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All Journal Program Kreativitas Mahasiswa - Pengabdian Kepada Masyarakat International Journal of Environmental, Sustainability, and Social Science
Atras Radifan Puspito
Jurusan Perencanaan Wilayah dan Kota, Fakultas Teknik Sipil dan Perencanaan, Institut Teknologi Sepuluh Nopember
Economics, Econometrics & Finance Education Environmental Science Social Sciences

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JARINGAN DETEKTIF ANTI-TRAFFICKING “J-TRACK”: UPAYA MEMBENTUK ANAK SIAP DAN TANGGAP BAHAYA TRAFFICKING Larasati, Kesumaning Dyah; Rahadyan, Gusti Aditya; Dito, Abdiel Hardwin; Puspito, Atras Radifan; Subroto, Gatot
Program Kreativitas Mahasiswa - Pengabdian Kepada Masyarakat PKM-M 2013
Publisher : Ditlitabmas, Ditjen DIKTI, Kemdikbud RI

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Abstract

Indonesia was claimed as first ranked country trafficking victims contributor. Surabaya’s one of the cities in Indonesia with pretty high trafficking practices. There has been no senior high school (SMA/SMK) students act in preventing of trafficking, so as participatory approach is needed to encourage SMA/SMK students contributed actively to prevent him and others about trafficking menace. J-Track’s using guide training system method. This system aims to create an independent, softskilled, prepared, and responsive student. The increased shown in their changed attitude indicate this program output achievement’s success and expected this J-Track program will continue to grow for the sake of usefulness
Investigating The Effect Of Marketing Mix Through Motivation On Purchase Intention In Perumnas Griya Jetis Permai Mojokerto PUSPITO, Atras Radifan; SHIRATINA, Aldina
International Journal of Environmental, Sustainability, and Social Science Vol. 4 No. 4 (2023): International Journal of Environmental, Sustainability, and Social Science (Jul
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v4i4.697

Abstract

This research aims to examine the direct and indirect effects of Product, Price, Promotion, Place, and Motivation on Purchase Intention at Perumahan Griya Jetis Permai Mojokerto. The research sample consists of 255 respondents who are buyers that have gone through the marketing and sales process. Non-Probability Sampling method was used for data collection, employing a Likert scale questionnaire. The data analysis method used in this study is Partial Least Square-Structural Equation Modelling (PLS-SEM) through Outer Model, Inner Model, and Resampling Bootstrap. The results of the study show that Product, Price, Promotion, and Place have a positive and significant influence on Motivation. Motivation also has a positive and significant effect on Purchase Intention. Additionally, Product and Promotion have a positive and significant impact on Purchase Intention. However, Price and Place do not have a positive and significant effect on Purchase Intention. Overall, the research results indicate that Motivation plays a mediating role as an intervening variable between Product, Price, Promotion, and Place on Purchase Intention at Perumahan Griya Jetis Permai Mojokerto. The findings of this study can be used as a guide for Perumahan Griya Jetis Permai Mojokerto in designing effective marketing strategies to enhance Purchase Intention.
Co-Authors A.A. Ketut Agung Cahyawan W Abdiel Hardwin Dito Aldina Shiratina Gusti Aditya Rahadyan Kesumaning Dyah Larasati