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All Journal JURNAL AGROTEKNOSAINS JURNAL REGIONOMIC
Rikawati Ginting Munthe
Universitas Quality
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences

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PENGARUH KEPUASAN KERJA TERHADAP KINERJA PEGAWAI DINAS PERIKANAN KABUPATEN KARO Menanti Sembiring; Rikawati Ginting Munthe; Sriwahyuni Br Tarigan
JURNAL AGROTEKNOSAINS Vol 6, No 1 (2022): JURNAL AGROTEKNOSAINS
Publisher : Universitas Quality

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36764/ja.v6i1.753

Abstract

Job satisfaction is closely related to employee performance. This study aims to determine the effect of job satisfaction on the performance of the employees of the Karo Regency Fisheries Service. The sample in this study is a saturated sample so that all employees of the Karo Regency Fisheries Service as many as 37 people become subjects. Data were analyzed by simple linear regression analysis. Based on the calculations obtained the results of a simple linear regression equation; Y = 9.414+0.736X+e and the value of tcount = 9.206 while the value of ttable = 2.030 with a significance of 0.000 <0.05 or the value of tcount > ttable (9.206 > 2.030), meaning that job satisfaction z is 0.708. which means that 70.80% employee performance is influenced by job satisfaction and 29.20% can be explained by other variables outside this research model.
STRATEGI PEMASARAN SIRUP MARKISA SINABUNG SEBAGAI PRODUK KEARIFAN LOKAL TANAH KARO Nataliana Sembiring; Rikawati Ginting Munthe; Eka Pranata Sinulingga
JURNAL REGIONOMIC Vol 3, No 2 (2021): REGIONOMIC
Publisher : Universitas Quality

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36764/jg.v3i2.669

Abstract

This study aims to find out the marketing strategy for the local product of Sirup Markisa Sinabung in Karo land which is the business idea of a housewife working who fills time due to the Covid-19 pandemic situation but becomes serious in business development because she sees an open market opportunity to market a product which is a business at home but has an impact on improving the family's economy. The research method uses descriptive qualitative methods and the results of marketing strategy research using marketing mix strategies which are product strategies, pricing strategies, promotion strategies.
Co-Authors Eka Pranata Sinulingga Menanti Br Sembiring Nataliana Sembiring Sriwahyuni Br Tarigan