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BUSINESS INTELLIGENCE DAN KESUKSESAN BISNIS di ERA DIGITAL Subroto, Vivi Kumalasari; Endaryati, Eni
Dinamika: Jurnal Manajemen Sosial Ekonomi Vol 1 No 2 (2021): DINAMIKA : Jurnal Manajemen Sosial Ekonomi
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi - Studi Ekonomi Modern

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (389.588 KB) | DOI: 10.51903/dinamika.v1i2.45

Abstract

BI atau Business Intelligence adalah sebuah profesi yang bertugas mengolah dan menganalisis data yang berkaitan dengan bisnis sehingga dapat membantu perusahaan menghasilkan keputusan yang tepat. Hasil akhir dari proses tersebut meliputi kebutuhan industri, gambaran keuntungan, strategi pemasaran yang tepat dan pengambil ketetapan lainnya. Seorang analis dapat memanfaatkan business intelligence untuk memberikan kinerja dan tolak ukur pesaing untuk membuat perusahaan berjalan lebih lancar dan lebih efisien. Analis juga dapat lebih mudah melihat tren pasar untuk meningkatkan penjualan atau pendapatan perusahaan. Jika pada lembaga bisnis, business intelligence dimanfaatkan untuk meningkatkan kinerja melalui pemilihan strategi bisnis yang tepat, maka pada lembaga non-profit, business intelligence dapat digunakan untuk meningkatkan kinerja perusahaan melalui peningkatan efisiensi pelaksanaan kerja sehingga pada akhirnya akan tercipta perbaikan layanan pada masyarakat serta pengelolaan anggaran yang tepat. Pada era digital ini, bisnis online memang memiliki banyak keunggulan dibandingkan dengan bisnis yang offline. Maka, apabila pelaku usaha online tidak berusaha menjadi diri yang kreatif dan inovatif, maka usahanya akan jauh tertinggal dengan pelaku bisnis yang baru. Sistem informasi penjualan untuk mengukur kinerja pendapatan, grafik harga saham, dan hampir semua aplikasi yang memiliki dashboard merupakan penerapan dari business intelligence. Hampir semua platform bisnis digital di Indonesia sudah menggunakan teknologi BI. Bisnis UMKM juga perlu didorong untuk menggunakan teknologi BI agar dapat melihat perkembangan segmentasi pasar dan meningkatkan penjualan. Sedangkan untuk bisnis startup di Indonesia, rata-rata sudah menggunakan BI dashboard dalam proses aplikasi bisnisnya.
CASH FLOW ACCOUNTING INFORMATION SYSTEM AS INTERNAL CONTROL AT WATES VILLAGE Kumalasari, Vivi; Eni Endaryati; Robby Andika Kusumajaya
Jurnal Ekonomi Bisnis dan Akuntansi Vol. 2 No. 1 (2022): April : Jurnal Ekonomi Bisnis dan Akuntansi (JEBAKU)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (461.888 KB) | DOI: 10.55606/jebaku.v2i1.106

Abstract

The development of information technology is currently growing rapidly, where almost all have used and developed information systems in such a way that they are able to advance and develop their business well. The existence of a good information system will produce information according to needs. Good information is information that can be presented in a timely manner, useful and reliable. One of the important information systems in an institution or agency is the Accounting Information System. Along with the increasingly rapid development, the use of computers plays an important role in various fields that support each other in aspects of life. This includes financial data and information processing systems that cannot be separated from everyday life. Because without a financial data and information processing system, activities within an organization, company or agency will not run smoothly as expected, both in terms of time and accuracy and speed of the resulting performance. This becomes an obstacle to the activities and implementation of existing activities in an organization, company or agency. Recording cash flows using books is considered less effective in terms of time and accuracy. Recording that must be done many times sometimes causes some errors so that there is often a difference between the real balance and the cash book. Keywords: System, Information, Accounting, Cash Flow
PRAKTEK IMPRESSION MANAGEMENT PADA UMKM DI INDONESIA Vivi Kumalasari Subroto; Eni Endaryati; Setiawan Setiawan
MANAJEMEN Vol 3 No 1 (2023): MEI : MANAJEMEN (Jurnal Ilmiah Manajemen dan Kewirausahaan)
Publisher : LPPM Politeknik Pratama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/manajemen.v3i1.212

