi faktor yang menentukan adalah kualitastenaga medis dan kualitas pelayanan rumah sakit.
Co-Authors Jony Oktavian Haryanto