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Journal : Media Wisata

ANALISIS PASAR WISATA NUSANTARA DI TAMAN NASIONAL GUNUNG MERAPI PASCA TERJADINYA ERUPSI Sinangjoyo, Nikasius Jonet
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 8, No 2 (2012)
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v8i2.57

Abstract

This studi is aimed togive input for developing tourism at Merapi Mount National Park (TNGM) after eruption of volcano Merapi, it has goals such as : to analysis domestic and to make a marketing development strategy of this area.a collected by using quistionaire methods, interview and field observation. The sampling method was accidental sampling, with amount about 100 respondents. The data include tourist and visiting characteristic, tourist perception. Implementation could be performed by using marketing mix, wich is product, price, place and promotion. The product policy should be conducted by increasing product quality. Furthermore the pricing policy could use modified flexible pricing. The distribution policy is recommended to utilize distribution channels like community has a preference towards eco-culture and cooperation with all the components of tourism . Finally, the promotion policy should be performed by words of mouth promotions and information reported by the press. Keywords ; market, tourism marketing.
PEMANFAATAN TRAVEL WRITING SEBAGAI SUMBER INFORMASI BAGI WISATAWAN NUSANTARA Sinangjoyo, Nikasius Jonet; Damasdino, Fian
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 16, No 1 (2018)
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v16i1.253

Abstract

The era of information and communication technology provides opportunities and convenience for tourists to meet their needs of self-actualization by telling their experiences through writing, so-called travel writing. Travel writing can be used as a source of information to guide some potential tourists in planning their travels. Furthermore, it can also increase the number of domestic tourists’ visit to several tourist destinations spread across the nation. This research, through the descriptive qualitative approach, aims to thoroughly describe the phenomenon of the use of travel writing as the source of travel information. The informants in this research were 7 people. The data were collected through in-depth interview and questionnaire. The research results shows that magazines, newspapers and web portals have high credibility, while travel blogs have an objective and reliable. There were 5 characteristics of travel writing which expected by the reader such as simple writing, clear language, photo display, facts, and have value of benefits. Keywords: travel writing, source of information, domestic tourists