Abstract

Micro, Small and Medium Enterprises (MSMEs) are productive business entities owned by individuals who have a role and contribution to the Indonesian economy. The presence of MSMEs greatly supports the national economy. Internally, the MSME sector needs to empower employees and build a better management system to maintain its business image. On the other hand, problems related to branding also often occur among MSMEs, these two problems faced by MSMEs can be solved by implementing an image management strategy. One of the motivations for implementing this strategy is how they want to influence and benefit others [13]. Baktik's research [5] proves the influence of impression management on employee productivity at Chocolicious Indonesia Stores. On the other hand, according to dramaturgical theory, the use of digital branding and marketing techniques in MSMEs is part of the front stage. This concept is supported by Prabhawati's findings [10] that brand image has a higher influence on purchasing decisions for MSME products assisted by Jogja Sukurmi Key words: impression management, dramaturgi theory, MSMEs
Perancangan Sistem Informasi Akuntansi Aset Tetap Dengan Metode Garis Lurus Sebagai Perhitungan Penyusutan Aset Tetap Eni Endaryati; Vivi Kumalasari Subroto
Kompak :Jurnal Ilmiah Komputerisasi Akuntansi Vol. 13 No. 2 (2020): Jurnal Ilmiah Komputer Akuntansi
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/kompak.v13i2.294

Abstract

Fixed assets are tangible assets that are owned for use in the production or supply of goods or services, for rent to other parties, or for administrative purposes and are expected to be used for more than one period. Due to its high value, relatively long use and being the company's main tool to generate revenue, investment in fixed assets (Capital Budgeting) must be carefully calculated. In addition, depreciation or depreciation is the allocation of the cost of a fixed asset which is the effect of the decline in the value of the fixed asset. The reason why many companies apply the straight line method of depreciation (Straight Line Method) is because there are relatively stable maintenance and repair costs in each period, and the costs are not affected by productivity or are not affected by deviations. Therefore, the assets owned must continue to be managed properly so that companies and individuals can benefit from the existence of these assets, especially fixed assets. But this is not the case with KSP Mandiri Sejahtera Semarang where fixed assets have not been well managed. This results in inconsistencies and calculation errors, incomplete data, which results in inappropriate decision making and the value of the company's fixed assets has not been recorded properly and accurately. With a new structured management system where the calculation and reporting of depreciation of fixed assets using the straight-line depreciation method helps the calculation of depreciation of fixed assets owned by the company, besides that it also provides information about the detailed condition of each fixed asset owned by the company so that it helps the company manage its fixed assets , as well as helping to present accurate and accurate reports for the benefit of the company's internal financial reports and taxation.
Likuiditas, Return On Assets, Leverage Dan Ukuran Perusahaan Terhadap Agresivitas Pajak Eni Endaryati; Vivi Kumalasari Subroto; Sri Wahyuning
Kompak :Jurnal Ilmiah Komputerisasi Akuntansi Vol. 14 No. 2 (2021): Jurnal Ilmiah Komputer Akuntansi
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/kompak.v14i2.529

Abstract

Tax aggressiveness is the actions taken by the company to reduce its tax obligations. A company is said to carry out tax aggressiveness if the company tries to reduce the tax burden aggressively, either using legal methods, namely tax avoidance or illegal methods such as tax evasion. Although not all tax planning actions are carried out illegally, the more loopholes a company uses to avoid taxes, the more aggressive the company is considered. And this study aims to examine the relationship between the dependent variable and the independent variable of this study. The independent variables are liquidity, ROA, leverage and firm size and the dependent variable is tax aggressiveness. And for the analytical method used is regression analysis, and descriptive analysis. Descriptive statistics are used to describe or describe the variables in the study. Descriptive statistics used are measures of tax aggressiveness of all sample companies. The description of the variables can be seen from the mean and standard deviation. The descriptive statistical test was carried out with the SPSS program. The results of the study found that liquidity has no effect on tax aggressiveness, then Renturn on Assets (ROA) affects tax aggressiveness, then leverage affects tax aggressiveness and company size affects tax aggressiveness. Keywords: Liquidity, ROA, Leverage, Company Size, Tax Aggressiveness
PRAKTEK IMPRESSION MANAGEMENT PADA UMKM DI INDONESIA Vivi Kumalasari Subroto; Eni Endaryati; Setiawan Setiawan
MANAJEMEN Vol. 3 No. 1 (2023): MEI : MANAJEMEN (Jurnal Ilmiah Manajemen dan Kewirausahaan)
Publisher : LPPM Politeknik Pratama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/manajemen.v3i1.212

