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PENGARUH STRATEGI MARKETING MIX . KARAKTERISTIK DEMOGRAFI DAN PENGETAHUAN TERHADAP PILIHAN KONSUMEN MEMBELI PRODUK THE BODY SHOP Noor Ritawaty
KINDAI Vol 13 No 1 (2017): KINDAI
Publisher : JURNAL KINDAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (379.282 KB)

Abstract

Abstrak: Penelitian ini bertujuan untuk mengetahui pengaruh bauran pemasaranyang terdiri dari produk, harga, promosi, saluran distribusi serta karakteristikdemografi dan pengetahuan terhadap pilihan konsumen pada produk The BodyShop. 45 responden dipilih sebagai sampel, menggunakan teknik analisis datadengan regresi linear berganda. Temuan menunjukkan bahwa semua hipotesisditerima, dengan kata lain bahwa strategi marketing yang terdiri dari produk,harga, tempat, promosi, karakteristik demografi dan pengetahuan berpengaruhterhadap pilihan konsumen memilih produk the body shop.Kata Kunci : Marketing Mix, Karakteristik Demografi, Pengetahuan Dan PilihanKonsumen
PENGARUH PROFITABILITAS, LIKUIDITAS DAN INFLASI TERHADAP HARGA SAHAM PERUSAHAAN INDUSTRI MAKANAN DAN MINUMAN YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2017 S.D. 2021 Devi Rahmadani; Imawati Yousida; Noor Ritawaty; Suzi Suzana
Jurnal Ilmiah Ekonomi Bisnis Vol 9 No 2 (2023): JURNAL ILMIAH EKONOMI BISNIS
Publisher : Jurnal Ilmu Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35972/jieb.v9i2.1159

Abstract

Abstract: This study aims to determine the effect of profitability, liquidity and inflation on stock prices of food and beverage companies listed on the Indonesia Stock Exchange for the period 2017 to 2017. 2021. These variables have different indicators such as profitability which has an indicator of return on assets, liquidity which has an indicator of the current ratio and inflation which has an indicator of the consumer price index. The type of data used in this study is secondary data in the form of company financial statements, stock prices and consumer price index. To measure the inflation rate, data can be obtained by accessing the websites of the Indonesia Stock Exchange and the Central Bureau of Statistics. The analysis technique is using purposive sampling with a population of 72 and a sample of 18. The results of this study partially show that profitability has a significant effect on stock prices, liquidity has a significant effect on stock prices and inflation has no effect on stock prices. With a percentage of 50.2% while 49.9% is influenced by other variables Keywords: Profitability, Liquidity and Inflation
INFLUENCE OF PLANNING, MANAGEMENT, MONITORING AND EVALUATION OF REVENUE AND EXPENDITURE BUDGET ON THE FINANCIAL PERFORMANCE OF REGIONAL PUBLIC SERVICE AGENCIES BALANGAN REGIONAL PUBLIC HOSPITAL Devvie Lies Indrawati; Noor Ritawaty
INFOKUM Vol. 10 No. 4 (2022): October, computer, information and engineering
Publisher : Sean Institute

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Abstract

This study aims to describe the financial performance of the Regional Public Service Agency of the Balangan Regional General Hospital using independent variables consisting of Financial Planning (X1), Financial Management (X2) Monitoring Evaluation (X3) and the dependent variable, namely Financial Performance (Y). This study uses a quantitative approach, which is a method used to answer problems and emphasize numerical research that focuses on the results of data processing in the form of numbers and statistical programs to find new facts to prove a theory. Qualitative research is carried out to build knowledge through understanding and discovery. The results of all variables indicate that there is a significant effect of the functions of financial planning (X1), financial management (X2), monitoring and evaluation (X3) on financial performance (Y) at the Balangan District Hospital simultaneously, while partially not having a significant effect. In this study, the more dominant variable in influencing financial performance is financial management (X2).
INFLUENCE OF INFRASTRUCTURE , CONDITIONS PLACE WORK AND ATMOSPHERE WORK TO SATISFACTION EMPLOYEE WORK AND PERFORMANCE AT THE PERSONNEL AND DEVELOPMENT AGENCY HUMAN RESOURCES SOUTH BARITO REGENCY Yusma Erwandi; Noor Ritawaty
INFOKUM Vol. 8 No. 2, Juni (2020): Data Mining, Image Processing and artificial intelligence
Publisher : Sean Institute

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Abstract

This research aims to analyze the influence of infrastructure, workplace conditions and work atmosphere on employee performance by job satisfaction. This quantitative research uses intervening variables. Respondents in the research were 41 people using saturated sample technique. This research uses data collection method by questionnaire, interview and direct observation. The method of analysis used in this research is using descriptive and path analysis by Smart PLS version 3.3.2. The results of this research indicated direct influences are (1) infrastructure has positive correlation and significant influence to job satisfaction; (2) workplace conditions have positive correlation and significant influence to job satisfaction; (3) work atmosphere has positive correlation and significant influence to job satisfaction; (4) infrastructure has positive correlation and significant influence to employee performance; (5) workplace condition uncorrelation significantly influences employee performance; (6) work atmosphere uncorrelation has a significant influence on employee performance; (7) job satisfaction has positive correlation and significant influence to employee performance. Meanwhile indirect influences are: (1) infrastructure uncorrelation significantly influences employee performance by job satisfaction; (2) workplace conditions have positive correlation and significant influence to employee performance by job satisfaction; (3) work atmosphere has positive correlation and significant influence to employee performance by job satisfaction in personnel and human resources development agency of South Barito.
Analisis Studi Literatur Tantangan Penerapan Flexible Working Noor Ritawaty; Siti Umairah; Khoirul Hadziq; Fredy Sitorus; Septa Efraim Tarigan
Jurnal Manajemen Bisnis Digital Terkini Vol. 1 No. 3 (2024): Juli : Jurnal Manajemen Bisnis Digital Terkini (JUMBIDTER)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumbidter.v1i3.209

Abstract

In the current digital era, the concept of flexible work has become increasingly relevant and pressing. The COVID-19 pandemic that swept the world has accelerated the adoption of flexible work practices, with many organizations forced to adapt to new situations where working from home has become the norm. However, the implementation of flexible work does not always proceed smoothly and presents various challenges, such as cultural and organizational changes, effective performance management, and equality of access and technology. This research analyzes the challenges and inhibiting factors in implementing flexible work based on previous literature studies. These challenges include cultural and organizational changes, performance management and supervision, equality of access and technology, work-life balance, conflict management and communication, as well as variations in the effects of flexible work on job quality. Inhibiting factors include difficulties in assessing individual readiness, technical challenges and infrastructure, competency gaps and technological limitations, as well as managerial difficulties. To address these challenges and inhibiting factors, organizations need to take appropriate steps, including policy adjustments, providing training and technology support, and developing appropriate performance management systems.