Abstract

Micro, Small and Medium Enterprises (MSMEs) are productive business entities owned by individuals who have a role and contribution to the Indonesian economy. The presence of MSMEs greatly supports the national economy. Internally, the MSME sector needs to empower employees and build a better management system to maintain its business image. On the other hand, problems related to branding also often occur among MSMEs, these two problems faced by MSMEs can be solved by implementing an image management strategy. One of the motivations for implementing this strategy is how they want to influence and benefit others [13]. Baktik's research [5] proves the influence of impression management on employee productivity at Chocolicious Indonesia Stores. On the other hand, according to dramaturgical theory, the use of digital branding and marketing techniques in MSMEs is part of the front stage. This concept is supported by Prabhawati's findings [10] that brand image has a higher influence on purchasing decisions for MSME products assisted by Jogja Sukurmi Key words: impression management, dramaturgi theory, MSMEs
Aplikasi Akuntansi Pengolahan Transaksi Pendapatan Dan Belanja Daerah Berbasis Web Eni Endaryati; Vivi Kumalasari Subroto; Sukemi Kamto Sudibyo
Kompak :Jurnal Ilmiah Komputerisasi Akuntansi Vol. 17 No. 2 (2024): Jurnal Ilmiah Komputer Akuntansi (KOMPAK)
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/kompak.v17i2.2095

Abstract

Computerized accounting is a system used to process company transaction data by using computers as a technological medium for application work processes and to produce financial reports for a company. The use and application of computer technology in office activities is a requirement and fairness that is needed, without having to eliminate manual systems. The use of computers will be able to improve employee performance in supporting activities in an agency or company. Financial management within the regional scope is the regional task and authority in organizing regional agencies which includes several sections including budgeting, income, expenditure, and accounting and accountability. The aim of this research is to design a web-based computerized accounting system for regional income and expenditure in Wates Village. And create a computerized accounting system that can assist the process of recording and storing web-based regional income and regional expenditure transaction data which produces regional income and expenditure report information. In creating a computerized system for regional income and expenditure, the software used is Sublime Texet3. Data storage uses MySQL and programming languages ​​use PHP and HTML. The research results show that the computerized accounting system makes it easier for finance employees to record financial transactions. Then financial reports are produced more quickly and data errors can be minimized and more structured data is stored in the database. So this new system really helps agencies in Wates Ngaliyan Village, Semarang, where the application is equipped with a menu for input, processes and reports that process transactions, both income and expenditure.
PENERAPAN GREEN MANAGEMENT SYSTEM DAN GREEN ACCOUNTING PASCA COVID-19 DI INDONESIA Vivi Kumalasari Subroto; Eni Endaryati
JUMBIWIRA : Jurnal Manajemen Bisnis Kewirausahaan Vol. 1 No. 1 (2022): April : Jurnal Manajemen Bisnis Kewirausahaan
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1062.208 KB) | DOI: 10.56910/jumbiwira.v1i1.26

Abstract

Artikel ini akan membahas bagaimana menerapkan konsep sistem manajemen hijau dan akuntansi hijau pasca Covid-19 di Indonesia. Pandemi Covid-19 yang terjadi menyebabkan perusahaan harus menekan sejumlah biaya agar laba tetap stabil, pasca Covid-19 masih banyak perusahaan dan sektor usaha lain yang berjuang untuk bangkit. Di sisi lain, perusahaan dituntut untuk terus menerapkan sistem manajemen hijau dan akuntansi hijau sebagai bagian dari tanggung jawab sosial perusahaan. Sistem manajemen hijau direncanakan oleh perusahaan untuk mengelola lingkungan dalam rangka mencegah atau mengurangi dampak negatif perusahaan terhadap lingkungan, merencanakan penggunaan sumber daya dari lingkungan sekitar, baik fisik maupun sosial yang dapat memberikan dampak positif bagi perusahaan. dan menghitung cara untuk memproses dan memelihara sumber daya agar dapat terus digunakan. digunakan di masa depan. Sedangkan green accounting dikenal sebagai sistem akuntansi yang terkait dengan akuntansi biaya lingkungan dan Program Penilaian Kinerja Usaha atau yang disebut PROPER. Program ini dirancang untuk mendorong kepatuhan pengelolaan lingkungan di antara perusahaan melalui informasi pemeringkatan, yang dilakukan melalui berbagai kegiatan dengan tujuan mendorong perusahaan dengan kinerja lingkungan yang baik untuk mengadopsi produksi bersih. Sebelum adanya pandemi Covid-19, Green Action Program merupakan aksi nyata KFC dalam membangun dan meningkatkan kesadaran masyarakat dalam melestarikan tanah air. Dengan mengusung slogan “We Care” aksi peduli ini diwujudkan melalui tiga tema utama yaitu We Care Organic, We Care Green dan We Care Eco Friendly. Perubahan yang dilakukan KFC pasca Covid-19 yaitu pada tahun 2021 dan tahun-tahun sebelumnya KFC belum menjumlahkan biaya yang dikeluarkan untuk lingkungan dan pada tahun 2022 KFC mulai melakukan monitoring biaya lingkungan untuk dijadikan dasar pengalokasian dana untuk tahun yang akan datang dan mulai menggunakan panel surya di berbagai outlet. Aspek Life Cycle Assessment (LCA), Eco-innovation, dan social innovation merupakan aspek baru dari penilaian PROPER. Dalam kurun waktu 2 tahun (2020-2021), terjadi peningkatan jumlah perusahaan yang masuk dalam kategori emas menurut penilaian PROPER. Pelaksanaan PROPER tahun 2020-2021 juga mencatat pencapaian penghematan biaya, melalui upaya efisiensi air dan energi, pengurangan beban emisi dan polusi, serta pengurangan limbah, baik B3 maupun non-B3, dan lain-lain. Kemudian menurut penelitian Sari (2022) terdapat perbedaan penerapan green accounting sebelum dan sesudah penetapan virus Covid-19 sebagai bencana nasional. Keberadaan perusahaan tidak hanya menjawab tantangan persaingan global dengan strategi yang tepat tetapi juga sekaligus menjawab tantangan lingkungan.
Sistem Akuntansi Manajemen Keuangan Terintegrasi E-Commerce Untuk Meningkatkan Akurasi Laporan Keuangan Ewilla Sewing Demak Sukemi Kamto Sudibyo; Eni Endaryati; Vivi Kumalasari Subroto; Sri Wahyuning; Nur Rokhman; Agus Priyadi; Delinda Dalis Yuliani
MANAJEMEN Vol. 5 No. 1 (2025): MEI : MANAJEMEN (Jurnal Ilmiah Manajemen dan Kewirausahaan)
Publisher : LPPM Politeknik Pratama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/manajemen.v5i1.950

Abstract

The development of digital technology encourages business entities to utilize e-commerce to expand their market. However, many have difficulty managing financial reports because the online sales system is not yet integrated. Ewilla Sewing, a convection business, still records finances manually and separately from online sales.  This study designs and implements an integrated e-commerce financial management accounting system to improve the accuracy, efficiency, and reliability of financial reports. The research method uses a descriptive qualitative approach with observation, interviews, and document analysis. The system was developed with a waterfall model. The results of the study show that the system is able to manage finances more efficiently, accelerate reporting, provide real-time data, support internal audits, and help make more appropriate decisions for Ewilla Sewing.
Pemberdayaan UMKM Pedagang Sate Ayam di Mall Taman Anggrek melalui Program Pembinaan Terstruktur Benny Cuaca; Bambang Widjanarko Susilo; Edy Susanto; Ayu Miranti Kusumaningrum; Galuh Aninditiyah; Rezky Eko Prasetyo; Zahra Dinul Khaq; Vivi Kumalasari Subroto; Febryantahanuji Febryantahanuji
Harmoni Sosial : Jurnal Pengabdian dan Solidaritas Masyarakat Vol. 2 No. 3 (2025): Juli : Harmoni Sosial : Jurnal Pengabdian dan Solidaritas Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/harmoni.v2i3.1918

Abstract

This community service activity aimed to provide guidance and capacity building for micro, small, and medium enterprises (MSMEs), specifically chicken satay vendors operating in the parking area of Taman Anggrek Mall, Jakarta. These culinary MSMEs have strong potential due to their strategic location, which attracts high foot traffic. However, many of these business owners still face challenges in managing and developing their businesses, particularly in terms of managerial skills, financial record-keeping, and marketing strategies. Therefore, this program was designed to enhance their business competitiveness by improving their managerial abilities, introducing simple bookkeeping practices, and promoting the use of digital platforms for marketing. The implementation of the program began with an initial observation to identify the specific needs and challenges faced by the MSME actors. This was followed by interactive training sessions covering topics such as the importance of basic financial management, how to create simple financial reports, and effective yet low-cost digital marketing strategies. In addition to the training, the team also provided intensive one-on-one mentoring to ensure that participants could apply the materials in their daily business operations. The outcomes of the program showed positive developments. The MSME participants began to recognize the importance of keeping financial records as a basis for making business decisions. They were also able to identify internal management issues such as inventory control and business planning. In terms of marketing, most of the vendors have started using digital platforms like WhatsApp Business and Instagram to promote their products, allowing them to reach a wider audience.It is expected that this community engagement initiative will continue and serve as a model for similar training programs targeting culinary MSMEs in other busy urban areas. Such efforts are essential to developing more independent, professional, and competitive MSMEs in the digital era.